Strategic use of Design-Thinking

Strategic use of Design-Thinking Essay example
Masters
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Design & Technology
Pages 6 (1506 words)
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Design thinking can be described as a cognitive process of developing practical improvements to organizational performance by combining rationality, empathy and creativity (Jones, 2008). …

Introduction

Design thinking is quickly emerging as the best method for strategizing on developing the future of a business or an organization and is gradually replacing the scientific method or analytical thinking or as a strategic method (Jones, 2008). Strategic design thinking as a method is emerging as one of the most influential techniques in the management and design of several programs that are geared towards improving the management operations. It is one of the most powerful tools for transforming the current operations of an organizations and creating strategies for future improvements in designs, programs, projects and business operations (Jones, 2008).
Design thinking is solution focused or solution based and aims at producing practical and creative resolutions to emerging problems and improving future results of the organization’s operations (Kelly, 2006). Strategic design thinking starts with the goals or the objectives as opposed to starting with the problems. By focusing on both the present and the future aspects of the problem, all parameters of the issues at hand are explores simultaneously. Strategic design thin king mostly occurs in artificial or in the built environments such as in the artefact industry. ...
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