Nostalgia in Product Design - Essay Example

Only on StudentShare

Extract of sample
Nostalgia in Product Design

This was particularly evident in the mid-1990s with the reintroduction of nostalgic gum. Sometimes, companies reinvent products as a method of keeping the product line alive. In the event a new product formulation does not do well in the marketplace, companies sometimes reissue the previous iteration in a classic form. Perhaps the most memorable example of such practice is that of New Coke and Coke Classic. New Coke was not received well by the marketplace, and Coke-a-Cola enthusiasts worldwide clamored for the original Coke formula. As a result, Coke-a-Cola reissued the original Coke-a-Cola formula under the Coke Classic package. It is helpful for delineate the methods of reimplementation of previous product design to apply in product development. Here, we present examples of nostalgic influence on product design. ...Show more

Summary

Nostalgia is the feeling of longing for an idealized past. This emotion is often elicited as a method of motivating people to buy products. As a marketing technique, the use of nostalgic iconography is often implemented in product design. Some of the more striking examples are the new Dodge Challenger, retro clothing trends, and even revived food items…
Author : hettingersaige
Save Your Time for More Important Things
Let us write or edit the essay on your topic
"Nostalgia in Product Design"
with a personal 20% discount.
Grab the best paper

Related Essays

Product Design
In the words of Vonderembse, it is where the competitiveness of a product or a company is established. Product design has tremendously changed from the design mode that it was known and pursued in the industrial revolution era to the mass production period that it is presently known.
8 pages (2000 words) Assignment
Product Design Project
The service provides the operators with the necessary resources for a given project such as scope, risk, cost, time and quality management to enable them to achieve their objectives. The project manager is the person who ensures the objectives of the project are met and is the main link between the consumer and the company.
9 pages (2250 words) Term Paper
Product and Service Design
l write critical review of the book named as “Operations Management” written by William J Stevenson. To be specific, this review will only cover Chapter number 4 named as “Product and Service Design” and the researcher will try to understand the content of the mentioned chapter from the logical and academic perspectives.
15 pages (3750 words) Research Paper
Product and Service Design
In the modern world, product and service designs have increasingly become important, as customers have become more skeptical about product variety. Additionally, customers are opting for products and services that are produced using the latest technology. The effects of greater product variety and shorter product lifecycles have a ripple effect on the number of new products and services being offered in the market (Stevenson, 2011).
12 pages (3000 words) Research Paper
Nostalgia and Emotions in Advertisements
The two aspects of advertising discussed in this essay are the advertising means and modes that affects the customers’ nostalgic feelings and emotions towards attracting them to the products and services intended by the advert or advertisement. It should be noted that nostalgic adverts usually aim at arousing feelings of the customer.
8 pages (2000 words) Essay
Cluster Analysis Research Proposal
Distance between each member of the population is also used as basis in cluster analysis. Based on the criteria of years as member of the club, distance from the club and club membership, the stage one cluster has one group under and cluster two has three groups under its wings.
8 pages (2000 words) Research Proposal
Product Design
The end product may also be referred to as a "New Design"; for instance, the new design of Toyota Corolla. Currently, design applies in technological, economic and political spheres of life defining the way products appear, are appealing and engage the minds of their consumers.
6 pages (1500 words) Essay
Find out how much would it cost
to get a custom paper written by a pro under your requirements!
Win a special DISCOUNT!
Put in your e-mail and click the button with your lucky finger
Your email
YOUR PRIZE:
Apply my DISCOUNT