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Barbie Assignment
4 pages (1000 words)
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...BARBIE ASSIGNMENT Introduction “The Barbie doll is one ofthe most successful toys of the 20th century and, arguably the icon of female beauty and the American dream” (Kuther & Mcdonald 39). According to the manufacturer Mattel, a Barbie doll is purchased every three seconds. Created in 1959, Barbie is a popular doll in almost every girl’s life. The toy is believed to characterize adult female beauty to which young girls aspire. It is widely claimed that Barbie dolls have a highly sexualized image and limit girls’ play by emphasizing approved roles and patterns of interaction. One of the arguments against girls playing with Barbie dolls... is that by “dramatizing stereotypical feminine roles...
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Barbie Case Study
3 pages (750 words)
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...Barbie case study Summary: The famous doll Barbie has been considered as a threat to the intrinsic culture of Iran by the Institute for Intellectual Development of Children and Young Adults. Barbie is tall with light golden hair and her eyes are blue. All of these are the traits of a typical American woman. One can not find a Barbie that is old or is about to give birth to a baby. This is essentially against the culture of Iran. Moreover, the clothes of Barbie reveal too much of skin. She wears a lot of makeup and also enjoys drinking champagne along with the doll Ken, that happens to be her boyfriend. The boyfriend culture and alcohol are too inconsistent with the Islamic culture of Iran... ? 25 May...
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Analysis of Barbie Doll
2 pages (500 words)
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...Barbie Doll Insert His/her ANALYSIS OF BARBIE DOLL The Barbie doll has become a fashion icon for young girls. Barbie doll was first invented in the year 1959 by Ruth Handler. It was introduced in an American Toy Fair in New York. The dolls were sold at $3 each during the first year that they were brought in the market. It is an adult female doll which is actually a plastic figure, molded in the form of a human being and is basically for children’s playing purpose. The clothes and physical features of these dolls are a reflection of the American society. These dolls are not only a thing that children like playing with but for girls it helps them imagine what they would look... ? Running Head: Analysis of...
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Piercy's Barbie Doll
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...Barbie Doll," creates a very dark tone as she reflects on the ideal of beauty in today's modern age. Many have argued that our standards of beauty today are far too harsh and impossible. There is a trend toward unhealthful skinniness in girls, for instance, for them to be deemed "beautiful." This is reiterated whenever when picks up an US or OK magazine at the grocery market (or even when one just reads the headlines while standing in line). Female actresses' weight struggles are posted all over the pages. Two very recent cases come to mind, that of Jennifer Love Hewitt, who was dubbed fat and then lost the weight... Zifey Nykin Nater English 102 24 June 2009 Beauty: A Comparison In Piercy's poem...
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Barbie as as Sexual Archetype
6 pages (1500 words)
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...Barbie as a Sexual Archetype For decades, there have been prominent sexual icons that have set an unrealistic bar for women as the ideal for the ‘perfect woman.’ Aside from cultural icons like Marilyn Monroe and Jessica Rabbit, Mattel’s most popular product, the Barbie doll, has stood the test of time as history’s most consequential sexual archetype. With that said, a close look will be taken into Barbie’s historical careers and campaigns to define how her image has been altered since her advent in 1959 and to explain the impact the Mattel doll has had upon sexual behaviors and expectations. To begin with, it is well known that...
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Barbie as a global phenomenon
7 pages (1750 words)
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...Barbie as a global phenomenon Introduction There is no person in the world who grew up without toys. Toys reflectthe life and behavior of this or that society. Producing toys, the society takes care of children and makes them full-fledged members. Some toys have already become a part of the history. Doll Barbie is among them. If to ask a girl what present she would like to have for her birthday, she would not hesitate even for a second and the answer will be “A Barbie”. “Barbie is the cultural icon of female beauty that provides an “aspirational role model” for young girls, and 99% of 3- to 10-year-olds in the United States own at least one Barbie doll” (Helga et al 283). The question is why...
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Barbie Dolls: Defining a Woman
2 pages (500 words)
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...Barbie Dolls: Defining a Woman For centuries, ever since the first woman made the first representation of a human as a means of entertaining a young child, little girls have been playing with dolls. While there is no evidence that little boys didn’t also play with dolls as children, neither was there much incentive in the largely patriarchal and gender-divided world of primitive man. As society has progressed, however, traditional roles of men and women have become blurred, introducing a world in which boys could become primary caregivers of children while women went to work or vice versa. Despite this, toys such as the popular Barbie doll continue to...
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Barbie Doll by Marge Piercy
2 pages (500 words)
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...Barbie Doll by Marge Piercy Barbie Doll, a poem by Marge Piercy, tackles the story of a girl growing through the adolescence stage marked by barbarity and appearances. Piercy uses fluctuating tone and imagery to describe what the girl is going through in her teenage years and the results of these experiences. The title itself is a suitable representation of the physical appearance that most people expect other people, particularly girls, to have. People are usually ridiculed for their looks if they do not have a Barbie-doll-like figure or beauty. However, very few people are given this appearance. Females are always victims of the...
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Barbie as devil:deconstructing an american cultural icon
3 pages (750 words)
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...Barbie as Devil: Deconstructing an American Cultural Icon Barbie is an icon of American culture, a touchstone with whom every woman relates. Whetherher feelings are positive or negative, practically every American girl owned a Barbie if she was born after 1950. Created in the 1950s, Barbie typified the stereotyped image of the ideal woman. Even in the 1950s, she was at least a decade behind what the “true American woman” was living. Part of the love/hate relationship American women have with Barbie is that she flawlessly pursues the American dream of happiness is material wealth, all the while “perfectly” formed and always ready for a good time. Barbie has been the role model for millions... ...
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Women's Studies. Barbie Doll as the Model for Little Girls
4 pages (1000 words)
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...Barbie Doll as the Model for Little Girls The present paper aims to identify the impact and influence of the Barbie dolls on the tastes and priorities of the young girls in their real and practical life. The main objective behind elucidating the topic under-consideration includes the significant increase in the trends among girls with regards to keeping the Barbie dolls and following them in appearance, dressing and manifestation not only during adolescence, but also in their grown years. Though the patterns of dolls cannot be adopted completely by the girls, yet an overwhelming majority of them observes the same in one way or the other. Hence, the movements launched by the Barbie... Module Module ID:...
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How Barbie doll does promote traditional gender roles., effect on gender behavior
3 pages (750 words)
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...Barbie Doll does Promote Traditional Gender Roles, Effects on Gender Behavior Thesis: Barbie Doll represents the unique differences between the male and female gender, as well as differences between the sexes as fueled by the society, the media, and body image perceptions. Whereas there are no generalizations about gender specific behavior to everyone, men and women typically communicate, think, and behave in dissimilar manners. There are many behaviors shared by the sexes, an extent of overlap in how males and females display their actions as well as actions traditionally connected to a specific gender. Barbie doll is used to depict...
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Marge Piercy's Barbie Doll as an Accurate Response to Gender Roles
10 pages (2500 words)
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...Barbie Doll When considering the poem, “Barbie Doll” by Marge Piercy, there is a short contemporary explanation of a woman's strife of wanting to look perfect. Just like any other person, a girl is born and plays with dolls just like any most other girls, one that just so happens to have qualities that are considered beautiful such as the perfect body and cherry red lips. However, when the character started to grow up and mature in adolescence, she was confronted by a classmate that told her that she had a huge nose and fat legs. While she was smart, strong, healthy, coordinated and sexual, all good qualities that a female would want to possess, she still found being criticized... ?Your F. 21 April...
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The choice of toy(s) is up to you (except for Barbie). You can analyze gender-neutral toys. To what extent, if any, is gender-sp
4 pages (1000 words)
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...Barbie dolls versus Power Rangers. Gender-specific role is also emphasized in boys and girls through their gatherings and there topic of conversations. Boys often meet and play in larger groups as compared to girls... ? Is Gender-Specific Role a Result of Socialization, Nature or Both? Socialization is one of the most fundamental concepts that occur soon after our birth and continues throughout our lives. It teaches us to become a part of a group and to belong to it, as well as how to adjust to the changes within that group. Given the importance of socialization in gender roles it is vital to understand the concept of gender socialization. There are several different theories on gender socialization,...
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Is Beauty Universal
1 pages (250 words)
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...Barbie so prominently centered in the photograph? The image is a photo of a Barbie doll and a grown woman who is dressed the same way as the doll all in black. Even their hair style is similar. Behind them is the writing about what the occasion is about (which is celebrating the 50th anniversary of Barbie). Barbie symbolizes ideal beauty and body type image of the American girls and young women and hence her being featured in the photo symbolizes beauty of the American women. Compare this image with that of Britney Spears in this portfolio. In what ways are they similar? Do they make the same point or not? Justify your response. Britney Spears... Beauty Describe the composition of this image. Why is...
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Language Class Essay
4 pages (1000 words)
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...Barbie the first venture of Mattel into the field of dolls was launched... ?Mattel Inc. addressing the component of cultural identity amongst consumers Toys indeed have a story to tell, to each and every child. Children growup with their toys. The success story of Mattel Inc. reinstates this observation. In 1945 Ruth and Elliot Handler along with Harold “Matt” Matson launched Mattel. The company started out from a garage based workshop in Southern California. Ruth Handler observed that children like the roles of adults when they play. This gave Mattel Inc. a new direction. Mattel Toy Company indeed has tapped into the idea that children like toys that give them an insight into the life of the adults....
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Case study
2 pages (500 words)
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...Barbie been so successful? Barbie’s existence ever since the year 1959 up to date has been marked with innovations, which have led to its success in the market. Barbie’s first success was first witnessed when it was introduced in the market with adult looks; this look became appealing since the market was crowded with dolls which took the form of babies. Her looks broke the monotony of dolls at that time, which in most cases required cradling and caring. Barbie’s second success as a doll is attributed to the way it was presented in the market in a form which the girl child wished it to be. The third success is linked to how... Case Study of Mattel Corporation CASE STUDY OF MATTEL CORPORATION Why has...
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Market segmentation is central to the way in which audiences are targeted as consumers. Through the exploration of one ad or advertising campaign, analyze how this market segmentation works in practice. The essay should include: a) a semiotic analysis of
5 pages (1250 words)
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...Barbie doll Advertisement Advertising plays a significant role in providing a link between the audiences and products. Market segmentation helps advertisers to target desired consumers by dividing them into groups based on gender, age, interest and then sell this information to advertisers (Coulter, 2014, p.417). Segmentation is key in media production as it allows advertisers to understand their audiences with an aim of designing advertisements that suit the different target groups (Gasher, Skinner, and Lorimer, 2012, p.110). The following essay explains how market segmentation for pre-tween girls works, by providing product that is desirable by targeted groups. The market... Market Segmentation: Barbie ...
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Poems comparison
2 pages (500 words)
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...Barbie Doll and Slavitt’s Titanic—all deal with the theme of death—death induced by stifling social expectations, or simply chronicling death as it happens, American style. Philadelphia is a direct, heart-wrenching appeal from a young man wasted from AIDS, as he feels himself “fading away…On the streets of Philadelphia.”(Philadelphia) He calls out to his “faithless” “brother”(Philadelphia)—perhaps he could be referring to a partner in a homosexual relationship, or it could be a reference to people, who profess sympathy for him, but who ultimately leave him to his fate. There is no irony or sarcasm in this poem, when compared... Poems Comparison Springsteen’s Streets of Philadelphia, Piercy’s Barbie...
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MGT 3190 Cross Cultural Management
6 pages (1500 words)
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...Barbie The basic issues in global marketing involve global efficiency through standardisation of products and services as well as garnering national and local responsiveness through adaptation of the products. (Walter et al, 1988 )The Mattel Company has effectively marketed Barbie through the use of these two basic premises in its global marketing strategy. In terms of the suitable model to be used for the development of a relevant marketing plan and strategy, the Mattel Company has made use of the International Market Entry Mode Strategy for the marketing of Barbie on a worldwide scale. This strategy is ideal for those companies... that wish to diversify geographically. This strategy along...
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Doing gender in media, art and culture
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...Barbie doll. Barbie has created an identity for herself in a world that is mostly male dominant. Her personality is such that she is the first toy to be cast in wax at Madam Tussauds and one without her Ken (Buikema and Tuin, 2009). Barbie has been able to accept her sexuality and has risen above the males in most cases. Though Barbie is just another doll, albeit a popular one, she is an inspiration to many. But while Barbie can provide inspiration to many, she continues to be just a white doll. The pressing question is: can Barbie hope to be a role model for other ethnic and racial...
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Poems Comparison
2 pages (500 words)
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...Barbie Doll and Slavitt's Titanic-all deal with the theme of death-death induced by stifling social expectations, or simply chronicling death as it happens, American style. Philadelphia is a direct, heart-wrenching appeal from a young man wasted from AIDS, as he feels himself "fading awayOn the streets of Philadelphia."(Philadelphia) He calls out to his "faithless" "brother"(Philadelphia)-perhaps he could be referring to a partner in a homosexual relationship, or it could be a reference to people, who profess sympathy for him, but who ultimately leave him to his fate. There is no irony or sarcasm in this poem, when compared... Poems Comparison Springsteen's Streets of Philadelphia, Piercy's Barbie...
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Analysing a poem
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...Barbie Doll The Poem, Barbie Doll, criticizes the society for making her a less for the needs of the patriarchal society. The poet, Marge Piercy generalizes the plight of woman from girlhood to her death-bed. Her identity is curtailed at the early stage itself. The poet in this poem uses many images to show the humiliating condition of the woman folk in a male dominated world. The Thesis statement of this essay can be put as, ‘The presentation of women’s life through the play of images in Barbie Doll’. The poem, Barbie Doll is a famous poem of the noted writer, Margie Piercy. The poem falls into the anthology entitled To Be of Use published in 1973. Barbie Doll ironically... The images in the poem-...
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Cross Cultural Management Case Study 1500words exc. ReferencingBibliography
6 pages (1500 words)
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...Barbie's marketing does not mean widening business horizons to encompass the world scanning the opportunity and treat (Morrison, 1991; Kenichi, 1995). The decision to enter markets outside the home country depends on a company's resources, managerial mindset and the nature of opportunity and threat. Mattel's best-known brand Barbie and its enviable global position has resulted in part from the company's willingness and ability to back its flag ship product with a strong local marketing effort. Mattel has positioned its brand 'Barbie' as a global brand, independent of any country of origin link. Barbie is a Barbie wherever it is made. Mattel has... Case-study Global marketing requires marketers to behave...
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Poem: You are closer
1 pages (250 words)
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...barbie, amazing curves. She loved when I held her hand anywhere most times. She was the very girlish type and still very lovely that I get a nostalgic feeling whenever I reminiscence the elegant moments we spent together. Poem: You are closer It is yet another beautiful day, Yet your beauty looms in the sky, My clock tickles, And I remember your barbie shape and girlishness, Wonderful curves that tells me to stop moaning as it is still morning... CREATIVE WRITING number: Story I parted with my Spanish girlfriend a few years ago. She was pretty. I loved her eyes so much. Whenwe were dating, I got her a stuffed white baby seal from an aquarium with same round dark eyes. She had the shape of a...
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Tannen agree or disagree with in Smiley Article
4 pages (1000 words)
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...Barbies and Women: An Analysis of Smiley and Tennen’s View to Womanhood Would Deborah Tannen’s article about the labeling of the women in the society agree on Jane Smiley’s discussion of Barbie dolls in the early childhood of a woman sending positive impact on a grown up woman’s psyche? Would Tannen agree with Smiley with regards to fashion and women? Let us depply take a look at the two author’s articles; Jane Smiley’s “You Can Never Have Too Many” and Deborah Tannen’s “There is No Unmarked Woman”. With all due honesty, the connection between Tennen’s explorative discussion with the topic of women being marked with what women wear... ?Jennifer Rodriguez Collins October 17, English Composition 101...
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Is the American Media Responsible for Perpetuating an Unrealistic Beauty Ideal for Women
5 pages (1250 words)
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...Barbie doll image In America it is not unusual for media to display a Barbie doll concept to the female population all over the country. The Barbie has been influencing the growing up girls who are between the age of 3 to 12yrs.It is estimated that one in three girls aged under 12 yrs in American owns a Barbie doll. Girls playing with it tend to compare her body structure with Barbie and attempt to attain her body image. If Barbie doll is imagined as a human being, then she would be so thin that she cannot menstruate as normal women as her body fat percentage is extremely low. The body image of Barbie is unattainable and not average. As per (Prager 323)“There are millions of women who... ?Topic: Is the...
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Is the american media responsible for perpetuating an unrealistic beauty ideal for women
5 pages (1250 words)
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...Barbie doll image In America it is not unusual for media to display a Barbie doll concept to the female population all over the country. The Barbie has been influencing the growing up girls who are between the age of 3 to 12yrs.It is estimated that one in three girls aged under 12 yrs in American owns a Barbie doll. Girls playing with it tend to compare her body structure with Barbie and attempt to attain her body image. If Barbie doll is imagined as a human being, then she would be so thin that she cannot menstruate as normal women as her body fat percentage is extremely low. The body image of Barbie is unattainable and not average. As per (Prager 323)“There are millions of women who... Topic: Is the ...
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Our Barbies, Ourselves by Emily Prager
3 pages (750 words)
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...Barbies, Ourselves by Emily Prager This article takes a critical look at one of the most recognizable cultural icons in American history – the Barbie doll. While admitting to the popularity and appeal of the Barbie doll across generations, Emily Prager finds certain faults with what it symbolizes. The fact that the doll was first conceived and designed by a man is the first of Prager’s objections. She contends that Barbie’s fulsome breasts and thin waistline accentuate her sex-appeal, thereby reducing femininity to the contours of body shape and skin color. Prager asserts that this physical perfection on part of the most popular doll undermines the feminist movement and other... ? Reading Responses Our...
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A Sociological Scavenger Hunt: an Experiment in Visual Sociology
15 pages (3750 words)
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...Barbie dolls are the most famous dolls around the world and are considered as the queens of the doll galaxy. The dolls are a dream of every little girl around the world. Adorned with beautiful clothes and attractive features the dolls are an example of perfect yet plastic femininity. Mattel introduced the first Barbie doll at the American Toy Fair in New York in 1959 and the debutant...  ‘A SOCIOLOGICAL SCAVENGER HUNT’: AN EXPERIMENT IN VISUAL SOCIOLOGY 1) Find and photograph a popular toy for children. Is it a collection of multiple parts, pieces, or component? What is the approximate cost for these items? What role does this play in our understanding of status and social stratification? Answer: Ba...
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Nature or Nurture
7 pages (1750 words) , Download 1
...Barbie doll nor hate the Barbie doll. In this example, Pollitt argues that it is not possible for the American women to either love Barbie... Nature or Nurture? By Nature or Nurture? This paper explores whether children behaviour is determined by nature or by nature. The paper is based on Katha Pollitt’s article, “Why Boys Don’t Play with Dolls”. In this article, Pollit has argued compellingly that children behaviour is the result of the nurture that they have received from their parents, and not nature- their genetic make-up. In this paper, I have analyzed Pollitt’s arguments in support of his view that children behaviour is determined by nurture, and not nature; basing my arguments on the Pollitf’s...
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Response
2 pages (500 words)
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...Barbie” culture, the author implied how Barbie, as an icon of beauty in the early childhood among females, has provided the “ideal” yet unrealistic standards of beauty. A woman’s inability to meet these ‘Barbie standards’ would then feel inadequate and incomplete, as explicated in women’s attitude (generally) to being dissatisfied about a man’s assessment of her beauty—whether this assessment is a positive one or not. “The Scar” by Cynthia Audet, meanwhile, provides a thought-provoking and implicit interpretation of beauty, as perceived by a ‘scarred’ woman. The author had not only expressed pride in having the scar in her left cheek, but she also felt uniqueness... Beauty and Self-Image Development...
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Case Analysis of Mattel's China Experience
3 pages (750 words)
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...Barbie” line of toys, which they named after their daughter’s sobriquet. Following the launch, Mattel transformed the toy commerce with the production of talking dolls and toys. Mattel... ? Unit Four Mattel Case Study Analysis Learner’s Kaplan School of Business and Management MT460-02 Management Policy and Strategy Dr. Daniel K. Dayton Date: Introduction A venture that started off as a garage atelier in the year 1945 has grown tremendously to become the world trailblazer in the design, production and sale of kids toys. The company coined its name from the co-founders Harold “Matt” Matson and Elliot “El” Handler. Handler's spouse, Ruth Hander afterwards became the president of the company launched the...
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In Pursuit of Beauty: Medical Cosmetic Procedures
3 pages (750 words)
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...Barbie Taking it to the extreme Millions of girls all over the world idolize Barbie's 36-24-36 plastic body and perfect face. Lately there's been much news on a woman who has made cosmetic surgery her hobby because she wants to be a living Barbie. CBS Broadcasting Inc, through its website CBS.com, published an interview with Cindy Jackson, who is originally from Ohio. Cindy confesses that "Barbie was the blank canvas I filled in all those years ago. It was still my role model." Cindy has undergone 31 operations in 14 years including forehead laser surgery, two upper and lower eye lid... In Pursuit of Beauty: Medical Cosmetic Procedures "So, tell me what you don't like about yourself." This is what...
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SHORT STORY QUESTIONS
1 pages (250 words)
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...Barbie Doll” by Marge Piercy 1. No she did not have a happy ending. Her so-called happiness in her death is an ironic way of showing relief from the shackles of society’s rules of how a girl should be. She was realized as a Barbie Doll after she gave up her true self and began to conform to society’s standards. 2. The tone of the poem is both ironic... Poetry I. “The Fury of Overshoes” by Anne Sexton The focus is on the overshoes because it de s what the child may be wearing the whole day as the child learns things about life. It also conveys that the overshoes takes the child where he or she wants to go. It could also mean putting the reader in the shoes of the child who is beginning to learn about the ...
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Toy store field trip
5 pages (1250 words)
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...Barbie dolls could be seen everywhere reflecting the local cultural influence on Barbie dolls. The dolls represented Chinese... 28 Nov Toy store field trip The modern day society is plagued with a number of social evils marked by the rise of racism, sexism, and classism. The birth and growth of such evils is attributed to the increasing commercialism that promotes a separatist marketing behaviour. Organizations and business units make use of these techniques to increase sales and penetrate markets. The toy industry is a classic example highlighting the rampant use of these techniques by marketers. The subsequent sections highlight the distinctive aspects visible in a local toy store. 1. Initial impressio...
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Karla Homolka English Research Paper
6 pages (1500 words)
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...Barbie Murderers"). Using it as a chance, he invited her to have a cigarette near his car, then suddenly forced her into it and drove to his home. There, Paul with support from Karla held Mahaffy as a sex slave for 24 hours, as both of them sexually assaulted her repeatedly... ?Karla Homolka Introduction When more than one person is involved in a murder or series of murders, the role and participation of each person will come under scrutiny. As each individual will blame the other, it will become difficult to find out how much or in what ways each individual contributed to the crime. This difficulty will become more accentuated, if the accused are husband and wife, and if they are involved in a series of ...
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Theoretical Perspectives on Gender and Play
3 pages (750 words)
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...Barbie dolls for girls. Some even go the extra mile by sexually defining colors: blue for boys and pink for girls. However, there are also gender neutral toys out there to prevent stereotyping to occur, and thus promote gender equality, like bikes. In this essay, we would... ? Theoretical Perspectives on Gender and Play Your School Department, This paper is a partial fulfillment for the subject ________, under Professor ________. Abstract This paper examines the different five theoretical perspectives (namely Biological, Gender Schema, Object Relations, Cognitive Development and Social Learning Theories) on gender development, gender identity and gender role stereotyping when paired with toys and play....
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Family Cultural Heritage
4 pages (1000 words)
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...Barbie dolls, because she thought that I was a little too tomboyish and my skin was getting too dark by playing outdoor too much. The first doll reduced my outdoor playing, but it was a really great learning experience for me as I learned how to be more stylish by dressing my Barbie doll. This amounted to cultural influence in play, where as a girl, my mother saw it better for me to concentrate on games that suited by gender... Stephanie Jap Family Cultural Heritage RTM 352 Delfina 10/19 According to the development perspective theory of paly, paly is a mechanism that facilitates movement through predetermined stages, and facilitates adaption to the environment at each stage. Development implies that a...
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Our country's obsession with beauty
1 pages (250 words)
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...Barbie Syndrome” is a symptom of a society that is focused on looks to the disadvantage of everyone. The idea that youthful looks consequentially translates to youthful desirability and energy is common and helps to further the concept of the body as object. Many studies regarding this phenomenon make a direct and dangerous connection of an appearance driven society with ever-increasing... Our country’s obsession with beauty Our country has an obsession with beauty, women’s beauty. Throughout history, women have faced considerable societal barriers. The past 40 years or so, women have advanced further than during the previous 10,000 years in terms of career opportunities and intellectual respect but...
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Online blog research
7 pages (1750 words)
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...Barbie doll for a ten-year-old girl. While toysrus.com used age brackets, such as 3-4 and 5-7 years of age, etoys.com and fatbraintoys.com listed each age below 8 separately. In addition, the website fatbraintoys.com listed all ages and both genders separately, which was very confusing. This may be overkill as an appropriate toy for a 6 year old may also be appropriate for a 5... Website Design Considerations Designing a website to market a product line begins with the overview of what the firm expects from the website. This will be driven by what the customer needs, and what the site's visitors expectations will be. The myriad aspects must include usability and user-friendliness. The site must be quick, ...
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Db1 managing organizational change
1 pages (250 words)
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...Barbie Toys with the happy meals repeatedly has ensured consistence and preference of the products by the consumers. These toys have become a useful segment for the collectors of both the McDonalds and Barbie toys (McDonald Corporation, 2013). The use of toys focused on the children, young urban families and the youth market segment. If they consider children, they are appealed towards delicious foods and toys, which in turn increase product sales. The franchise model has boosted... McDonald’s Corporation McDonald’s Corporation McDonald’s Company or corporation operates and franchises McDonald’s cafes or restaurants in the world’s restaurant industry. All cafés are operated either by the firm or by...
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Toys and Electronics
2 pages (500 words)
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...Barbie has a perfect body and that is how a woman should look like. Their perception is that a woman should have no fat anywhere and should have big breasts. Young girls always wish that they could have bodies that resemble that of Barbie. Girls who have lots of fats in their bodies and small breast have a low self-esteem. Female characters in cartoons are frequently shown revealing girls in skimpy clothes. Sixty percent of middle and high school girls... How children’s body image is influenced by images Today, children are surrounded by images and messages from the media, which portrays romanticized body types. These images make children worry about how they look and they are always looking for ways...
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Social Marketing
3 pages (750 words)
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...Barbie packaging. Though the goals of Girls Inc., which promoted feminist empowerment, were contrary to the long standing image of the Barbie doll, Girls Inc. was anxious to reach millions of potential new members. For their part, Mattel wanted to "...create an enhanced, more relevant Barbie brand through an association with a progressive, girl-focused organization" (Marconi 2002, p.187). As more and more products are sold through socially or culturally based advertising, social marketing has moved beyond the traditional arenas of politics and social activism and into commercialism. Trying... Marketing for Non-profit Organisations The selling of social issues has become a business that is in the same...
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Pop-Culture Media Critique
1 pages (250 words)
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...Barbie manner etc. Director of the documentary has used footages of news bulletin where the subject of plastic surgery was most important and not the increasing inflation rate (Newsom, 2011). The patriarchy involved against the women has been well indicated in the film where young girls talk about intellect that is more associated with men instead of women. The documentary beholds the message that it is the era of capitalism that has highlighted and focused on the beauty and physical appearance of the girls rather than their achievements and skills. The political intervention is not the only concept... Pop-Culture Media Critique of Pop-Culture Media Critique The documentary Miss Representation is a very ...
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Fashion Culture
11 pages (2750 words)
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...Barbie doll. ‘Barbie is an instantly recognizable figure: blond-haired, blue-eyed, torpedo-breasted and impossibly slim’ (Alhoff, Kennett, Wolfendale and Baumgardner, 151) Barbie doll was introduced by Mattel Inc and manufactured by Ruth Handler. Barbie doll, physically embodied the ultimate beauty among women and for this reason, she soon became the inspiration for many young girls. The obsession for Barbie’s figure grew to such a point that Barbie was forced under the worst criticism. This criticism centered on Barbie doll as a means of promoting materialism... Fashion Culture Different societies and even individuals within the same society define fashion in their own way. Loschek defines fashion as...
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Answer the question
1 pages (250 words)
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...Barbie doll at Toy R Us has never crossed my mind until I read this chapter. The society follows a functional perspective that view things as ideal as they appear. For this reason, many people never notice the racial discrimination in the society (DeMarrais, & LeCompte, 1999). Both Blacks and Whites believe that the society is functional and perfect as it is today. Consequently, no one bothers with the equality in access to toys or dolls based on racial divisions. Specifically, this shows the racial blindness, discrimination, and the prevalence of racial... in the American Society Race in the American Society The thought of how it feels a Black girl have no choice in choosing their desired Barbie doll...
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Theoretical Perspectives on Gender
3 pages (750 words)
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...Barbie dolls for girls. Some even go the extra mile by sexually defining colors: blue for boys and pink for girls. However, there are also gender neutral toys out there to prevent stereotyping to occur, and thus promote gender equality, like bikes. In this essay, we... Theoretical Perspectives on Gender and Play Your School Department, This paper is a partial fulfillment for the subject ________, under Professor ________. Abstract This paper examines the different five theoretical perspectives (namely Biological, Gender Schema, Object Relations, Cognitive Development and Social Learning Theories) on gender development, gender identity and gender role stereotyping when paired with toys and play. Theo...
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ENTREPRENEURSHIP, ENTERPRISE, AND ETHICS
1 pages (250 words)
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...Barbie with changeable outfits. The presentation of information is correct, but the formatting of the paper is bad. No page numbers, no headers, and incorrect citation. Response- An analysis on Samuel Insull The paper is very inspiring, containing all necessary information about Samuel and his struggles. The presentation of the paper is disappointing. Formatting and referencing have been done carelessly.... Carlos Slim Mexican Business Magnate I liked reading how Carlo was determined to be a top businessman, and fate was with him too. This paper makes the reader impressed by Carlo’s fate. However, the presentation of paper is disappointing: no header/footer, no title page, and no page number....
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Anorexia, Dying to Fit In
10 pages (2500 words)
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...Barbie Doll has been the ideal that young girls have aspired to since it premiered in 1959. Barbie is a prime example of societal expectations for body type being unrealistic and unachievable for real girls. The average American girl owned, and idolized, seven Barbie Dolls in her lifetime. If Barbie were a real she would be a severely underweight 110 lb., 5’9” tall woman with an 18” waist, 39” bust and wear a size 3 shoe. She would probably have to walk bent over on both her feet and hands and could not menstruate... Anorexia, Dying to Fit In Anorexia nervosa is a well known but often misunderstood disorder. It is a serious and sometimes fatal condition caused primarily by social expectations. Society...
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6 pages (1500 words)
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...Barbie Web site allows a young girl to customize-design her own Barbie doll. This feature is called Section Fun and all the activities herein, as with all websites, are logged – from the demographics to the visitors’ preferences. This fact helps Mattel to effectively offer designs that meet the diversity and individuality valued by its contemporary market. In the 21st century, for instance... 1). Explain the ways that Internet has affected and changed how marketing research is undertaken. Marketing research is fundamental in formulating marketing decisions – the decisions of what consumer segments to serve with what products/services, at what price, through which channels, and with what type and amounts...
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