Marketing Mix and its Importance for the Marketers
The marketing mix is a tool that is used for marketing purposes in business. The marketing mix plays an important role in determining the product or service made by a brand. …
The essay compares two novels written in the backdrop of immigration of Africans towards England and their efforts to settle down in the English society. The novel A Distant Shore has been written by a British writer and novelist with Caribbean background2 Carly Phillips in 2003. The other novel is Kehinde penned by an African novelist 3Dr. Buchi Emecheta in 1994. Both of these novels depict the themes of displacement, ethnicity and power. There writings are focused upon the tales of the people striving to adjust in the England after facing harsh circumstances at their home town. The novel A Distant Shore deals with the complex changes occurred within the socio-political system of England over the course of time4. There are several themes depicted within the story told in the novel however, the themes of ethnicity, displacement and power dominate the story. As the story progresses the theme of ethnicity and power starts dominating the tale of African immigrant Solomon and female middle age piano teacher Dorothy. The two main characters of the story developed friendly relationship that was not accepted in the society and eventually Solomon was killed to end their friendship5. The novel depicts the role of powerful racist groups in the English society and shows how lives of people from minority ethnic groups are threaten by the powerful and dominating racial groups. ...
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