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Improving Your Measurement of Customer Satisfaction - Essay Example

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This is will enhance delivery of superior financial, distribution and communication solutions to its customers since the organization will ensure that its customers’ needs and specifications are met. Improve the efficiency and quality of processes so as to improve on service…
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Improving Your Measurement of Customer Satisfaction
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the use of appropriate technology will enhance production efficiency and hence reduces its overall costs leading to low prices of its products to the customers. Improved customer satisfaction, service delivery and lower prices of its products will ensure that the organization is financially stable within the shortest time possible and is sustainable in the long term and hence the attainment of its financial objectives. Vavra, T. G. (1997). Improving your measurement of customer satisfaction: a guide to creating, conducting, analyzing, and reporting customer satisfaction measurement programs.

Milwaukee, Wis.: ASQ Quality

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