IBM markets and manufactures hardware along with software and involved in delivering other services such as infrastructure development that include nanotechnology and mainframe computers. The company was established in the year 1911 with the merger between three companies namely International Time Recording Company, Tabulating Machine Company and the Computing Scale Company (IBM, 2013). Specially mentioning, integration towards technological aspects is duly considered to be one of the decisive aspects for any business and IBM being one of the most renowned companies widely utilizes this particular concept. In this regard, integration is often viewed as one of the most cost-effective ways through which Information Technology (IT) is able to add commercial value to various enterprises. Over the years, numerous companies have spent end number of dollars for the primary objective of developing solutions in order to solve business problems (Bussler, 2003).
In this respect, the essay will develop a problem along with a purpose statement about the evaluation of technology integration in IBM. Additionally, a model representing the efforts that could be made by the company in order to integrate its technologies to improve performance will also be included. For the purpose of determining the most effective integration strategies, the essay will follow up appropriate recommendations for integrating technologies to improve overall organizational performance.
The organization possesses a special sort of technology named as Integrated Technology Services (ITS) that are backed by IBM processes, proprietary tools along with assets that ensure a dynamic IT infrastructure, catering to the requirements of the organization towards accomplishing its expected business targets. IBM delivers a broad array of infrastructure services such as build, design, maintenance, consulting and management that are intended to assist the organization while providing technological support (Taylor, 2004; IBM, 2013). Information Technology is regarded as one of the most booming industries in today’s business landscape. With the advent of modern technologies, the demands of consumers are rising by a considerable extent. It can be viewed that the consumers nowadays seem to be attached with procuring digitalized products and thus, each of the product needs to be manufactured as per the requirements of the modern day technological savvy individuals (Gurstein, 2007). In relation to these aspects, IBM has been able to fulfill the requirements of the customers through performing effective technological integration within the organization. However, the overall IT based industry is filled with several challenges. In this context, the evaluation of technology integration within IBM provided certain factors that may pose adverse implications in near future. It has been realized that the organization follows technological integration procedure in a diversified way. However, it has also been realized that the organization does not make much efforts to tackle future business uncertainties. Numerous business issues may come into play and amongst these, IBM often face the problem of increased level of business