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Is apple iPhone really worth buying - Essay Example

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Is apple iPhone really worth buying

2. Procedure In order to gather information for this report the method used was the review of books from academic libraries, online journals, newspaper articles and reviews given on IPhone and competing mobile devices. This is the most appropriate method bearing in mind the smart phone industry is very dynamic and the internet is the only reliable source of up to date information. Moreover, there being little time to carry out a primary research and the high expenses associated with it, literature review was the most appropriate secondary research method. 3. Introduction on IPhone Inc In 2007, Apple, under the leadership of Steve jobs introduced the IPhone which turned out to be one of the most revolutionary mobile gadgets of the century, over the course of the next two years; the IPhone 3G was also launched into the smartphone market (Richie, 2013). The devices offered better technology at significantly reduced prices and effectively took command of the huge portion of the smart phone market beginning the smart phone revolution that persist to-date. ...Show more

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Business Study Skills Report Name: Pranav Jain Title: Is Apple IPhone really worth buying? Tutor Name: Tony Ukuwanna Final Submission: 17th November 2013 Table of Contents 1 2. Procedure 3 4. Challenges facing the IPhone 4 4.1 Radical and Regular Upgrades 4 4.2 Incompatibility with third party applications 4 4.3 Competition from Samsung 5 5…
Author : bkrajcik
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