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Automotive Industry - Research Proposal Example

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The researcher had chosen United Kingdom as a research target for this region or country is known for its high economy and fast technology. Demographic factors are also considered, for UK is a populated and civilized place. Almost all of its population are working in the Metro and hence, have their own mode of transportation, car. It is here that the researcher has chosen the automotive industry because it has one of the most used product, automobiles. Automotive manufacturing companies such as the Ford Motor Company, Hyundai Car (UK) Ltd, Toyota Manufacturing UK Ltd, and Nissan Motor Manufacturing (UK) Ltd will be the research correspondent. The companies will be analyzed based on their reported facts and figures as to productivity, competence and profitability.
This paper aims to be a useful tool for those who are interested in investing into the said industry by looking to the financial ratios to be presented as to its profitability. It aims to be valuable aid for investment decisions. It also aims to be a useful related study to those who would want to perform such a similar analysis in the future.
The research could possibly include six (6) chapters: Chapter 1 - Introduction and Aims of the study; Chapter 2 - Review of Related Literature/Studies; Chapter 3 - Methodology; Chapter 4 - Systematic Presentation of the Data; Chapter 5 - Discussion, Analysis and Interpretation of Data and Chapter 6 - Summary and Conclusions.


The internet will be the major source of data for this paper. Websites of the companies - Ford Motor, Hyundai Car, Toyota and Nissan - will be browsed for facts and figures needed for the analysis. Will there be any need of financial data; companies might be contacted in order to download financial reports as a basis for the study to be conducted. Accounting books is also a useful tool in order to understand complexities of the financial figures reported. Management accounting literatures are also of value to gain knowledge of management decisions especially in investment purposes. Sales and profit forecasts will be evaluated in order to examine the projected revenues. Financial ratios such as; current ratio, quick ratio, debt to net worth ratio, return on investment, operating profit to net sales ratio and net profit to net worth ratio - as they are factors in determining profitability of a certain company.


The internet is again of value with regards to this analysis. The economic situation of the chosen country - United Kingdom - will be analyzed. Magazines, newsletters and year-end reports of the industry will also of great value because it is where the performance of the company or industry is being reported to the outside parties. It is also a tool to attract potential investors by way of presenting their good points for the year. It is a good evaluation tool on how it has performed in the market for the current year. Often, financial data are included in this papers which will be used for a comparative study with that of a similar industry. The macro environment of the United Kingdom will also be analyzed as an uncontrollable factor in the industry. Government regulations, rules and laws for the industry will be evaluated. The political stability as well is a big factor to be considered for potential ...Show more


The paper is a combination of industry and investment analysis of the automotive industry in the United Kingdom. The industry analysis involves a critical investigation of the industry itself; how it performs in the market; latest innovations and developments in the industry and to evaluate how it managed competition among similar industries…
Author : mjacobs
Automotive Industry
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