The Knowledge & Dreams Learning Center Business - Research Paper Example

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Strategic Business Plan for The Knowledge & Dreams Learning Center Tammie Taylor BUS/731 Dr. Jean Perlman 01/17/13 0Company (executive summary) 1.0 Mission 1.1 Vision 1.2 Purpose 1.3 Future Growth vision 2.0 Industry Analysis 2.0 Historical Analysis 2.1 Future Analysis 3.0 Marketing 3.0 Historical Status 3.0.1 Product & service 3.0.2 Pricing 3.0.3 Selling 3.1 Customer analysis 3.1.1 Customer satisfaction research: 3.2 Place—distribution locations: 3.3 Promotion 3.4 Direct and alternative competition 3.5 Current Status 3.5.1 Future Vision 3.5.2 Product/Services: 3.5.3 Pricing: 3.5.4 Selling: 3.5.5 Customer analysis 3.6 Place – distribution locations 3.7 Promotion 3.8 Competition (Direct and alternative) 3.9 Operations 3.10 Historical and Current Status: 3.10.1 Capacity 3.10.2 Process 3.10.3 Labor 3.10.4 Facilities 3.10.5 Inventories 3.10.6 Distribution process 3.10.7 Quality systems 3.11 Future Vision 3.11.1 Capacity 3.11.2 Process 3.11.3 Labor 3.12 Employee Satisfaction Research 3.12.1 Facilities 3.12.2 Inventories 3.12.3 Distribution Process 3.12.4 Quality Systems 4.0 Industry Analysis 5.0 Financial 5.0 Current cost of capital 5.0.1 Capital structure 5.0.2 Cost associated with capital structure 6.0 Discussion of data found in Appendix 7.0 Referenes 8.0 A: Organizational Chart–Current State: 9.0 B. Balance Sheet Basic Template 9.0 Current date: 9.1 Future Dates: 10.0 C: Income Statement Basic Template: 10.0 Marketing current budget revenues: 10.1 Operations current budget expenses: 10.2 Administrative and cost of capital current budget expenses: 11.0 D. Forecasted Budgets: 11.0 Marketing Current Budget (Revenues): 11.1 Operations Current Budget (Expenses): 11.2 Administrative and Cost of Capital Current Budget (Expenses): 12.0 E: DuPont Ratios 12.0 5-year historical analysis: 12.1 5-year forecasted analysis: Executive Summary Knowledge and Dreams learning center is a nonprofit agency providing tutoring programs for youth 5 through 17 in the Memphis and Mississippi area. The program will form partnerships with local schools, companies and professionals. Knowledge and Dreams goals are to enhance the information taught in schools while developing a child’s dreams to awaken hope in every child for the future. Only through interactions with individuals working in the fields in which each child is interested can we encourage and advise each student on what is necessary in school and in life to achieve their goals. Through early interaction we can gain the trust of the students, families and volunteers so to work together to defuse any destructive habits. While working with those individuals in their fields of interest these students will become proteges of these individuals for several years, eventually becoming interns as they get older and closer to their completing course work in that field. Knowledge and Dreams is a program that is in direct response to the growing number of young people falling through the cracks in school and failing to plan for their future. The goal of this program is to offer tutoring of course study and dream development and internship to the youth of the intercity. This program will entangle education before and after adulthood providing professional experience in both areas. The focus is different for every age group although the message is the same, to empower each of them with the knowledge needed to make better decisions for their future. Knowledge and Dreams will focus primarily on intercity youth of all ages. According to the National dropout prevention center “There are a multitude of youth programs available, but many are inaccessible to inner-city and rural youth (2012, para 2).” Knowledge and Dreams will partner a professional to every group of five who is interested in his/her field of study. These partnerships will last the length of the Childs stay in the program. This program will also provide tutors for these students for each grade level and subject where help is needed. During that time weekly planned activities to strengthen the relationship between tutor, professional and child will improve the young person's confidence and hopefulness.  Professionals will receive continuous training throughout the year and will participate in monthly meeting to report the young person's progress. Mission Knowledge and Dreams is a nonprofit agency strives to provide tutoring programs for youth 5 through 17 in the Memphis and Mississippi area. The program will form partnerships with local schools, companies and professionals. Knowledge and Dreams goals are to enhance the information taught in schools while developing a child’s dreams to awaken hope in every child for the future. Knowledge and Dreams takes pride in helping a child plan for their futures. This program provides tutors for each stage in a child’s educational development while also providing a professional to work Vision Knowledge and Dreams learning center will be one of the top educational centers in the nation because of the innovative ways we teach. Our volunteers will increase as will the number of students interested in our program. This increase will happen at word of mouth supports the work that is beings done at the center in a positive way. Purpose In the next three years Knowledge and Dreams will double in size and revenue as it grows to one of the top tutoring and professional developmental centers in the mid south. This organization is first of its kind and will bring exciting and new innovations to the youth. Services Knowledge and Dreams is a program that is in direct response to the growing number of young people falling through the cracks in school and failing to plan for their future. The goal of this program is to offer tutoring of course study and dream development and internship to the youth of the intercity. The long term goal of Knowledge and Dreams is to empower the young person to break the cycle’s personal disappointment and to reach for their dreams. Knowledge and Dreams has two mentoring programs. They are as follows: I have the Power: I have the power is a program that is geared towards all members of the Knowledge and Dreams learning center. This program tests our children to get a grasp of their level of understanding. These tests cover all subjects at all grade levels. After testing is complete the volunteer tutors can place the children in groups based on the level they are currently. This organization doesn’t label children by naming each group identifying the different levels. If everyone is on the same level no one would spend time looking back or feel pressure to catch up they can concentrate on where they are. I have the power program states “I have the power to change my destination, I have the power to achieve my dreams and I have the power to be who I am. Claiming my future: Claiming my future is a type of work study program. This program gives each youth a questionnaire to determine their likes, dislikes and interests. Based on the youth’s answers they are given a secondary questionnaire that lists several careers that fit their descriptions from the initial questionnaire. The jobs or careers chosen by the youth’s determine what volunteer they will be placed with. Once placed the youths will spend their weekends with their group leaders in groups of five. These youths will be called proteges as they learn the job or career they feel most interested in. The youths can change groups as many times as needed to find the one that most fit them. This program is developed to encourage future education and career enjoyment. We believe here at the Knowledge and Dreams Learning Center if you teach a child how to do what they love, you have people who love what they do. If people love what they do then they don’t really work, so the work is never hard. Industry Analysis In a comprehensive data released by US Department of Education for period 1972 to 2009 it showed that there is staggering number of students that is failing school for a number of reasons that range from dislike to school to inability to cope with the rigor of academic requirements (National Center for Education Statistics, 2011). This figure reaches up to 8.1% Clearly, there is a disconnect between the existing educational system and capability of students considering that there is an average of 8.1% dropout and failing rate in the country and school does not seem appealing to students. Knowledge and Dreams will serve as an intervention institution for young students age 5 to 17 in in the Memphis and Mississippi. Its initial market is the average dropout and failing rate in formal schools because they are the ones who obviously need help hoping that numbers will be reduced in Knowledge and Dreams area of influence. Reduction or elimination of failing students does not mean that Knowledge and Dreams will be put out of business. Once these failing students are helped to avoid failing in school, the business can move forward in aiming to enable students do better in school and life in general. This type of market is bigger because it includes a larger population of students. Knowledge and Dreams however will initially focus on the students that immediately need help. Cost of capital Capital structure For Knowledge and Dreams to be incorporated, an initial capital from its incorporators will be needed. The initial capital that will serve as seed money will be raised from the contribution of its partners. The additional capitalization that will be needed in the future for keeping the business a going concern and expansion will be raised from the loans, additional contribution of existing shareholders, infusion of capitals from potential investors, agreements from other resources, donations and revenues realized from initial operation. Knowledge and Dreams will be a Limited Liability Corporation (LLC) where its incorporators, shareholders and investors will only be accountable up to the amount that they invested. Thus, incorporators, shareholders and investors will not be liable for any obligations and debts in the event that liabilities exceeded capitalization. The additional funds that may be needed for its operation and expansion will be determined by the finance department and shall be secured in the form of additional contributions, loans, infusion of capitals from potential investors, agreements from other resources, donations and revenues realized from initial operation. Initial Source of Capital Source Individual Contribution Personal savings, personal loan Source of Capital for Expansion/operation Loans Banks, financial institution, personal loans additional contributions Personal savings infusion of capitals from potential investors Potential investors Agreements from other resources Educational grants and funding from funding agencies Donations Social and philanthropist clubs like Shriners, Rotary and individuals Revenues Income from operation of the company Cost associated with capital structure The table below is the cost associated in setting up the business. The initial capital that will be raised will be used in the activity in following table to realize Knowledge and Dreams and make it a going concern. It will begin with licensing, hiring of employees up to acquisition of fixtures and equipment to paying overheads to make the business a going concern. Initial Capital Structure Cost Particulars Licensing Incorporating the business at SEC, securing licenses from regulatory agencies Building Renting, purchasing the building where Knowledge and Dreams will be operating as a business Furniture and fixtures Tables, chairs and other furniture that will be used in the operation of Knowledge and dreams Employees Hiring, training and coaching Equipment Computers, presentation tools Equipment Laptops, computers, presentation tools, educational materials for tutorials Overhead expense Electricity, water and other utility expense Marketing expense Licensing, Other expenses Unanticipated expenses References National Center for Education Statistics (2011). Trends in Highh School Dropout and Completi n Rates in the United States: 1972–2009 . Retrieved January 27, 2013 from http://www.dropoutprevention.org/sites/default/files/2012-Trends_in_Dropout.pdf National dropout prevention center (2012). After – School Opportunities. Retrieved January 20, 2013 from http://www.dropoutprevention.org/effective-strategies/after- school-opportunities. Appendix Future state org- Chats Read More