An attempt has been made in this paper to investigate two key challenges relating to management and operations - capacity building, and quality of services - and to make suitable recommendations concerning the possible measures to overcome these challenges.
Tourism has emerged as a major business activity world wide. The World Travel and Tourism Council (WTTC) reported that tourism operations generated revenues totalling US$4421 billion in the year 2002. According to the Council's estimated projections, tourism business will grow to over US$8614 billion by the year 2012, registered an annual growth rate of 4.5% in global demand (Page, 2003, p. 2). The Council also reported that tourism accounted for almost 8% of employment worldwide, which translates to one in 13 jobs. In the year 2002, tourism-related jobs totalled a whopping 198 098 000 jobs, and according to Page (2003), this is expected to touch the magical figure of 249 486 000 by the year 2012.
Stephen Page (2003) noted: "The late twentieth century and the new millennium have witnessed the continued growth of interest in how people spend their leisure and non-work time." Leisure pursuits and holiday tours are increasingly becoming a major non-work activity for million ...Show more