BlackBerry - Research Proposal Example

Only on StudentShare
The purpose of this report was to make some key recommendations for the company to improve its market position, as well as revenue growth. The report included some major problems the company is facing at present. Decreased market share and decreased customer satisfaction level due to comparatively less impressive touch screen design were found to be the main problems for the company for which some key recommendations were given to the officials. The recommendations included development of Blackberry messenger service, manufacturing of music players and laptops, and sharing of the messenger service with competitors. Introduction - Global Overview of Issue Reaching a higher rank in today’s competitive business world and maintaining it for a long time is one of the biggest goals of almost every company belonging to any particular industry. If we talk about the companies belonging to the telecommunication industry, we can say that there is a strong competition among the companies because of ever increasing trend towards use of smart phones and latest wireless devices. In such a scenario, companies need to deliver attractive and innovative products to the customer not only to achieve competitive advantage but also to increase the customer base. However, doing all this is not an easy job and requires extensive thinking. is one of such companies which are currently facing huge financial crisis because of decreased customer satisfaction with their current product range. The company was considered one of the top smart phone brands of the world in the recent past because of its innovative products and high quality. ...Show more

Summary

Commonly known for manufacturing of mobile phones and tablets, Blackberry is one the world’s most famous telecommunication companies…
Author : melodymacejkovi
Save Your Time for More Important Things
Let us write or edit the research proposal on your topic
"BlackBerry"
with a personal 20% discount.
Grab the best paper

Related Essays

A Feasibility Study of Building Structural Deformation Monitoring using Global Positioning (GPS)
Through this paper, the authors attempted to assess the utility of geodetic surveys, which include conventional terrestrial surveys as well as satellite surveys using GPS (Global Positioning System), and geotechnical or structural surveys, like crack width measurements, for the monitoring of high and low-rise buildings.The authors’ main objective was to assess the advantages and disadvantages of these techniques.
7 pages (1750 words) Essay
Why Prefabrication housing in form of Volumetric system is not fully used in UK housing
Up to a certain level, U.K. construction companies tended towards offsite construction; however, looking back to the supposed rise of volumetric and hybrid construction methods, limited involvement was observed onwards.
40 pages (10000 words) Dissertation
Design a multi-story reinforced concrete office building
Drawings C. Calculations D. Appraisal Report 1.0 Objectives The objectives of this project are as follows:- To get an engineering real experience in life and in this way exposing one to the real work of structural analysis and design (Alheyad, 2008). To gain competence in structural elements analysis and design of multi-storey buildings Familiarization with the software of the building structure such as AutoCAD and SAFE 2.0 Introduction The project is a multi-storey office building intended for construction at Uxbridge Business Park which is adjacent to Uxbridge town centre.
22 pages (5500 words) Essay
Robotic Technology Essay
A robot consists of different parts of the motion, sensors, and programs. These parts depend on the computer, electronics, and engineering knowledge integrated to help the robot perform different functions. Most of the studies done regarding robots and their ability to teach science and technology show positive results suggesting that robots are very helpful to teach students, especially the programming languages.
4 pages (1000 words) Essay
PV Mounting System
PV Mounting There are two distinct methods of mounting PV solar systems, which enable installation of systems in different locations depending on systems energy output ratings and weight characteristics of cells and support systems.
6 pages (1500 words) Dissertation
Bag phone to Smart Phone ( Conception, to Design, to Implemetation and on to Operation then Decommission. CDIOD.)
The paper also considers analysis in two distinct steps, as a generic product and a model’s specific product. The design cycle is used to investigate the stages of mobile phone development and its supporting networks. Additionally, it explains the forces that led to the development of mobile phone, technologies used, their operation, harmful side effects, the factors that led to its evolution, and the functional life of mobile phones.
10 pages (2500 words) Assignment
Canterbury Television ( CTV ) building in Christchurch
Seismologist attributes this to its proximity to seismic zone. Research indicates that very powerful earthquakes have hit the country several times in the recent past. Most recent was the 6.5 magnitude earthquake that hit the countries capital Wellington.
7 pages (1750 words) Assignment
INCREMENTAL SHEET FORMING ( Mechanical Engineering )
They contain various operations such as coining, bending, rolling, drawing, pitch bending and roll forming among others The film forming has a number of different procedures of forming that have been used. The production of a sheet
20 pages (5000 words) Essay
Find out how much would it cost
to get a custom paper written by a pro under your requirements!
Win a special DISCOUNT!
Put in your e-mail and click the button with your lucky finger
Your email
YOUR PRIZE:
Apply my DISCOUNT