Perception Management - Essay Example

Only on StudentShare

Extract of sample
Perception Management


Each person selects various cues that influence his perceptions of people, objects, and symbols. Because of these factors and their potential imbalance, people often misperceive another person, group, or object. To a considerable extent, people interpret the behavior of others in the context of the setting in which they find themselves.
Research has shown that managers and direct reports often have different perceptions of the same events as illustrated in Table 1 (Allen, Plotnick, 2001). Managers and direct reports both act based on their perceptions, regardless of their accuracy. And that can create problems.
Most people want to make favorable perceptions on others. This is particularly true in organizations, where individuals compete for jobs, favorable performance evaluations, and salary increases. The process by which individuals try to control the perceptions others have of them is called perception management. Individuals use several techniques to control others' perceptions of them (Schein, 1990).
Some employees may engage in perception management to intentionally look bad at work. Methods for creating a poor perception include decreasing performance, not working to one's potential, skipping work, displaying a bad attitude, or broadcasting one's limitations.
Why would someone try to look bad to others Sometimes employees want to avoid additional work or a particular ...
Download paper

Summary

Organizing the information from the environment so that it makes sense is called perception. Perception is a cognitive process. Perceptions are important because we act based on our interpretation of events. Perception helps individuals select, organize, store, and interpret stimuli into a meaningful and coherent picture of the world.
Author : vhamill

Related Essays

Ducati Customer Perception and Brand Loyalty
The research has been divided into different parts and each part is important to achieve the research aim and objectives in a significant and desired manner. There is no denying that loyalty is dependent on satisfaction and when customers are satisfied, there is every chance of them becoming loyals making it easy for organsiations to retain them for a long period of time. The research aims at identifying the loyalty and trust of Ducati customers in a critical and logical manner along with understanding what exactly influence and impact their loyalty in the short as well as in the long run. The...
36 pages (9036 words) Essay
Operation management
Operation function is vital in every organization because of its core duty of being involved in production of both products and services (Michael 2003). Process management can also be defined in terms of management where the mangers receive more experience on managing various types of operations in an organization. Operational and process management is applicable in industries because every function in an industry requires a process for it to be accomplished. Process perspective in business The process perspective is crucial in the management of any business. The process perspective is used by...
12 pages (3012 words) Essay
A Critical Literate Review Concerning Consumer Perception of Privacy and Security Risks for Online Shopping
The information provided by the New Media Age (2006) indicates that the total number of internet users worldwide had long surpassed the 1 billion mark by the year 2005; a number that was only 45 million a decade earlier. Accordingly, dozens of internet-based ventures have surfaced in record numbers, forcing the hitherto conventionally operated enterprises to turn digital in order to remain relevant (Yang, 2005). By definition, electronic commerce [often called e-commerce or e-shopping] refers to buying and paying for commodities (goods and services) from the comfort of a computer connection to...
8 pages (2008 words) Literature review
Globalization and Media's influence of Perception of Luxury
The concept of media globalization cannot be evaded. New technologies have also been witnessed in the globe. The trends that have been taking place in the society as a result of globalization are evident. Globalization unifies the globe into one world. The developments that have taken place in terms of globalization relate to the fact that globalization has created a lot of links that have led to the countries interacting. The media has managed to reduce the borders between states. Varying perceptions have been brought forward regarding the concept of globalization and the media. A total...
9 pages (2259 words) Essay
Management
It was acknowledged that Herzberg related need satisfaction to job conditions: job content and job context; where the job content factor was specifically identified a motivators (Martires & Fule, 2010, p. 15). The aim of the current discourse is to determine lack of job satisfaction and motivation as a contemporary management issue through the use of current events that were published on the subject. Identification of a Contemporary Management Issue In an article entitled “10 factors creating job satisfaction: what motivates now?” written by Spicer (2010) and published online in the...
6 pages (1506 words) Essay
Brand Perception and Advertiing
In ma-market retail talent i generally viewed a a valuable ource of brand building a quality of ervice offered by the retailer add to the pride of the brand. The companie may poition themelve for the ma market by providing outtanding cutomer interaction which may optimize profit and the core value of brand. The following dicuion in the paper analyze the influence of advertiing practice on developing brand peronality and their impact on the buying behavior of conumer. The dicuion in the paper are woven around the iue concerning advertiing a brand driver, brand typology, cognitive relationhip...
10 pages (2510 words) Essay
Got a tricky question? Receive an answer from students like you! Try us!