Palmtop Mobile Phones - Assignment Example

Only on StudentShare

Extract of sample
Palmtop Mobile Phones

It is the world most globalizes country whose capital is London which is the third major financial center of the world. The most recent official figures shows that the GDP growth rate of United Kingdom is 3.1% where as GDP grew in 2006 was 23/4% and more than 3% in 2007. According to 2006 rating, the GDP is $ 2.1 trillion where as commercial service imports increases to $ 600 billion. The population of UK according to 2006 was 60,587,000 and out of this 50,763,000 is living in England.
Initially 12 countries were choose by the firm, through screening process out of these 12 countries two countries were left and chosen by us as our product international market. The twelve countries selected by the firm are:
International marketing of the product starts by assessing the international market and evaluation of the economic information that directly affect on the firm product [Alan M. Rugman and Richard M. Hodgetts (March 2000)]. Screening process for the product involves series of analysis; therefore, we have divided our screening process into many steps using economic indicators to represent that which two countries will suit best for the product.
The initial screening process of the firm requires knowing the basic need and potential of population in international market [Anant K. Sundaram, J. Stewart Black, (1995)]. ...
Download paper


PDA or Personal Digital Assistant is the palmtop which become more versatile with time, is used as mobile and as small computer. Importance of PDA increases with the improvement in the quality pf PDA which now can access the internet, used as word processing and has Global Positioning System…
Author : gino86

Related Essays

Recycled Black Berry phones
Activity durations can be defined as the procedure of estimating the amount of work related periods which would be required in order to accomplish respective activities within the approximated resources. With reference to the prepared Gantt Chart of the activities, it can be determined that the entire project schedule related to recycling of Blackberry phones would require six activities to be undertaken. The first activity is collection and arrangement of all report relating to the availability of manpower and resources. This activity will require approximately four weeks’ time period. In...
9 pages (2259 words) Assignment
Mobile Marketing
Therefore, the marketers of today should have a hawks eye on any new marketing trends and issues so that they can be adopted and addressed respectively and so that they benefit the marketing activities of the product to the maximum possible.
10 pages (2510 words) Essay
Mobile Phones Marketing
As wireless technologies evolve the coming mobile revolution will bring dramatic and fundamental changes to the world. This revolution has already begun and is gaining momentum. The revolution will impact numerous facets of our daily lives and the way business is conducted and will provide important data in real time to assist decision makers exert great influence on communications between businesses and their customers and transform the way we live our lives. The challenges facing mobile services, such as changes in business strategies, investment risk, limitations in mobile devices,...
16 pages (4016 words) Case Study
Mobile Phones Marketing Coursework
Such a communication now forms a crucial part of managerial activities. This study is an effort towards analysing the mobile phone market in general and to what extent advertising or marketing communication activities help in building brands, creating brand loyalties, increase in sales, cutting costs etc. How customer perceptions have changed over the years towards going for a product which is seen all over the media space, fliers, signboards etc. will form the cornerstone of preparing marketing strategies for any company. Mobile phone market comprises of a range of brands offering a variety...
24 pages (6024 words) Coursework
Mobile Commerce
Mobile commerce or m-commerce is considered as the next logical step or advancement of business systems after electronic commerce or e-commerce and refers to transactions with the use of a wireless device and data connection that can result in payments for information, services and goods. Mobile commerce is facilitated by mobile phones rather than the internet and includes services of online buying and selling as well as banking, payments and ticketing.
22 pages (5522 words) Assignment
are mobile phones fashionable?
A strategic plan entails all aspects of the business. Of paramount importance to any business is the market. This comes before the actual business is initiated. The plan will illustrate the kind of market to venture in. In the case of Nokia Telecommunication Company, the details of the market of target could include: office managers, the business world, students who really on research and could benefit from the internet. Nokia could also target the general public who needs very cheap and affordable phones due to their low economic status.
16 pages (4016 words) Case Study
mobile phones industry business analysis
The efficacy of marketing approaches are also short terms because customers are getting more sophisticated and demanding along with the advances of technology.
One of the information available in the Office of National Statistics Office that could help identify socio cultural trends is the wealth and income of people because it would determine their disposable income that would stimulate socio cultural trends ( nd) . Trends such as fad needs higher disposable income from the population to be able to afford them and sustain the
1 pages (251 words) Coursework
Got a tricky question? Receive an answer from students like you! Try us!