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Organizational Analysis: Part 2 - Essay Example

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Organizational Analysis: Part 2

Apple Computers Inc. broadened the horizon of its products in 2001 when it released the music player, IPod. After which the company reestablished itself as Apple Inc. This product became so popular that it led the company to design more innovative products such as IPhone and IPad. The company is also widely known for its operating systems and software. Mac OS X operating system, ICloud and ITunes are some of the company’s extremely popular software. Steve Jobs, one of the founders of Apple Inc. resigned from the company after having some issues with the then CEO of the company John Sculley. Since its incorporation, Apple Inc. rose predominantly until 1996, when it suffered a loss of $68 billion dollars for the quarter due to certain inappropriate decisions made by the management. Later in 1996, Apple Inc. acquired NeXT and brought back Steve Jobs. This step proved to restore the company back to its former glory because NeXTstep was going to serve the purpose of designing Apple’s next generation operating systems under new management. Apple’s main competitor has been Microsoft. For the most part in their rivalry, Microsoft has been taking the lead but things have changed in the last couple of years. ...Show more


Organizational Analysis: Part 2 Apple Inc. 1. The Business Apple Computers Inc. now known as Apple Inc. is an American based multi-national corporation that designs and manufactures personal computers, computer softwares and other electronics. Apple’s main product lines are the music player iPod, the tablet iPad, the cellphone IPhone and Macintosh, the personal computer…
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