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Business plan for Gym Equipment
6 pages (1500 words)
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...Plan For an online venture Beauty Fitness Introduction More and more people are looking into home gym equipments nowadays. Busy schedules hinder the average adult from being able to workout in a gym or at workout center. Seizing the opportunity, gym equipment units are opened that are into the full-fledged business of selling the home gym equipments. There are some units which claim to give the same quality workout that the one could receive in a fitness center. More, the Internet has dramatically changed peoples' shopping habits. From CDs to Jet planes, buyers are enjoying their convenience of making their purchases from home or while in the office. Purchasing fitness equipment online too... Business...
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Business plan of a gym in Saudi Arabia
24 pages (6000 words) , Download 1
...PLAN OF A GYM IN SAUDI ARABIA CONTENT TOPIC PAGE NO Executive summary 3 Outline 4 Introduction 6 PESTEL analysis of Saudi Arabia 7 Porter’s Five Forces Analysis 11 Corporate structure of the gym 15 Legal requirement for starting gym 16 General requirement for the gym 22 Operational Plan of the gym 25 Financial aspect of the gym 27 Conclusion 30 Appendix 31 Bibliography 35 EXECUTIVE SUMMARY This paper is intended to suggest a business plan for a gym in the Kingdom of Saudi Arabia. The market of Saudi Arabia was analyzed on the basis of the secondary data. A thorough research was done by consulting various journals, books, newspaper and various governmental and nongovernmental websites... ? BUSINESS PLAN...
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Beach Bum Gym
22 pages (5500 words)
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...Gym Table of Contents Executive Summary 3 Industry and Proposed Company 4 Products and Services 4 Market Analysis 6 Economics of the Business 12 Marketing Plan 15 Design and Development Plan 19 Manufacturing and Operations Plan 20 Management Team 21 Sustainability and Impact 24 Overall Schedule 25 Risks, Potential Obstacles and Assumptions 25 The Financial Plan 27 Proposed Funding Requirements 29 References 30 Executive Summary The purpose of the report is to develop a gym business plan named ‘Beach Bum Gym’, in the Hamptons beach area of New York. Beach Bum Gym will provide workout facilities for people. Due to increased demand of people to maintain healthy lifestyle and to stay fit... ? Beach Bum Gym...
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Business Proposal - Gym Cafeteria
5 pages (1250 words)
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...marketer. In addition, higher interest rates may be also an issue if the venture does not bring expected returns. Operational issues While implementing the proposed business venture, the marketer needs to comply with the country’s licensing requirements and other legal regulations. GYMs need to attain special health license to commence their operations (Association for Applied Sport Psychology, n.d). It is necessary for the marketer to obtain separate license for each serves offered at GYM, including massage services, martial art sessions, or tanning booths. As the venture is planned to begin as a small business, the marketer would face a series... ?Business Proposal - Gym Cafeteria Business idea My...
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Business Plan Outline
1 pages (250 words)
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...PLAN OUTLINE Table of Contents Online Fitness Service 3 Reference 4 Online Fitness Service Business Objective What How Assumptions Online Fitness Service - this is the business unit that aims to offer online fitness guidelines and workouts to the people who seek fitness and health services at the gym or at their home in convenient times. Research market for online health guidance services in terms of industry size and competitors (Thomas, 2003). Development of online platform where the users can register and retrieve information. Building functioning network with partners such as gym trainers, health care consultants and physicians. Small scale operation and pilot study for assessing... BUSINESS...
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Buiness Marketing Plan
2 pages (500 words)
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...Marketing 3 Market Research The following sources were used to prepare this business plan: Sports Clubs/Fitness centers membership in Hong Kong Monthly spending on video games in Hong Kong Frequency / Experience of playing Video games in Hong Kong No. of cardio equipment in Hong Kong Total population playing video games in Hong Kong Market research indicates that there are total 9% population is a sport clubs/fitness centers membership and the total population playing video games in Hong Kong is more than 1.2 million. 3.2 Market Analysis 3.2.1 Five Forces Analysis (Porter 2004) 3.2.1.1 Competitive Rivalry: This factor is often controlled by the uniqueness of the product. The number... Section 3....
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An organization's healthcare marketing plan for an organization
12 pages (3000 words) , Download 2
...small amount of money to join it. This gym will increase awareness about health too. This project has been chosen, because it will deliver key educational information based on the pressing needs of the market. The target markets are the patients of the hospital, especially the obese (who are at risk for numerous diseases, including diabetes, cardiovascular diseases, hypertension, heart attack, stroke, and several forms of cancers), those with diabetes, and the elderly. The idea for this project came from the organization of this researcher. In the organization... ? Marketing plan in health care: An educational program 25 December SECTION A EXECUTIVE SUMMARY This project has been chosen, because it will...
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Marketing Communication Plan
8 pages (2000 words)
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...market while receiving huge economic boost to increase profits and sales (Pelsmacker & Kitchen, 2004:113). Moreover, Integrated Market Communication makes a strong tie between business ventures and customers for long-term success of companies. Integrated Marketing Communication plan embraces for stages such as horizontal integration, internal/external integration, and financial integration. Horizontal integration is a communication that promotes co-operation with manufacturing and operational departments for the companies to fulfil its objectives (Varey, 2002:127). In this case, the management of Pure-Body business will use corporate... 5. Marketing Communication Strategy Pure-Body recognises that...
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Gym
3 pages (750 words)
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...Gym Gym Page One Sports play a key and fundamental role in the framework of gender. Sports serve as a parameter used in analyzing and synthesizing male or female gender. Every gender has a distinct and specific role specifically designed for it to play in sports. The societies’ special view and determination of gender is an evidence of the manner in which they treat feminism and masculinity. Gym environment is a smaller depiction of the society. Its design and outline in terms of space shows the gender-based distinction between the feminine and masculine genders. Gym is a room or building equipped for gymnastics, sports and other physical exercises meant for feminine and masculine gender... ....
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Marketing Strategy for Next Generation Gym, UK
7 pages (1750 words)
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...Marketing Strategy for Next Generation Gym, UK of the of the Marketing Strategy for Next Generation Gym, UK Introduction The desire to be the best we can does pervade our senses from time to time. How can we resist it, when the advertising industry is constantly booming out messages telling us that we need to conform to a certain style, seek to enjoy a certain lifestyle and meet a certain body type that is desirable by the opposite sex. Even if we are married and settled down, working at the office also forces us to meet certain social norms about dress code, etiquette, office procedures and the like. Everyone likes to be thought of as young and virile, as ageism spells death and lack... in...
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Gym
5 pages (1250 words)
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...Gym Within any particular space, the leveland extent to which identity can be created is profound. Subtle means of this social hierarchical identity formation can be found in a litany of different spaces. However, the focus of this brief analysis will be concentric upon discussing the social and hierarchical ramifications of the way in which a typical gym is set up. Whereas an individual gains an understanding of social hierarchy within seating position at a given restaurant, office space within a given work environment, and a litany of other factors, even a cursory review of an average gym reveals the fact that almost all gyms share... ? Section/# Identity, Social Space and an Analysis of the Average...
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Critically analyses the role of Resources Manager in Our Business Plan
19 pages (4750 words)
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...gym business plan Contents Contents 2 Introduction 3 Main Body 4 Conclusion 17 References 19 Introduction The business plan is about a gym that would be known as L-W-F gym in South Wales. The main objective of starting up this gym in the specific location is to provide superior quality service to all their clients so that they can achieve a strong market position and also try to meet the existing demand that is prevalent in this region. The main of the business plan is to provide services that are satisfactory for all the customers and also within their price range compared to other gyms that are located in the same region. The main objective... Analyses of the role of Resources Manager in L-W-F gym...
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Business plan
10 pages (2500 words)
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...PLAN: The Foremost Leader in Alternative Exercise and Therapy™ Business Plan: Shapes! Executive Summary Shapes! is a business which provides exercise and alternative health therapy through massage in an environment which caters to the heavy-set consumer or older market demographic looking for alternatives to gym membership. Shapes! provides exercise equipment of multiple varieties, offering the convenience of walk-in use on a pay-as-you-go business model, along with monthly membership options. Shapes! will provide low cost therapy and exercise options in the local community, designed to outperform the costlier competition. Using innovation in marketing and promotion, Shapes! hopes... , there...
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Small Business Plan
4 pages (1000 words) , Download 0
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...Small Business Accounting Assignment Small Business Plan and Section # of course> Synopsis The business plan in the given scenario requires a comprehensive plan covering the business entity structure, marketing, operations, human resources, purchasing and production plan. It would be advisable for the company to follow a sole proprietorship ownership structure. This will not only result in the minimal amount of taxes but will result in the least amount of legal regulations and restrictions right at the start of the business. The business will use a need-based approach for staffing, purchasing and production requirements. This essentially means... that in order to simplify the...
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Business Plan on The Fitness Club
11 pages (2750 words)
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...plan its strategy of promotion and marketing by keeping an eye on ‘The Fitness Company’, which operates exactly in the same area where the central office will be built (Bicester Oxon) (Fitness Company, 2012). Other than physical gyms, there are many online and DVD health and fitness programmes that only raise the bar higher for The Fitness Club. Industry... ? Business Plan The Fitness Club Contents Executive Summary 3 Financial Highlights 4 Start-up Costs 4 Expected Growth in Revenue 4 Expected Growth inProfit 5 Company Description 5 1.1Company Overview 5 1.2Mission & Vision 5 1.3Strengths and Competencies 5 1.4Challenges 6 Industry Analysis 6 2.1 Overview 6 2.2 Industry Locations 6 Marketing Plan 7 3.1...
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Small Business Plan
12 pages (3000 words)
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...Plan Proposal of the Table of Contents Introduction 4 1. The Opportunity 4 1.2. Products and Services 4 1.3. The Customers 5 1.4. The Equipment 5 2. Feasibility Study 5 2.1. Location 5 2.2. Site Selection 6 2.3. Site Expenses 6 2.4. Market Potential 6 2.5. Competition 7 2.6. Sales Forecast 7 2.7. Protection of Business 7 3. Marketing 8 3.1. Brand Positioning 8 3.2. Business Name 8 3.3. Service or Product Mix 8 3.4. Pricing Strategy 9 3.5. Distribution 9 3.6. Promotion and Advertising 9 3.7. Promotion Evaluation 10 4. Financial Plan 10 4.1. Projected Profit and Loss Statement 10 4.2. Projected Balance Sheet 11 4.3. Profitable/Non-Profitable Businesses 12 5... line or the mission statement of...
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Small Business Plan: L'Oreal
7 pages (1750 words)
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...SMALL BUSINESS PLAN AFFILIATION: Small Business Plan I. Introduction The demand of Small Business and Medium Enterprises (SME) is growing at an accelerating rate and it can be attributed to single most important factor that is the economic recession. Since the economic meltdown has happened globally, many people have lost their jobs and it has become important for various organizations to address the key issue at hand and provide support to the government to help people out of the unemployment trauma. Being a responsible citizen of my country, I have developed a business plan for a new...
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Small business plan 2
4 pages (1000 words)
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...market.  Mobile Plus Group Ltd market is categorized its target market into two main groups which are; a) Business users – The main target market of the business are the business phone users. The features of our product which is dual or triple SIM celphone addresses their particular need to be constantly connected in handheld mobile device by having a spare line without the inconvenience of an extra phone. In addition, business people who are value conscious will be able to appreciate the savings that our dual and triple SIM celphones can offer as it affords them an extra line without the additional cost of an extra phone. b) Personal users – Our secondary market will be personal... I. The target...
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Buseness plan( Gym with nursery ) in Saudi Arabia to met mother needs
10 pages (2500 words)
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...PLAN BUSINESS PLAN: GYM WITH NURSERY IN SAUDI ARABIA TO MEET THE NEEDS OF MOTHERS by Professor’s name University name City, State Date Table of Contents 1.0 Executive Summary 3 2.0 The market 4 3.0 Service 4 4.0 The business of Halima’s gym 5 5.0 The marketing strategy 8 6.0 Forecasts of sales, cash flow and break even 9 1.0 Executive Summary Weight has become a big issue in the society. With lifestyle diseases like diabetes and high blood pressure being at an all-time high, people have decided to take control of their health. One of the causes of overweight and obesity is the sedentary lives that people live. Convenience is the disease ailing the 21st century. Everything can... Running head: BUSINESS...
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Out Stress and Pressure, In Health and Leisure The New Marketing Plan
7 pages (1750 words)
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...Marketing Plan Resort Hotel X and the features it offers are marvelous and fascinating. Owing to the inherently awesome beauty around, the place is just exciting. The organics are an attractive ware under the theme dictum that the restaurants and eateries inside the resort complex serve only the food sourced from the freshness of the luscious gardens inside. On top of all these, the health amenities, from the spas and pools to the grooming saloons and the gym, are unique and at par with the excellent ones. Now, the new and dynamic management is confronted with the challenge to increase bookings and sales substantially over a period of, say... Out Stress and Pressure, In Health and Leisure - The New...
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Small business plan
4 pages (1000 words)
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...market and the reasons for your choice of market  Mobile Plus Group Ltd market is categorized its target market into two main groups which are; a) Business users – The main target market of the business are the business phone users. The features of our product which is dual or triple SIM celphone addresses their particular need to be constantly connected in handheld mobile device by having a spare line without the inconvenience of an extra phone. In addition, business people who are value conscious will be able to appreciate the savings that our dual and triple SIM celphones can offer as it affords them an extra line without the additional cost of an extra phone. b) Personal users... ? I. The target...
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Integrated marketing communications plan for 1 year for small or medium business
14 pages (3500 words)
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...market, will help him achieve this dream. Etc. Media Plan The first aspect of the media plan involves getting the word out through social networks. One idea would involve targeting Facebook members with a large network of friends. Sometimes these members have thousands of friends. These are the Facebook members that should be targeted first – they can be encouraged to spread the word about Oaktree by doing status updates that tell about Oaktree’s fundraising functions and initiatives, status updates that tell the network what they are doing to help Oaktree, and having Oaktree’s web page and Facebook page as their links... Situation Analysis Company Snapshot A. Introduction Oaktree...
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Leisure tourism
4 pages (1000 words)
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...gym. Conclusion Thus after determining proper research objectives, Wavelength gym can implement its marketing research plan. This plan consists of analyzing secondary research and generating primary data locally. This data will lead to conclusions so as to where to concentrate and the promotional efforts for example grocery stores or banks or promoting online. This data will also determine the methods of promotion to be sued such as banners, pamphlets, promotional schemes or online advertising. (Goldberg) After the market research, implementation and evaluation of the results will be the next steps in the Wavelength gyms strategy. References Burns. (2007... The Wavelength gym, Marketing mix and...
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Marketing for small business
4 pages (1000 words)
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...marketing strategies accordingly. References 1. Strokes, D. (2000). ‘Putting Entrepreneurship into Marketing: The Processes of Entrepreneurial Marketing’, Journal of Research in Marketing and Entrepreneurship, 2(1), pp. 1-16. 2. Delmar, F. and Shane, S. (2003). ‘Does Business Planning Facilitate the Development of New Ventures?’, Strategic Management Journal, 24, pp. 1165-1185. 3. Drucker, P. (1986). Innovation and Entrepreneurship. London: Heinemann Publishers. 4. Sykes, H.B. and Dunham, D. (1995). ‘Critical Assumption Planning: A Practical Tool for Managing Business Development Risk’,...
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Marketing
11 pages (2750 words)
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...Marketing Plan: Manchester e-bike Inc Introduction This marketing plan will examine the e-bikes venture by Manchester e-bikes Inc. in Market Street, Manchester City. Global warming is causing many threats to the living organisms and harm to the environment. Organisations should realise the importance of dealing in eco-friendly products. This realisation will go an extra mile in reducing the effects of global warming. E-bike is an eco-friendly product because it has a zero CO2 emission, and it has efficiently converted the human force into proposed force. An electric bike (e-bike) is a bicycle with an...
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Franchising & Small Business - Business Plan
10 pages (2500 words)
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...Small number of people managing business may hamper performance to cater larger clientele a day. Chef leaving with short notice. No experience of business in Australian environment. 3.2- MARKETING PLAN A. PRODUCT: Ready to eat daily fresh Indian and Pakistan food with single, double and group servings. Also food cooked on order for 50 to 100 people servings for large gathering on festivals and other family events... 1. SECTION EXECUTIVE SUMMARY 1. BUSINESS IDEA AND GOAL The basic idea of this business is to establish a small business in retail sector in centre of city in Melbourne, Australia. The company plans to open small food outlet in the name of Indo-Pak Meals Corner that specializes in daily...
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My New Small Business Plan
10 pages (2500 words)
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...plan for a ‘Cloud7’ TABLE OF CONTENTS Introduction 3 Mission ment 3 Market Research 3 Market Overview 4 Target Market 5 Marketing Plan 6 Product Strategies 7 Pricing Strategies 7 Positioning Strategies 8 Promotional strategy 8 Advertising strategy 9 Financial Plan 9 Break Even Analysis 11 References 13 Introduction This paper presents a model business plan for a fictitious new chocolate company named ‘Cloud7’. ‘Cloud7’ chocolates will be exciting small treat that would fulfill a personal goal of providing the target market with exceptional chocolate experience. Cloud7’s gives high priority on quality chocolate products... BUSINESSPLAN Business...
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Marketing: Small Business Essentials
2 pages (500 words)
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...small business... faced with the decision to distinguish the suitability of a location for a business the traditional Political, Economic, Social, Technological, Legal and Environmental (PESTLE) analysis provides us with a proven framework for our evaluation. The political will with regards to attracting and promoting business within Canada is positive across the provinces and therefore we cannot single out Vancouver as being more competitive. According to the KPMG (2010) report called Competitive Alternatives that examines business competitiveness in 112 cities within 10 industrialized countries, Vancouver ranks fifth in the world. Within Canada, only Montreal performs better at a cost index of 94.2...
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BOOKKEEPING SERVICES Small Business Plan
5 pages (1250 words)
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...Small Business Plan Executive Summary The firm d ‘Accuracy’ is a sole proprietorship. The activities and operations of thefirm are managed as well as supervised by the ‘Certified Public Accountant’ (CPA). The firm offers tax operations services, management and cost accounting services, QuickBooks Pro Advisor services and has planned to expand its operations to provide bookkeeping services to small businesses as well. The recent market conditions are seemed to be unfavorable for accounting and bookkeeping service providers due to recession and increase in unemployment rate. However, in terms of long run perspective it can be argued that the business environment is favorable... ? Bookkeeping Services Small ...
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Small Business Plan Research Paper
13 pages (3250 words)
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...Marketing Grants Provides pre-start grants to young people for market research * The Prince's Trust Grants Provides grants for young people starting up in business * New Deal for Young People (18-24) Offers subsidies and training grants to employers taking on young people involved in the New Deal programme * New Deal 25 Plus Offers subsidies to employers taking on staff aged 25 and over who are involved in the New Deal programme * Applied Research Grant Provides funding to help with the innovative development of low-carbon technologies * Small Grants Scheme Provides support to projects that will have lasting benefits... that will lead to...
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Financial Plan for Small Business
5 pages (1250 words)
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...PLAN FOR SMALL BUSINESS Introduction A financial plan is outlined by an individual or business with the objective to cumulatively attain certain financial goals. For instance, a business might be re-thinking on deleveraging its balance sheet by reducing debt while others might consider business expansion to increase market share. In context of business, a financial plan refer to its financial statements namely the income statement, balance sheet, and cash flow statement. After analysing historical data, financial forecasting is done to project expenses and incomes for the company or specific department. The financial plan in this case is based on NASDAQ listed 1st Century Bancshares, Inc... FINANCIAL...
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Marketing Plan
12 pages (3000 words) , Download 2
...marketing plan must include dependable guidelines for both the service persons and sales executives (Tanner and Raymond, 2012). Likewise, the size of the organization is also a critical consideration. For small businesses, a detailed marketing plan might be cumbersome and confusing. But for medium and large enterprises, the marketing plan should not only be detailed but also adaptable with custom needs. Elements of Marketing Plan Every professional presentation has certain specifications to define the structures of its opening and concluding portions. In the case of a marketing... ? Marketing Plan: Individual Reflective Essay I.D. Number: Term and Year Marketing Plan: Individual Reflective Essay...
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Marketing Plan
1 pages (250 words)
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...Marketing Plan of Cleaning Service Company Marketing Plan of Cleaning Service Company s Introduction “Get It Done Office Pros” is a cleaning service company established in 2014 by John Good and Wanda Morris who are professional in the field of cleaning and endeavor to provide their excellence in cleaning services to the offices through well trained cleaning crew. Purpose The purpose of the company is to sell its services of cleaning floor, windows, carpets, etc to the business offices. Mission The mission of “Get It Done Office Pros” is to ensure its business clients a neat and healthy environment to support them in their work by providing them excellent cleaning services... and...
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Marketing plan
10 pages (2500 words)
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...Marketing Objectives Tourist’s Paradise has a total of 350 rooms with ten rooms being suites (used majorly by newly wed couples). This hotel started off 5 years ago but still not many people are aware about it as this is reflected in the number of visitations in the past five years. It has all the attractions for a tourist or a vacationer such as a bar, swimming pool, tennis court and gym. The expected profits have not been achieved and hence the marketing plan will be developed to increase visitations by 15%, increase day and night stay by 10 % (because that is where most of our revenues lie) and to have at least 5% repeat customers each year. SWOT ANALYSIS Strengths... s Introduction Arizona is...
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Marketing Plan
16 pages (4000 words)
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...markets. Therefore, while launching an international business strategy, it is advisable for a company to target developing markets like Natura have done, to take advantage of growing demands and potential future growth. This scenario is much similar to the one that Sprint faces today. While Sprint focuses on the large companies as buyers of their postpaid brands, it is clear that competition is higher in this target group. The only option that remains today is targeting upcoming and small companies as potential upcoming market (Strauss 15). To market the Sprint brand, my corporate social responsibility...
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TO PLAN A SMALL BUSINESS
15 pages (3750 words)
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...PLAN A SMALL BUSINESS 18 Cafe – Lot Can Happen Over Food Contents Contents 2 Executive Summary 4 Mission 4 Objectives 5 Business 5 Start up Summary 6 Product/Service 8 Market 8 Market Trends 9 Market Segmentation 10 Key Success Factors 11 SWOT Analysis 12 Competitive Summary 13 Marketing Plan 14 Product 14 Place 15 Promotion 15 Price 16 Management Plan 16 Sales Forecast 17 Financial Plan 18 Break-Even Analysis 19 Cash Flow Forecast 21 Profit and Loss Forecast 22 Balance Sheet Forecast 23 References 25 Executive Summary The rise of globalization has led to the free flow of information to each and every individual on this planet. This has led to the empowerment of the masses and as a matter... ? TO PLAN A...
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Marketing plan
17 pages (4250 words)
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...Small business management: launching and growing entrepreneurial ventures, Fifteenth edition, Cengage Learning McLoughlin, D & Aaker, DA 2010, Strategic Market Management: Global Perspectives, Illustrated edition, John Wiley and Sons Peskin, D. (2009) World Bank: Saudi Arabia strongest Arab economy. Info-Prod Research Rowley, JA 2006, Information marketing, Second illustrated edition, Ashgate Publishing, Ltd Stone, MA & Desmond, J (2007), Fundamentals of Markets: A Critical Evaluation, Illustrated edition, Taylor & Francis Wilson, R. M. S & Gilligan, C, (2005), Strategic marketing management: planning, implementation and control, Third illustrated edition, Butterworth-Heinemann... ? MARKETING PLAN...
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Marketing Plan Master Essay
2 pages (500 words)
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...gyms Positioning: We should position our gym for everyone as promulgated by the present manager. So, we should not indulge in kind of marketing activities which discriminate among different classes. People: We have casual part-time workers because we are not a out-and-out gym for serious body builders. We expect our customer to be occasional gym users. Place: Our gym centre is the place where these services are going to be offered. 5) Contingency plan for the gym can involve using the large pools available for water-sports. These can be rented out clubs...
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Marketing Plan
5 pages (1250 words) , Download 2
...marketing, as denoted by Armstrong and Kotler (2005, p. 6). Strategic Focus and Plan No matter how small or the larger is the business, strategic approach in marketing has emerged to be one of the extremely vital components of contemporary marketing. Strategy is perhaps the most significant terms in marketing today. When it comes to Auto Tech Associates, the main strategy is maintaining long-term customer relationship. A better customer relationship is key... MARKETING PLAN …………………. College/ ………….. …………. Introduction Today’s marketing environment is largely influenced by technology, globalization, fierce competition and ever-changing customers’ specific requirements. Therefore, it is critical to any...
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Marketing Plan
12 pages (3000 words) , Download 1
...marketing manager is presently working with several influential individual including celebrities to offer Jade perfumes solid promotional basis. Jade also has a plan to roll out nontraditional marketing methods that involve little cash with lots of creativity and innovation in the next two years (Welfare 2011). Because Jade is a small, flexible and dynamic organization, the shop can easily implement creative ideas such as treating customers with skiers, free drinks, and discount coupons within the store. In the next year, the shop plans to employ in the following strategic marketing efforts: (1) Create a Jade open day within the store, in which several employees customers... Marketing plan for Jade...
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Marketing plan
10 pages (2500 words)
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...Marketing Plan By + Contents 0 Introduction 1 Current Situation 1 Stakeholders 2 Government1.3 Competitors and Partners 1.4 Performance 2.0 SWOT Analysis 2.1 Strengths 2.2 Weaknesses 2.3 Opportunities 2.4 Threats 3.0 Marketing Objectives 4.0 Market Strategy 5.0 Action Plans 6.0 Resources Required 6.1 Financial Budget 7.0 Implementation and Monitoring 8.0 Expected Outcome Executive Summary Market Overview The Aberdeen Art gallery houses one of the fines art collections in the U.K. Its exciting exhibitions make it an attractive destination for tourists from all over the world. The gallery...
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Marketing plan
2 pages (500 words)
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...MARKETING PLAN …………………. College/ ………….. …………. Answer to Question Creating values to consumers As Kerin, Hartley and Berkowitz (2005) stressed that marketing is an organizational function for creating, communicating and delivering values to customers (p. 8). When it comes to the marketing of Pizza Restaurant, it provides pizza products, services, information and experience to its targeted customers to satisfy their needs or wants. Armstrong and Kotler (2005) pointed that consumers, when they face broad array of good and services, choose a specific one based on their value-perception. They also have expectations about values...
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Marketing Plan
12 pages (3000 words)
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...Marketing, Vol. 64 No. 1 Spring, pp 12-40. Pauwels V., Raluca, D., & Descotes, M. (2012). “Brand name substitution and brand equity transfer”, Journal of Product & Brand Management, 21(2): pp. 117 – 125. Porter, M (2008). The Five Competitive Forces That Shape Strategy. Harvard Business Review,86(1), p.78-93. Sambrook, S. (2005) Exploring succession planning in small, growing firms. Exploring succession planning. 12(4), 579-594. Saraphina, A. (2008). What is the Risk Free Marketing? A Search for the Basic Building Block. New York: New York University Saunders MNK (2005) Improving Service Quality... MARKETING PLAN FOR THE SLATE Executive Summary Marketing is a very powerful tool that helps manufacturers ...
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Marketing Plan
12 pages (3000 words)
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...marketing manager is presently working with several influential individual including celebrities to offer Jade perfumes solid promotional basis. Jade also has a plan to roll out nontraditional marketing methods that involve little cash with lots of creativity and innovation in the next two years (Welfare 2011). Because Jade is a small, flexible and dynamic organization, the shop can easily implement creative ideas such as treating customers with skiers, free drinks, and discount coupons within the store. In the next year, the shop plans to employ in the following strategic marketing efforts: (1) Create a Jade open day within the store, in which several employees customers... Marketing plan for Jade...
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Marketing plan
1 pages (250 words)
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...Plans This section of the business plan details the measures that will be taken by the management and other personnel involved in marketing and objectives achievement to ensure the objectives and set marketing plans are reached within the set time plan. Some of the measures to analyze and control the success of the marketing plans include checking on the increase in twitter, Facebook, and Instagram followers and the amount of interaction on these sites to gauge if they result in augmented sales. An increased following on these sites for Facebook and twitter to 2000 and 800 followers respectively in a year; and that result increased sales will show marketing success... . The objective of...
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Marketing plan
8 pages (2000 words)
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...Marketing Academic Libraries: A Necessary Plan." Academic Resources Information Centre (1999): 320-322 . Graeme Drummond, John Ensor, Ruth Ashford. Strategic Marketing. New York: Routledge, 2012. Isobel Doole, Robin Lowe. International Marketing Strategy: Analysis, Development and Implementation. Hampshire : Cengage Learning EMEA, 2008. Justin Gooderl Longenecker, Carlos W. Moore, Leslie E. Palich, J. William Petty. Small Business Management: An Entrepreneurial Emphasis. 2006: Cengage Learning, London. Paley, Norton. Manager's Guide to Competitive Marketing Strategies: Third Edition. London... ? Topic: Marketing Plan By Insert Presented to Location Due Table of Contents EXECUTIVE SUMMARY 3 INTRODUCTION 4 ...
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Marketing plan
8 pages (2000 words)
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...Marketing Academic Libraries: A Necessary Plan." Academic Resources Information Centre (1999): 320-322 . Graeme Drummond, John Ensor, Ruth Ashford. Strategic Marketing. New York: Routledge, 2012. Isobel Doole, Robin Lowe. International Marketing Strategy: Analysis, Development and Implementation. Hampshire : Cengage Learning EMEA, 2008. Justin Gooderl Longenecker, Carlos W. Moore, Leslie E. Palich, J. William Petty. Small Business Management: An Entrepreneurial Emphasis. 2006: Cengage Learning, London. Paley, Norton. Managers Guide to Competitive Marketing Strategies: Third Edition. London... Topic: Marketing Plan By Insert Presented to Location Due Table of Contents EXECUTIVE SUMMARY 3 INTRODUCTION 4 Th...
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Marketing Plan
6 pages (1500 words)
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...Marketing Plan Part C Developing LynLicious Pricing and Distribution Strategy: As a function of developing LynLicious’ pricing and distribution strategy, it will be necessary to price the products nominally more expensive as compared to many of the alternatives. Although it would be nice for the brand to come into the market as a low-cost leader, the potential for this to take place is greatly reduced; due in part to the fact that high initial startup costs in tandem with a heavy level of initial investment will ultimately decrease the amount of leeway that the firm... Please check this most recent file as you are not reviewing the messages I sent you on the Message Board Section/# Title: Lynlicious Mar...
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Marketing plan
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...MARKETING PLAN IN CHINA AND JAPAN Table of Contents Table of Contents 1.0: Executive Summary 3 2.0: Introduction 4 2.1: Market overview 4 2.2: The company business mission 6 3.0: Company Audit 6 3.1: External situation analysis 6 3.2: Internal Marketing Audit 7 3.2.1: Strategic Issues Analysis 8 3.2:2: Marketing Mix Effectiveness 8 3.2:2 (i) Product 8 3.2:2(ii) Promotion 9 3.2:2 (ii): Place 9 3.2:3: Marketing Structures and Systems 9 3.2:4: SWOT Analysis 10 3.2.4 (i): Strengths 10 3.2.4 (ii): Opportunities 11 3.2.4 (iii): Weakness 11 3.2.4 (iv): Threats 11 4.0: Marketing...
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