Marketing to Organisations
...Amelia Earhart, Alfred Hitchcock, Martha Graham, Jim Henson (with Kermit the Frog), Frank Lloyd Wright and Picasso. The commercial ends with a young girl opening her closed eyes, as if to see the possibilities before her.
The thirty-second commercial used many of the people above, but closed with Jerry Seinfeld, instead of the young girl. In order: Albert Einstein, Bob Dylan, Martin Luther King, Jr., John Lennon, Martha Graham, Muhammad Ali, Alfred Hitchcock, Mahatma Gandhi, Jim Henson, Maria Callas, Picasso, and Jerry Seinfeld. This commercial aired only once, during... THE IMPORTANCE OF MARKETING TO ORGANISATIONS IN THE TWENTY-FIRST CENTURY (Apple Inc) Introduction In the cutthroat world of business,...