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Project Management - Book Report/Review Example
Author : theodore34
Pages 6 (1506 words)
This paper is on the human aspects of project management and how the same may influence performance. These concepts have been discussed in terms of strategies for management and constant innovation through project management as the world of commerce in today's global market is dynamic in nature…
In the book Leading Change, Kotter has used the word urgency to describe the first phase so as to get a head start into the process of project management. This has to do with taking stock of competitive and market realities with a focus on crises and opportunities. (Kotter, 1996; Pp 242 - 340) This has been paralleled in Organizational Behavior and Management through a focus on competitive advantage which can be described as follows: (Ivancevich et al, 2004; Pp 49 - 53)
This brings us to a discussion on the technicalities of the model proposed by Porter. Porter's Five Forces model provides suggested points under each main heading. When taken into consideration individually, each of these gives rise to the development of a broad and sophisticated analysis of competitive position. (Barney, 2007; Pp 10 - 34) This may further be used during the creation of a strategy, plans, or even where making investment decisions about a business or organization is concerned. These five competitive forces determine industry profitability and attractiveness apart from being responsible for shaping the prices that firms can charge, the costs they have to bear, and the required investments to engage in industry level competition. ...