Community Relations & Media Relationships - Essay Example

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Community Relations & Media Relationships

On the other hand, public relations involve a system, through which organizations or companies and individuals enhance their reputations, following assistance from professionals in the field of public relations. Sometimes, companies, organizations, or even individuals, would hire public relations firms, to carry out their task of creating a good reputation at a stipulated cost. This is all done with a view of creating a good image for the company, organization or the individuals, wishing to improve their public image. This means that community relations and public relations are different, in that community relations, employs a mutual relationship, while public relations is not mutual, since companies or organizations only try to build better their image to the public. Question two Principals can identify and analyze the relevant public using various tools, including the media and social media networks such as Facebook, Twitter, MySpace, and YouTube. These media could be used to get information of various groups, which are linked or connected to the organization. Social networks are currently the best tools that organizations use to reach their audience. However, information from friends and successful clients, could be used to attract new members of public (Kowalski, 2010). The major problem is for the organization to analyze its relevance. Social networks seem to be the best. ...Show more

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Community Relations & Media Relationships Name: Institution: Question one Community relations involve various methods used by companies or organizations, in establishing and maintaining a mutual relationship with the communities or stakeholders they work with…
Author : jonstamm
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