Traditional Strategic Planning - Essay Example

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Traditional Strategic Planning

This school was administered and spread by professional managers, people with MBA's staff experts (especially in finance and management) consultants & government controllers. Their intended message was to formalize. The message received by their intended listeners was to make a program and administer one. They belonged to the Prescriptive school category. Their theory states that a stitch in time saves time. Their failure was caused by their not supporting real time strategy making nor encourages creative accidents. c) Positioning school - This was founded by Sun Tzu in his literary work The Art of War. This school concentrated on economics or the industrial organization and the military history. This school was championed by consulting boutiques type of business and United States writers. They espouse the theory of analyzing things. The message that was received by their listeners was that they should calculate their every move and not concentrate on creating or committing. This theory belonged also to the Prescriptive management school of thought. Their theory was to consider only the facts of in management decision making. Their shortfall was due to their strategy being reduced to generic positions that were selected thru formalized analysis of industry. ...Show more

Summary

a) The design school was founded by P Selznick. The teachers, especially of Harvard University, and the leadership aficionados intended their message to fit and the message they got thru was to think strategically. They belonged to the Prescriptive school where they espoused the theory of look before you leap…
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