Sales Management Plan Name of Tutor Forming a Compensation Plan Compensation refers to the benefits including monetary provided by the company to the workers for their work. The plans for salespeople are unique as they are designed in a way to encourage them and motivate them to strive so as to get more success…
The sales force that is highly motivated will have more sales. The sales force is also critical in the company’s profitability as it increases sales, maintain prices and control the expenses. Secondly, it is possible to measure and compare the output of an individual. Costs, sales and other result oriented metrics can be tracked by the company. The results of the territory can be benchmarked against the previous year, territory goal, and market potential. The company can; therefore determine the salesperson that is performing better. Also, the job of the sales person involves rejection and lack supportive social interaction. Most of their jobs are unsupervised. Therefore, an incentive payout is a reward and a measure for the success of the salesperson as this job attracts risk takers who require relent incentives for a high level of performance (Andris A. et al. 2001). Incentive plans have impacts that are immediate on the sales force which is felt in either of two ways including it influences the kind of person that is attracted to the organization and also affect the behavior and activities of the salespersons. The compensation framework for a sales incentive has three constituents. First, company that decides on the compensation plan the sales force, which decides on, the compensation plan and the customer who decides whether to take on the products or services of the company. Customer results may include the satisfaction they get from the products and services and also the relationship with the company’s selling organization (Andris et al. 2001). Staffing Recruiting involves finding quality people who can see things through the eyes of the customer and then interface with the people of marketing. To maintain its relevance, it is also important to ensure that the recruited personnel are maintained. There are several skills that may lead to success in sales. These include innate desire to serve, integrity, willingness to listen, strong work ethic, effective communication skills and ability to put others at ease. The role of the hiring process will involve the location of individuals with core characteristics and the values that lead to sales success. There are six steps important in the hiring process: First is the job definition where the job requirements are developed. Companies have different requirements depending on the industry they are in. these requirements change over time and, therefore, need to reevaluate them and the activity priorities as the market conditions and competition changes (Andris et al. 2001) The second is the candidate profile which should be checked for successful traits of a sales person. A candidate may not have all the required traits, but others are essential and should be present. These include the ability to communicate effectively and a certain level of competence. The third is the applicant pool which determines the quality of the candidate. Recruitment is more successful when the reliable information about a candidate is known by the recruiter. The sources of applicants involve Fairs, Web (I.E. Career Builder) and Connect with Career services at Universities. The staff can be recruited either internally or externally. Internal recruiting develops a pool of job applicants that are qualified form the people who are working in the company. This is sometimes referred to as promotion as it is used to motivate employees. This also reduces the start ...
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