Production Method in Chicken Industry - Essay Example

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Production Method in Chicken Industry

In a wider point of view, some people may know utilitarianism as way to contrary Human Rights but utilitarian have answered to most of these questions or at least tried to bring a justification to disavow these ideas.7
"Utilitarianism consists of two doctrines: A theory of what is Right, and a theory of what is Good."8. In the first section of this case study we will try to bring enough justification via utilitarian principles to persuade the consumers that the Supply Chain's position is in the best form of it in the current situation of the Chicken Industry in the United Kingdom.
(poultry) being cheaper in our supermarkets today than twenty years ago. The supply chain of the industry consists of four key elements, the breeders, the factory farmers, the abattoirs/packers and the supermarkets. Consumer groups have in recent times been critical of every stage of the supply chain. The RSPCA considers "suffering of broiler chickens as one of the most pressing animal welfare issues in the UK today". Fifty percent of chickens entering the food chain are also known to carry campylobacter; a cause of food poisoning. ...Show more


at the end of the supply chain"1 and Deontological Principles "to provide a counter argument in support of the consumer groups growing criticism of the production and trade in chicken (poultry) and chicken (poultry) products through to the supermarkets at the end of the supply chain."2
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