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Engineering and Construction
Pages 5 (1255 words)
Name Institution Course Instructor Date Annotated Bibliography Chitale, A.K, and R C. Gupta. Product Design and Manufacturing. New Delhi: Prentice-Hall of India, 2007. Print. Chitale and Gupta present a comprehensive view of the design of products in this book.
The authors discuss the value of computers in achieving the desirable design. According to these authors, a computer can prove efficient in geometric modeling, engineering analysis, design review, and evaluation as well as automated drafting. Computers have transformed design formulation. Moreover, the book discusses prototyping, simulation, and their relevance in design. The authors have discussed in length the issues that deal with quality assurance in product design. Towards the end of the book, the authors venture into describing the design of new products into the market. This topic will prove very crucial to majority of engineers working for companies that desire to venture into te market with innovative engineering products. The authors emphasize on the importance of the product-market matrix. The market mix involves market penetration, product development, market development, and diversification. The aspects in the mix imply that the design of any product is critical because it determines how the product will perform in the market. A product with an outstanding design has higher chances of doing well in the market. On the contrary, poor designs lead to limited preference from potential buyers. The following subtitles concentrate on describing different types of products. The type and purpose of products determines the design that the engineers adopt. ...
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