The article observed in the study reflects the potential benefits that business communities and organizations derive from engaging in CSR policies, activities, and practices. The article analysis would improve the practice of corporate social responsibility. This paper describes the context in which the article was written and the criteria by which the article will be evaluated. It is a recent article which was written in 2010 when organizations had given great emphasis on the concept of corporate social responsibility as an effective tool for enhancing profitability. The concept of corporate social responsibility works on the idea that business houses have additional responsibilities to society other than making profits for the welfare of the shareholders and for the firms’ better stature. This article will be evaluated on the basis of three criteria such as presentation, authenticity, and significance. The paper provides a summary of the article. This article contains mainly four parts; one, background and historical perspectives of CSR are presented; two, arguments for and against CSR are illustrated; three, the necessity of CSR for business case purposes is defined and documented; four, evidence of the business case for CSR is produced. According to Bert Spector, the beginning of the current social responsibility movement can be traced back to the early years (1945-1960) of the Cold War. The article writers argue that the social responsibility sector underwent tremendous changes
during the 1960s and early 1970s. In the 1980s, a series of researches were conducted for the further improvement of this concept. In the second part, authors present different views regarding the concept of CSR. The major argument against the concept of CSR is that the ultimate goal of an organization is to maximize its profits other than resolving social issues. In contrast, arguments in favor of CSR mainly reflect the idea that this concept is the part of firm’s long-term interest and international expansion. Then the paper presents different definitions for CSR. The definitions of CSR vary on the basis of their area of focus. Authors opine that the idea of CSR is subcategorized into different classes that constitute a business’ fulfillment of legal, economic, ethical, and discretionary/philanthropic responsibilities. Finally, in the last session of the paper, empirical evidence is presented to show the various benefits that a business concern may get by practicing social responsibility programs. This part greatly supports the view that CSR programs can considerably contribute to business profitability. This paper provides an evaluation of the given article. The evaluation section is presented in different parts and each part deals with different ideas such as how well the article achieves its goal, what possibilities are suggested by the article, what the article’s shortcomings are, how the article compares to others on the subject, what points are most convincing, and what the personal experiences are. This article intends to identify whether or not the concept of CSR would add to organizational interests.