Gucci: Fashion Marketing Strategies
, Download 1
...Marketing Strategies By [Insert Presented to [Insert your [Insert Your s ] Table of Contents 1. The House of Gucci Besides being one amongst the world’s most valued fashion brands, the House of Gucci is a conglomerate which product lines include leather goods, shoes, fashion accessories, jewelry, ready-to-wear, ties and scarves, eye wear and fragrances. The brand has approximately more than exclusive 300 stores and more than 60 franchised outlets at prime locations around the globe (Frisa, 2011). The brand is named after its founder Guccio Gucci who started the business with a shop in 1920 in Florence which carried leather goods, primed to elegance and style. The company steadily... ? Gucci: Fashion...