The British museum
...British Museum. It also defined the legislations that govern the existence and operations of the British Museum. The paper defined how the BM used brand associations, museum interpretation, and animations to enhance visitor numbers performance and achieve success. Additionally, the analysis presents typical problems encountered by the BM and other museums. Most of all, the analysis derived important lessons for future event managers... Summary, Conclusions, and Recommendations Summary and Overview The analysis defined the establishment, location, collections, management, funding, ownership, partners, operations, and market and segmentation, core attraction, attraction development, and capacity of the...