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Where there is an avant-garde, generally we also find a rearguard. True enough - simultaneously with the entrance of the avant-garde, a second new cultural phenomenon appeared in the industrial West: the thing to which the Germans gave the wonderful name of "kitsch"Kitsch is vicarious experience and faked sensations.


This is, in fact, etymologically correct, as the term comes from the German word "kitschen" which refers to the action of collecting rubbish from the street. There are various definitions of kitsch, most of them designating it as a bad art or even as non-art.
Jean Baudrillard is quite harsh in his conception of kitsch. He defines it as "an army of trashy objects" (Baudrillard, 109) made out of plaster of Paris or an imitation of it, "a gallery of cheap-junk accessories, folksy knickknacks, souvenirs, lampshades or fake African masks- which proliferate everywhere, especially in resort areas"(110). In his opinion, "to the aesthetics of beauty and originality, kitsch opposes its aesthetics of simulation: it everywhere reproduces objects smaller or larger than life; it imitates materials (in plaster, plastic, etc.); it apes forms or combines them discordantly; it repeats fashion without having been part of the experience of fashion."(111)
According to Matei Calinescu, who studies this subject extensively, kitsch is a result of romanticist. ...
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