Kidwatchers Daycare Business Opportunities - Essay Example

Business Plan for Kidwatchers Daycare Executive Summary Kidwatchers day care is to be presented to the New Jersey community within the Short Hills region, to offer support and intelligence measures needed to create future leaders. The facility expects to deliver effective results with the inclusion of advanced technological system and a dedicated staff with the right qualification to handle the delicate minds of the society. Furthermore, the facility expects to install recreational facilities like art rooms and gymnastics to be included in the system that supports the advancement of the children. The educational experience in the thirteen staff members complemented with two qualified nurses is expected to deliver the needed intense care to the children. The motive intended to be presented seeks a target of children under the age of 6 years with minimum 4 years, and the attention advanced with registration of a maximum 20 children. The legislation is also expected to help establish a stable society through the necessity of the legal documents on legislation. The budget needed to construct the facility will be directed towards installing safety precautions that are approved by government policies to pass the safety test. Furthermore, the administration expects to drive confidence from the Short Hill community through the administration of affordable registration charges to deliver the goal that seeks to deliver quality services at an affordable fee. Mission The leading mission of the daycare facility will be to generate an effective and efficient environment to develop the intellectual skills of the delicate members of the community. Kidwatchers expects to achieve this through engaging children in activities that drive fun and involvement without driving the difficulty in task completion. The majority of the focus would be issued in driving fun and a lasting impression of the kids mind and fulfilling the goal of entertainment provision in the facility. These are to be achieved though games, art classes, music lessons and tours of the famous spots in the community. Kidwatchers also offers basic recreational activities through children channels and involvement of parent-children sessions to increase bonding (Greene 78). Objective Gain popularity in Short Hill region after six months of establishment Create creative children as they are prepared for preschool education Expand the facility to occupy more children admission by the end of the first year Maintain the regulation of the financial returns to increase funding to the facility Industrial Analysis The education industry in Short Hills has embraced the advanced trend in the educational sector through observing technological advances. The Short Hill association has offered the need to incorporate computers and other learning aids within the process, although the emphasis is accorded to the traditional teaching measures in including teachers in the learning organization. The industry is composed of all public and private schools that strive towards delivering quality education to their students. The common factor incorporated in the kindergartens in the region includes offering, affordable quality, education for the vulnerable groups within the Short Hill community. The other alternative offered to supplement daycare education has been the increased in qualified nurses that deliver the needed care for children in the community. The other established competitors have gained funding from investors who seek to generate preference and popularity in New Jersey. Legal Structure The Department of Children and Families (DCF) has been charged with the regulation of the daycare facilities and areas that are tasked with the responsibility of managing children affairs within New Jersey (DHS). The organization inspects the activities of a licensed facility to ensure the safety precautions are implemented in the required provision. The system dictates the provision of the licensing program that is offered to the most qualified institution to administer the goals within the state. These regulations are presented to safeguard the health and security of the children as is stipulated by the country (DHS). The assessment is offered on quality of the practice, implemented structures and activities to be administered by the institution. Kidwatchers expects to satisfy the needed provision to acquire the license to ensure the provision of exemplary services. Competitors The leading competitors to the facilities are established facilities like Summit Child Care Centers that have the experience and facilities to attract consumers into using their facilities. There are also established nurses within the community that list their contacts online to provide the best attention for the children (New Jersey Department of Education 9). Moreover, the nanny business is advanced in Short Hill and the majority of families prefer the situation that accords their children intense attention as compared to an institution that handles multiple children. Services Kidwatchers expects to offer the following services to the Short Hill community, Full Time provision of the child care services Drop the child in care Early educational interaction through basic language mastering Basic physical and cognitive skills through art, dance and sport lessons Business Product Kidwatchers offers exceptional services to offer the best intense care to children between 4-6 years to secure their positive development. The organization expects to deliver the high quality service through the stable facilities that have surpassed the safety regulations of the U.S. state of New Jersey. Target market The targeted people in the market are parents with children of the age between 4-6 years who do not have enough time, to offer full attention at working hours to their family. Company Strategy and Promotion Kidwatchers is a daycare facility that is competing in a congested market with the abundant supply of qualified individuals to offer attention needed in the industry. The company expects to compete in the market through the provision of quality affordable service managed through the highly qualified staff that holds experience in the sector. The company expects to apply both traditional and contemporary measures in advertising to present their strategies to the people of Short Hills. The advertising measures will be done through the local channels and newspapers. The company also wishes to invent the strategy to advertise in social networks that will be connected to the created website. The information on administration and service delivery will be included on the home page of the website with a 24 hour operating phone service, which will be established to answer given questions. Licensing and State Regulation Kidwatchers expects to adhere to the stipulated codes of establishment set by the DCF to attain the license needed for operation. The state of New Jersey provides registration and license fee that is presented to establish children care centers to offer security to families. The management and operation will be inspected under the department at regular intervals to deliver satisfactory authentic response to the community. The children of the age are vulnerable to dangers, and through the measures that offer satisfactory legal documents to the public, Kidwatchers will be the preferred facility to the people of Short Hill. Works Cited Department of Human Services (DHS). Child Care in New Jersey. 2012. Web. June 19 June 2012. Available at: Greene, Cynthia L. Entrepreneurship: Ideas in Action. Mason, OH: South-Western Cengage Learning, 2012. Print. New Jersey Department of Education. New Jersey Kindergarten implementation Guidelines. April 2011. Web. 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