Such are the questions that are addressed in this study. What affects the policies made by such corporate giants has on the society and is they really beneficial for the society or such actions are merely a showdown from the corporate companies. All of these problems are critically studied and the conclusions have been made depending upon the previously established methods and studies on the topic of corporate social responsibility.
Corporate social responsibility, a concept, which has been in discussion among the corporate circles is a matter of high interest and esteem for the corporate managers as it either directly or indirectly affects the performance of their company and helps them to grab a market share for these products. In this study, a very well known, famous and big company is taken as a guinea pig. For the purposes of assessing the corporate social responsibility Walt Disney Company has been taken as a sample and the corporate social responsibility of the company are evaluated on the basis of the social needs of the stakeholders.
Before looking further into the concept of corporate social responsibility or CSR as it is usually referred to, we will have to look at the definition of the concept of corporate social responsibility. ...
This means that how the actions of the company affect the society and what are the consequences of the actions taken by the managers of the company on behalf of the company on the society and the interests of inhabitants of that society. Thus, the corporate social responsibility requires of the manager to evaluate himself in terms of his actions and reactions to the social responsibility being entrusted upon that person and holds him responsible for any well being or ill being prevailing in the society due to his actions.
There are three main concepts relating to the term of corporate social responsibility.
Corporate Social Responsibility
The concept of corporate social responsibility is a concept that deals directly with the responsibility of the company in terms of the society in which that company is situated. This concept emphasizes the need of obligation and accountability of the company to the society. It means that how the company is responsible to fulfill its obligations towards the society and how the society holds the corporate entity accountable to its actions being taken for the society.
Corporate Social Responsiveness
The concept of corporate social responsiveness emphasizes the need of activity and actions to be taken by the corporate entity for the purpose of responding and catering to the needs of the society and its stakeholders as a whole.
Corporate Social Performance
The concept of corporate social performance emphasizes the outcomes and results that occur due to the actions of the corporate entity in order to fulfill its obligations towards the society. Society demands certain actions to be taken by the corporate entities on whom the economy of the