Alcohol Advertising
4 pages (1000 words)
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George A. Hacker is a writer who can influence and change the thoughts of people. His critique about the impact of alcohol advertisement on youngsters is a complete piece of information for those who are a little or not at all aware of this issue. He does not merely put forward a personal statement and proves it but also gives evidence and takes advantage of logos, pathos and ethos to support his view.
Alcohol Advertising and Youth
4 pages (1000 words)
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The Baileys ad, "Kiss," focuses on drawing in more Baileys consumers through the fun and mystery it presents with the product. The ad has worked for the company for many years as the longest running Baileys commercial. It tells the prospective Baileys consumers that Baileys comes with a distinct taste, good friends and the inevitable great time.… The slightest…
Alcohol Advertising in the UK: A Critical Study of Ethical Issues and Debates
9 pages (2250 words)
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This case study is aimed at analyzing the critical issues that have been faced by the alcohol advertisements placed by some of the famous breweries in the United Kingdom. Four main advertisements have been chosen and critically discussed.… Alcohol advertising is a sensitive topic due to the societal and ethical concerns associated with the consumption of…
The effect of advertising on alcohol consumption by young people
6 pages (1500 words)
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This essay describes the impact of the commercial on the level of alcohol drinking by youngsters. Whether young people are directly targeted by alcohol advertisers or not, they are exposed to alcohol advertising on television, in print media, and on radio. … This essay "The effect of advertising on alcohol consumption by young people" outlines the impact of…
Adolescent alcohol misuse in England and the role of media advertising
11 pages (2750 words)
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This essay describes the negative effect of the advertisement on the level of alcohol consumption among UK citizens. The topic is considered a public health issue because it is a health problem which impacts significantly on the physical and psychological well-being of individuals… This "Adolescent alcohol misuse in England and the role of media advertising"…
Adolescent alcohol misuse in England and the role of media advertising
8 pages (2000 words)
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In 2011, the Lifestyle Statistics, Health and Social Care Information Centre discussed that about 61% of men and 72% of women had either taken no alcohol in the week during the survey, or had taken alcohol at recommended levels of the day. … Men (64%) drank more alcohol (21 units) in the week as compared to 63% of women who drank about 14 units a week. Twelve…
Should the legal drinking age in the US be reduced to 18
6 pages (1250 words)
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The main concern of the paper is to identify and answer the question: “Should the legal drinking age in the US be reduced to 18?” The researcher of this paper states that the cons of lowering the minimum legal drinking age outweigh the pros.… This research will begin with the statement that in the United States, the legal drinking age has…
Teenage Alcohol Abuse
7 pages (1750 words)
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Today, the problem of teenage alcohol abuse becomes an issue of the day. Looking at the entire range of society's current attempts to deal with licit and illicit mind-acting substances, there are tensions in the system wherever one's glance falls. Nowhere does it have the appearance of a splendidly settled, workable and unworried coexistence, likely to endure for a thousand years.…
Alcohol advertisement should be banned from television
9 pages (2250 words) , Download 1
This essay describes the effect of the alcohol's advertisement on the popularization of the alcohol drinking among people, especially youngsters. Alcohol advertising basically involves the promotion of different alcoholic beverages of alcohol producers through various media platforms.… This "Alcohol advertisement should be banned from television" essay…
The effects of alcohol drinking
3 pages (750 words)
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The Effects of Alcohol Drinking among Young Adults Thesis Statement Alcohol drinking habit of young adults (aged between 14 – 24 years) has adverse consequences such as poor academic performance, “sex-related problem behaviors, careless driving, drug addiction, suicide, homicide and aggression” (Snyder; Duncan; Miller et al, 2006; 2005; 2006) and (Kremer & Levy, 2008).…
Should liquor ads be allowed on television
4 pages (1000 words)
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It is hard to dismiss the influence of mainstream media in shaping people’s behaviors, beliefs, and perceptions about the external world. Indeed, they are claimed to have the power to construct social realities through the effective, efficient, and strategic dissemination of messages. … Firstly, most liquor advertisements downplay the factual attributes of the…
The problems of advertising unhealthful products to children and teens, and propose a solution
3 pages (750 words)
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Even better quality products may fail in the market in the absence of proper advertising. Same way, even cheap quality products may excel in the market with the help of… This paper analyses the problems associated with unhealthy advertising to children and teens and proposes certain solutions to avoid it. Tobacco companies exploit the hero worshipping…
Responsibility and brand advertising in the alcoholic beverage market (Context of Business)
10 pages (2500 words)
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Debra Jones Ringold provides this objective for her long literature-review article: to integrate various literatures in brand advertising, responsibility advertising, and media advocacy, their impacts, and other issues associated with systematic and empirical research. Can’t… There is considerable criticism on brand advertising in alcoholic beverage, and…
Why are social media good for the alcohol industry
4 pages (1000 words)
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One of the most pressing and interesting aspects of modern culture is the explosion of social media and how this effects people, particularly the youth generation who are the biggest users of social media websites such as Facebook and Twitter (Rideout et al, 2010).… Not only do these media have a huge role in shaping social interactions between young people,…
Responsibility and brand advertising in the alcoholic beverage market. The modelling of normative drinking behaviour. by Debra Jones Ringold
10 pages (2500 words)
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The article on Responsibility and Brand Advertising in the Alcoholic Beverage Market: The Modeling of Normative Drinking Behaviour by Debra Jones Ringold (PhD), Professor of Marketing, Atkinson Graduate School of Management, Willamette University, compares alcoholic beverage… Thesis Statement: The purpose of this essay is to critically review the above article…
How advertising may shift purchases between firms and industries
17 pages (4250 words)
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In economic literature, the word advertising has several definitions and one of them states that “Advertising is one of the three forms of demand creation: it is any paid form of non-personal presentation and promotion of goods or services by an identified sponsor. … persuasive advertising was conceptualised to modify, alter and twist consumers’ tastes. It…
Impact of Advertising on Tweens
5 pages (1250 words)
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The reviewed literature shows that the subject of advertising and marketing to children is quite polarized and controversial. While some authors advocate that tweens are informed young consumers and are not manipulated by ads; others claim that advertising and marketing campaigns have a deep (negative) impact on uninformed children, who should be protected from this exposure. …
How can the efforts of temperance movement in response to alcohol be explained
4 pages (1000 words)
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Were there any similarities between the Temperance Movement efforts and those of state and local levels of government who sought to control opium use among the Chinese?… During the Victorian era this movement became more drastic, campaigning for legal prohibition of alcohol rather than promoting moral suasion or calling for moderation. All in all, its efforts…
Vice advertising - cont
6 pages (1500 words)
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Even better quality products may fail in the market in the absence of proper advertising. Same way, even cheap quality products may excel in the market with the help of… This paper analyses the problems associated with unhealthy advertising to children and teens and proposes certain solutions to avoid it. Tobacco companies exploit the hero-worshipping…
Creative Problem Solving
3 pages (750 words)
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Alcohol ads, just like vampire movies, are for self-interest rather than harm. The so called experts claim that alcohol adverts lead to increased consumption of alcohol, and while most agree with them they are not informed.… Since the experts blame alcohol advertising for alcohol consumption among teens, then they take it as truth. Alcohol adverts are not…
Introducing Paulaner Beer in Indonesia (Demographics sections)
2 pages (500 words)
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While the beer has been dominant in the market, it has had its equal share of challenges when entering some markets. This paper seeks to discuss the stumbling blocks that Paulaner Brewery… Muslim population, the issue of alcohol consumption in Indonesia has raised debates in the country for a long time with the current debate revolving on the possibility of…
Social Work Program For Prevention Of Alcohol Abuse By Teenagers
12 pages (3000 words)
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Every year, more than 120,000 Americans lose their lives due to alcohol and drugs. The government is forced to allocate more than $294 billion every year in its budget for preventable health care, law enforcement, road accidents, various crimes and loss of output in the economy. … According to an estimate, around 9% of Americans are included in the list of…
The effects of advertising on children
3 pages (750 words)
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This essay describes how the advertisement shown on the TV affects children. Younger children age eight and below are the easy target of advertisers. In most cases, children between the age brackets of one month to eight years lack the necessary cognitive development.… This "The Effects of Advertising on Children" essay outlines the impact of the ad on the…
Business ethics in promotion of alcohol based products
12 pages (3000 words)
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The present essay will try to give a critical analysis of the aspect of ethics in promotion of alcohol based products so as to have a comprehensive analysis of the topic. The aspect of marketing and advertising of alcoholic products has been a subject matter of debate over the years.… The paper tells that the age of globalisation has virtually put…
Alcohol-related Motor Vehicle Trafic Crashed
9 pages (2250 words)
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This paper gives a detailed research on the topic, represents the findings and recommends the best ways a nurse can use to reduce the accident statistics. Drunk drivers normally cause many road accidents around the world. These people drive under the influence of alcohol that impairs their judgment.… This essay approves that the nurses must develop empathy…
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