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An e-commerce proposal for a company - Case Study Example

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An e-commerce proposal for a company

The human resource of Zorbas Group of Companies amounts today in 1200 individuals. The reason for choosing this company for my project is because it was initiated from a single family bakery business in a small village, and has moved from there to being one of the most successful companies in Cyprus today and I believe with the correct implementation of e-business models will improved the firm's standing in terms of cost reduction and customer satisfaction.
The nature of Zorbas business may not require a well organized IT structure but the huge growth of the company the last years, created some room for improvement using the right e-business models-theories.
EDI is the abbreviation for Electronic Data Interchange. In accordance with McLure (1996), the technology refers to the exchange of data between electronic medium in a structured manner. EDI, in its true sense, updates data in a real time manner. Classical examples of EDI include:
McLure (1996) further states that EDI solely works on real time updates. Its various applications and benefits will be discussed as the proposal is about its application to the company under consideration.
Primary research was conducted by means of informal conversation-cum-interviews with the senior management, and also various employees who are directly influenced by this process which is to be improved under this proposal.
Secondary research was conducted by means of searching articles, journals, textbooks, and other literary resources present both online and in physical libraries.

2.2 Justification of the Methods used
This report does not need loads of primary research, other than understanding the processes and their workings, because the major aim underlying herewith is that the right solution is to be proposed and presented, and by right, it implies the solution being feasible, suitable and acceptable to the management and the stakeholders.

2.3 Problems Encountered
The major problem encountered here was the lack of documentation available at the company that could define the codes and mechanisms of communication and coordination between the production, distribution and sales units. Therefore, the data gathered can be anticipated to involve biasness from the company personnel who were the respondents. Absence of documentation also leads to the issue that the respondent bias cannot be eliminated, nor reduced.

2.4 Alternative Methods
The concerned departments have been very busy to provide formal and informal information pertinent to the communication processes and procedures. However, there ...Show more


The purpose of this report is to illustrate my idea about the plan of my research that I intend to pursue. The rule of thumb for maximizing profits in business is either to minimize costs or increase the revenue. My aim, by means of this research, is to develop a cost leadership strategy for Zorbas Ltd, whereby, the firm can increase is profits by minimizing its costs.
Author : gaufderhar
An e-commerce proposal for a company
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