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Knowing Your Audience Paper and Communication Release
4 pages (1000 words)
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...Audience Paper and Communication Release al Affiliation August 5, is a dark moment that will remain in the minds of many Chilean people; it was a distressful day when the news erupted reporting the fatal trapping of 33 miners in one of the copper mines. The mining company belonged to Minera San Esteban. People remained sceptical about any survivors, as days went by without any refuge or report on the condition of the victims. The rescue mission conducted bore fruits two months after the accident, as a result of an endless effort that inspired the whole world. As the whole event unfolded, the company took the action of keeping the families, friends, and the employees informed about... ? Knowing Your...
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Pro-forma A
9 pages (2250 words)
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...younger audience... Pro-forma A - of Company: Prada - of Promoted Product: Prada Perfume - New or existing The brand was launched in 2004 - Key product attributes: The brand celebrates emancipation of the modern woman. It is presented in a highly sensuous manner, which plays to the assumed sub-conscious fantasies of this demographic segment. The pack design and product color are unusual. The package of promotional communication promises a host of virtual benefits, principally related to equal opportunities for women, and their equal place in the world of the future. The product has a composition of extracts from many exotic herbs and flowers, but this concrete attribute has not been used by the company...
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Mary Louise Pratt: In the Audience
1 pages (250 words)
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...Audience In the Arts of the contact Zone Mary Louise brings to the audience attention the meaning of conduct zone where the audience is introduced to the concept of two culture meeting and there after proceed to inform each other. Being one of the audiences, I will make her stop in that part where she is talking about her son entertaining simple hobbies which gave him so many opportunities to learn so many different lessons. I find it important for her to pause and give more reasons as to why she decided to use her son as an example. Her son’s example, introduces a strong notion and a theme at the same time, where we see her son trading cards and generating trust... from the same. This is...
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Reality TV Shows and the UK Audience
2 pages (500 words)
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...Audience The quest for programs which the wider audience can relate to ushered the era of reality TV. In these shows, the audience takes a peek into the lives of typical individuals who faces the same predicament and challenges such as they. In extreme cases, reality TV provides a venue for individuals to prove themselves by accomplishing certain tasks and challenges insurmountable for most people. The prominence of these TV shows in UK and other countries is indicated by the rising number of these programs together with the widening market base. The popularity of reality TV has important implications in the UK culture including the culture's quest... 10 September 2008 Reality TV Shows and the UK...
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Summary and Conclusion to executive audience
1 pages (250 words)
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...audience Summary and Conclusion to executive audience Summary and Conclusion to executive audience Summary Riordan Manufacturing being the industry leader is considering the implementation of database project which would provide innovative solutions to their customers; provide an innovative collaborative environment, keeping employees well informed and enabled to focus on the company’s financial and human capital growth. An executive sponsor will head the team selected the team selected for the project. Microsoft Visio is one of the easiest tools to use in the creation of diverse diagrams, and drawing used for different purposes. It provides... Head: Summary and Conclusion to executive audience Summary ...
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Knowing Your Audience Paper and Communication Release
4 pages (1000 words)
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...Audience Paper and Communication Release In a situation where a company needs to convey information to another company or even a group of people, it is fundamental that the business get to identify its audience. In case, the information to be relayed regards a disaster, this importance of knowing the audience increases considerably. A good example of such a company with this increased need was the Chilean copper mine in South America and the northern part of Chile. This mine was owned by Minera San Esteban Primera (Weik, 2010). The disaster that befell this company was a mine collapse which had one of its shafts curve in trapping approximately thirty three workers, and it occurred... ? ‘ Knowing Your...
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News Production - Audience Imagined and Its Consequences
20 pages (5000 words)
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...Audience Imagined and Its Consequences The 21st century has seen tremendous transformation with all aspects of the society and news production is no different. News production has transformed over the last century from being just a one sided channel for news delivery to a more conversational and interactive form of demand media today. The advent of internet and other modern technologies have influenced every aspect of our life and made it more interactive. News production, and mainly media, is not independent of these effects and the media industry today is more vibrant and has more reach than ever. News today not only reaches the local audience but also global audience... . Globalisation has...
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The Effect of Media on Audience
5 pages (1250 words)
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...Audience Introduction Video games refer to electronic games that include human interaction with a user interface in order to produce visual reaction on video devices. The terminology ‘video’ suggests any type of display device which produces either two or three dimensional pictures. Video games have beneficial impacts on the individual as well as detrimental impacts. This essay will compare and contrast the effect of media on audience using two articles including; Video Games Boost Brain Power, Multitasking Skills by Trudeau Michelle and The Social...  The Effect of Media on...
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Reflective paper on selt- esteem (Social Psychology)
8 pages (2000 words)
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...younger audience is now reaping the benefits. Teen body image issues have attained a larger than life persona – all this seemed to be missing in the past. Similarly body image issues have come about due to the problems associated with teens themselves. They just cannot get over with the belief that they are out of shape and hence become out of mind nonetheless. The media in the form of television and magazines etc provides role models that teach women to value beauty and thinness over strength of character. While men are influenced by their role models to succeed academically and excel in all areas, we are expected to maintain a beautiful appearance, i.e... Reflective paper on self-esteem (Social...
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Children's Literature
8 pages (2000 words)
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...younger audience who always remain keen to indulge in colorful imaginations no matter how implausible they may appear. In contrast, practicality is a notion strongly associated with adult literary stuff so trying to explore it in children-oriented magic-themed books as Harry Potter and the Philosopher’s Stone would definitely be a futile... ?Children vs. adult literature: There exists a profoundly significant and easily identifiable difference between children’s and adult literature though some literary works are hard to identify and categorize. Truth is that most books are not marketed for both children and adults rather a subtle yet obvious line is drawn between the two groups by authors and publishers ...
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Operational Leadership: A Case of General Helmuth von Moltke (The Younger)
4 pages (1000 words)
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...Younger) Operational Leadership is very important for military particularly duringwarfare. What exactly makes a successful operational commander, however, has long been debated, and forming a coherent definition is difficult. Some attributes that might function incredibly well in a peace keeping context might not work in out-and-out warfare, which might also require different needs from force readiness demands in peace time. Thus it is very important to understand various nuances of Operational leadership. Writings on operational leadership, however, demonstrate that there are at least four universal attributes that are a requisite... ?Operational Leadership: A Case of General Helmuth von Moltke (The...
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All-Weather Case Audience Analysis Memo
1 pages (250 words)
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...Audience Analysis Memo Purpose of communicating/information in the message After studying the contents of All-Weather Case, I hereby present my well-thought analysis to you concerning the discussion between Doug, the VP of Human Resources and vice president (VP) for the marketing department of All-Weather Company. The information given shows that All-Weather Company is a mid size company in the Western region of the country dealing with all types of doors and windows for houses. This means that it is a busy company with a lot of customers, and; therefore, customer service is necessary for the company to maximize on its profits. Primary... Memo June 16, Miguel and Linda Doug All-Weather Case 2.19...
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Market Orientation
10 pages (2500 words)
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...younger audience and although they may remember the brand at the point of purchase but they might not want to buy the brand. Market segmentation is thus making groups of consumers who have... For many years, marketing researchers have been observing whether the influence of market orientation leads to profitability. There are contrasting results for this. However, much of the literature reveals that market orientation leads to higher quality of products which then leads to increased profits. Being market oriented means focusing on customers changing needs and wants. This may also leads to product innovation. The goal of this paper is to explain the benefits of adopting market oriented culture and how...
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Reality TV Influence on the Audience
5 pages (1250 words)
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...audience. These people tend to ignore the fact that participants in the reality show have stunt coordinators who ensure proper safety measures. Therefore, people should not follow what they see on the TV and should objectively comprehend and assess the messages and images being shown (Genesis Health System , 2003). Reality TV shows are real and profitable but the primary basis of such stunt shows seems to put people in pain or humiliation for the audience to watch and derive enjoyment out of it. This way youngsters are turning into heartless... Since its advent, television has been a topic of debate for a lot of individuals. On one hand, TV has pleased, amazed, and horrified millions of viewers through ...
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Starbucks Coffee and Its Target Audience
8 pages (2000 words)
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...Audience Starbucks is a global coffee house. It is present in more than 50 countries with over 17000 stores worldwide. Starbucks started off as a single store in Seattle. Since the start of its journey, Starbucks has embarked on the path of expansion. Though the company specializes in coffee but it has managed to integrate other products as well with the changing consumer needs and changing social trends. Starbucks follows the Italian tradition and tried to bring the Italian tradition of coffee to United States. According to the Italian tradition coffee houses are like a place for conversation and that provides the customers with a sense of community. From the very beginning... Starbucks and its Target...
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Knowing Your Audience Paper and Communiation Release
3 pages (750 words)
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...Audience Paper and Communication Release Knowing Your Audience Paper and Communication Release What are some considerations to remember given the different roles and people in the audience? Companies sometimes find themselves in dire need to pass information to a group of people or organizations. It is, therefore, very important that the company knows its audience. In case the message concerns a disaster, it is even more important for the company affected to know its audience (Lundgren and McMakin, 2011). The Chilean Copper Mine in South America is one such company that needed to know its audience after the mine collapse. This fateful incident occurred on Thursday, August 5, 2010, when... Knowing Your...
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Cosmopolitan magazine sells sex to its audience
4 pages (1000 words)
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...Audience 4 IV. s Covered, Content Summary 5 V. Advertising 5 VI. Analysis of Ideologies, Cultural Stories/Values 6 VII. Evaluation of the Worth/Significance of Cosmopolitan Magazine for Pop Culture 6 Works Cited 7 I. Cosmopolitan Magazine The artifact of choice for this analysis and evaluation is Cosmopolitan Magazine and its upcoming November 2012 issue in particular. The cover girl for the November issue is the model Kate Upton, and the magazine has already been previewed, with some of the articles already available for viewing on their website. The rest of the paper analyzes aspects of the issue... ? Cosmopolitan Magazine Sells Sex Table of Contents I. Cosmopolitan Magazine 3 II. Format 3 III....
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English Article Analysis: Purpose and Audience
2 pages (500 words)
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...Audience 1. The purpose of Anna Qunidlen’s writing this essay is her heart-felt concern about the lack of awareness about the serious mental issues related to the teenagers. She is unhappy about the grim situation prevailing in the society and the alarming rising trend in the suicide and homicide cases. Violence-prone children actually do not know what they do. They indulge in such activities because they are mentally ill. She is concerned about the lackluster response of the mental health authorities to juvenile violence. These emotional problems can not be solved by anti-depressant drugs or antibiotics. According to her... all the hidden markers that led to the rope, the blade, the...
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Knowing Your Audience Paper and Communication Release
3 pages (750 words) , Download 0
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...audience, after receiving the message I would inform the higher authorities as the first preference. Secondly... ?Chilean Mine Collapse: The information regarding the Chilean mine collapse is intended to deliver the accident message to the people who are relatedto mining industry, the workers, their families and the general public. For the families of the miners, it was necessary to have the awareness and information regarding the mining industry. Awareness and drill practice as well as rights for the workers and safety measures are essential requirements to be known. Also miners’ health awareness and education along with post-incident rights and recovery of losses are some of the essential and crucial...
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Marketing Philosophy and Strategy
5 pages (1250 words)
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...younger audience, this view postulates that the regulation of marketing practices is imperative... Marketing Philosophy and Strategy The impact of the global economy and globalization on the marketing landscape is observable in the staggering percentage of new product failures and the emergent challenges being faced by marketers in managing the marketing effort. This paper employs the findings of prior literature and scholarly articles to assess the challenges of new product development, the assistance of technology in enhancing the effectiveness of marketing practice and the legal and ethical issues in marketing. The research conclusions assert that while, technological advancements such as the...
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Website Design
12 pages (3000 words)
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...audience cannot make sense of what is being communicated. The elements of website design that appeal to the adult internet browser are typically much different from the elements that will appeal to a younger... Website Design The interface to a website leads the user in and is the first thing the user will come across. For this reason, it is essential that the interface be both accurate and appealing to potential users. However, in the case of domains that wish to attract both adults and children, this is a difficult prospect. This is because adults and children react differently to colours, shapes, text, effects, and so forth. This study was undertaken to determine whether a website could be...
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Beethoven's Symphony and Popular Music
6 pages (1500 words)
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...younger audience. Works Cited Goehr, Lydia. Music as Philosophy: Adorno and Beethoven's Late Style. Notes, 64.1 (2010): 66- 68. Scruton, Roger. Music and Morality. American Spectator, 43.1 (2010): 42-45. Stanley, Glenn. Genre Aesthetics and Function: Beethoven's Piano Sonatas in Their Cultural Context. Beethoven Forum (University of Nebraska Press), 6.1 (1998): 1. Tanner, Julian. Pop music and peer groups: a study of Canadian high school students' responses to pop music. Canadian Review of Sociology & Anthropology, 18.1(1981): 1. Till, Rupert. Pop stars and idolatry: an investigation of the worship of popular music icons, and the music and cult of Prince....
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Brand management
16 pages (4000 words)
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...younger audience with its PSPs (Szecsei, 2010; . The hand-held market may seem irrelevant when it comes to the game-console industry. However, it is important to notice that all the major players who are competing amongst each other in the game console market, are also competing against each other in the hand-held market except Microsoft which is an indirect competitor through Apple’s iPhone. The market again was led by Nintendo’s DS with an enormous share of 70% in the year 2009. However, in Japan, the situation seems to be contrary as Sony was reported to sell more units of PSP than Nintendo could sell its DS (Japanese Market Report, 2008). As far as...
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What are the health implications of binge drinking for younger people aged 15-25
38 pages (9500 words)
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...Younger People Aged 15-25 Chapter Introduction This dissertation’s main point is on the health implications of binge drinking for younger people aged 15-25. The author believes that the topic is very relevant in her field area, which is nursing. The subject area is a real and pressing issue for the country, and as the researcher herself is within this age range and occasionally engages in binge drinking, the issue becomes all the more relevant. It is important since friends and family of the researcher also binge drink, and it seems logical and timely that the researcher be able to encourage health by expounding on this issue through the use of primary... Binge Drinking and its Health Implications for...
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A Raisin in the Sun by Lorraine Hansberry. Analysis of Character of Walter Lee younger
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...younger Walter lee younger sometimes called brother is thirty five years old. He is obsessive, loving, determined and have full energy dreams. He is African American. He is the only son of his mother and his father had died. He has one younger sister. He is married and he is disobedient husband but he is loving father. He is a desperate man and standing on a poverty line. He is frustrated from his current position in life and lacks the ability of goods judgment due to this frustration. His position in life can be considered as symbol of every black man who is struggling in life. He wishes that his wife also wear pearls... A Raisin in the Sun by Lorraine Hansberry Analysis of Character of Walter Lee...
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Should the drinking age be lowered from 21 to a younger age
6 pages (1500 words)
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...younger age? Introduction: The issue of minimum drinking age and its legal justifications has attracted the attention of the Media and social workers in recent years. Majority of people believes that it is better to fix the drinking age limit in 21 while another considerable number demands the lowering of legal drinking age from 21 to18. Proponents of this view have formed a perspective that lowering of minimum drinking age permits youths to consume alcohol in a responsible manner. But in the existing social status, majority of college students under nineteen have used alcohol in an irresponsible and adventurous way. As a highly controversial issue... Should the drinking age be lowered from 21 to a...
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Positive Psychology: Does having a younger spouse help you age successfully
9 pages (2250 words)
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...younger spouse help you age successfully? Several studies have been done to find out the concepts of successful and creative ageing. However, there is very little information about the effect of having a younger spouse in successful ageing. In this context, this study will try to study the concept of successful ageing and its relevance to having a younger spouse. Purpose of the study is to research on significant studies that could shed light on this belief and to guide policy makers in formulating plans and programs for the graying citizens. The results of the study will help to inform policy makers about the factors that contribute to longevity... Psychology Positive Psychology: Does having a younger...
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Factors that Alter the Perceived Quality of Products
10 pages (2500 words)
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...younger audience, pointing to third party testing of safety performance or having a celebrity talk about its classy lines. Elaborations can also be have either positive or negative results, depending on when the message reaches the audience, recent events, and any number of other variables. In general, it has been discovered that people who have preconceptions about a given topic are more difficult to influence than those who are open to new information based on facts and evidence. As already hinted above, the ELM presents two routes of influence - central and peripheral. The central route could also be thought of as the direct route. It appeals to the rational thought cycle and encourages... ? Factors...
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An investigation into Chinese consumers' reasons for purchasing luxury brands in the UK
12 pages (3000 words)
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...younger audience as a sample to study shopping behaviour is because the younger generation in more open to accepting other cultures. Willis (2008) conducted a study through which he determined that traditional Chinese values can and do coexist with foreign values. Chinese consumers may be cautious and group-oriented and express a liking for domestic products but they are also open to Western cultural values of creativity and dynamism. This acceptance is prominent in their demand for products that add self-esteem, status and peer acceptance (Willis, 2008). The higher... ?An investigation into Chinese consumers’ reasons for purchasing luxury brands in the UK Chapter Two: Literature Review Overview This...
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Brand and its audience and the proposal and justification of a set of marketing communications to enhance the brands equity with its target publics
10 pages (2500 words)
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...younger age brackets representing a potential increase in demand in the future. This market segment holds 35 percent of the UK population (National Statistics, 2009... A Marketing Communications Strategy for Tiger Beer in the United Kingdom Full MAR005-2 Marketing Communications (2009-10) December 18, 2009 The objective of the report is to evaluate Tiger beer’s current marketing communications strategy and determine its ability to enhance the brand’s equity in the United Kingdom. 1. Who is/are currently the brand’s target market(s) and other important publics in the UK? Profile these groups in as much detail as you can, given word-count restrictions. Aside from lording over the local market in Singapore,...
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The Hobbit and Childrens Literature
8 pages (2000 words)
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...audience because of the complexity of the language used and the level of violence that appears in some scenes. The fight with the dragon was considered particularly distressing for a young audience. Although The Hobbit has some sophisticated elements that could justify its placement with adult literature, it remains clearly a novel intended for a younger audience as is demonstrated through its structure, content and the ideas contained within the story. One of the main arguments that the novel is intended for children can be found in its structure. The book is written with a simple linear pattern... Hyun Joo Lee Fantasy and Its Discontent: Tolkien’s Middle-earth Narratives: November 20th, 2007...
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Do older tourists to Bulgarian coastal resorts (Sunny Beach) participate in more varied activities than their younger counterparts do
8 pages (2000 words)
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...younger counterparts do? Content Page Topic question (cover page) 1 Introduction 3 Hypothesis 5 Aim of study 5 Methods of investigation 5-15 Results of the study 16 Appendix 17 Work cited 18 Introduction A group five geography student sought to conduct a research on activities taking place in the Bulgarian coastal resorts Sunny Beach. The topic question seeks to show a correlation that exists between elderly people and young people participating in varied activities in costal areas... in their homeland. The location of Sunny Beach on the Bulgarian map (Figure 2) indicates that it is on the eastern part of Bulgaria, which is a coast of western side of the Black sea. The map shows a strategic...
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An excellent essay with a specific audience in mind
1 pages (250 words)
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...audience in mind An excellent essay is a piece of art that nobody can help but appreciate. It not only conveys the ideas of the author to the readers, but also gives a holistic sense of the underlying emotions and sentiments of the author to the readers. An excellent essay pursues constant principles with respect to format, targeted audience, and word choice. An excellent essay has a good format. Its introduction starts with a good hook. There are different types of hooks ranging from phrases to quotations and definitions. The introductory paragraph ends with a thesis statement which is the juice concentrate of the entire essay. The body discusses the main topic... An excellent essay with a specific...
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The perception of offensive advertising : A British study
9 pages (2250 words)
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...younger audience in attempts to gain life-long consumers; however, this could increase criticism and negative appraisals of the products from parents. As there is little to no research on this subject, it is clear to see that there are gaps in the research literature and so future research should aim to investigate whether offensive advertisements aimed at younger audiences lose the loyalty of their parents. In a similar sense, a study examined 2863 magazine advertisements that had a readership of teenagers and adults, which found that advertisements targeted at teenagers contained 65% more provocative than those targeted at adults. Furthermore, it was found that advertisements... The perception of...
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Sound and Vision- interaction b/w artist and audience
10 pages (2500 words)
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...audience gets a better appreciation of the work of art if the creation and production of the work of art is weaved around them. In audio-visual artistry, there are several ways by which artists can use the qualitative properties of sound and vision in a blended fashion to make it carry the message of the art work easily to the audience. In this essay the role of participatory art in the presentation of audio visual art is critically discussed. Two examples of art work in which Participatory art was used Audience participation has been defined in many... different contexts to correspond with some existing circumstance that an art work is presented in. In the context of the current research...
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Internet Entrepreneurship
16 pages (4000 words)
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...younger audience, the social network and the associated virtual worlds need to be created by brilliant marketers backed by creative ideas to enhance the passion... Internet Entrepreneurship Table of Contents Table of Contents 1.0 Introduction 2 2.0 Market Opportunity 3 2 Aims and Objectives of the Internet Marketing Website emuu.com 3 2.2 Product Offering 4 2.3 Available Market and Potential Customer Segment 4 2.4 Competitors 5 2.5 Weaknesses of the Existing Sites 7 2.6 Potential Risks of the Proposed Venture 7 2.7 Barriers to Entry 8 3.0 Proposed Business Strategy 8 3.1 Value Propositions for the Customers 9 3.2 Value Proposition Principles 10 3.3 Value Creation 10 3.4 Capabilities of the Site 11 4.0 Bus...
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Photography and Consumer Culture
10 pages (2500 words)
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...younger audience of coca cola. It was meant to create and increase positive brand perception among the target market, to differentiate the coco cola style of living from the rest, to create a distinction between the people who drink coca cola and the people who don’t, and it achieved its objectives successfully by getting 7.5 out of 10 on severely high positive brand perceptions. So, what made the ad so successful? What was the reason behind its immense popularity? The reason for the immense success was that the ad targeted the essence... ? Photography and consumer culture A critical study Everyone has seen coca cola’s Happiness factory ad; it has been a winning approach in spreading brand love in the...
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What is the role of photography in consumer culture What have been the effects of consumer culture on the form and subject matter of photography You should develop your answer through a particular case study
10 pages (2500 words)
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...younger audience of coca cola. It was meant to create and increase positive brand perception among the target market, to differentiate the coco cola style of living from the rest, to create a distinction between the people who drink coca cola and the people who don’t, and it achieved its objectives successfully by getting 7.5 out of 10 on severely high positive brand perceptions. So, what made the ad so successful? What was the reason behind its immense popularity? The reason for the immense success was that the ad targeted the essence... Photography and consumer culture A critical study Everyone has seen coca cola’s Happiness factory ad; it has been a winning approach in spreading brand love in the...
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The relevancy of Hamlet to the modern audience
3 pages (750 words)
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...Audience Hamlet is a character that remainsrelevant to the modern audience; therefore Hamlet has not lost its charm even today. Shakespeare’s characterization, the plot of the play, and the relationships of Hamlet with his mother, friends and Ophelia can be easily understood and interpreted by people of all times on this account. Hamlet goes to study abroad and when he comes back, things are no more the same. Hamlet finds it quite awkward that his mother marries his uncle within two months of his father’s death. He ponders over the nature of human beings and their relationships and the way they behave according to their changed circumstances... contemporary relationships. At one end, he loves...
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Appealing to a Resistant Audience: The Unpopular Argument
4 pages (1000 words)
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...Audience: The Unpopular Argument My argument in this paper is that prisonsystem should be abolished because punishing law-breakers through imprisonment is wrong because it does neither end crime in the society, nor is it the best way to help criminals to reform. My audience in this paper are law enforcement officers and prison officers who are in a conference, deliberating on a new policy on how to better punish prisoners. My audience, therefore, is resistant to my argument that prisons should be abolished. In my argument, I address my audience directly. Ladies and gentlemen, I am really glad that you have given me an opportunity to address you... English 7th May, Appealing to a Resistant Audience:...
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Tarantino's Marketing
12 pages (3000 words) , Download 1
...younger audience Figure 4 His films are very individual and the imagery associated music he has employed has become almost as famous as the films themselves. How much of this aural and visual package is conceived... on their audience. In addition, it will be looking also at other visual marketing activities that have been undertaken, for example guerrilla marketing which has used striking posters in unusual locations as well as props scattered around various cities seemingly randomly which made great photos news advertising. It will look at the effect that movie posters have on the film-going public - it seemed that at one time everyone had (or still has) these posters in...
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Audience Analysis Cover Sheet + Persuasive Letter on Surrogacy Arrangements
5 pages (1250 words)
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...Audiences for this speech would be parents of different socio-demographic backgrounds. Some may be conservatives and some may be liberals on their stand on the issue while others will have no opinion whatsoever. Such as this is not a topic commonly discussed to them, reactions... Part Most people do not have a definite opinion of surrogacy motherhood. It is not an issue which many had the time to even consider their position on. The matter does not seem to be as pressing like dilemmas such as drugs, scandals or even climate change. But surrogacy is a topic which is worth discussing. It is worth the people’s time to step back and think about what this really means in our lives and in our society....
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The analysis of core audience of GolfOnline Magazine
8 pages (2000 words)
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...Audience This magazine appeals to the typical golfer. A typical golfer would be male, 39 years old, has a household income of $63,300, plays 21 rounds per year, and is an active consumer. According to data given by GolfOnline, their users are in average: male(93%), 46 years old, have a household income of $95,000, play 47 rounds per year and make five or more online purchases in one year (the past 12 months). Their education level is College Graduate (64%), and 71% of them are married. They generally are employed as C-level executives (WebIndex 428), 70% of them are professional/managerial level or higher, and 77% own their own... Essay Consumer Behavior GolfOnline Magazine www.golfonline.com Target...
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Active role of the audience in watching Big Brother Australia
6 pages (1500 words)
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...audience in watching Big Brother Australia Introduction: The media have always been considered as the “fourth estate” as well as guarantor of democracy (Manaev, 1995). But for most people, media is considered a basic part of their social life and personal style. Although there is a growing consciousness on the dangers of too much dependence or exposure in media, from books, newspapers, tabloids, magazines, to broadcast radio, but most specially to television and the internet, it is fairly accepted that media has taken a very significant role in society. In this essay, I will try to discuss the active role of audience in watching Big Brother Australia. This show is based on a Big... Active role of the...
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The Usage and Significance of Aliases in Online Journalism: A study of the Al-Eqtisadiah newspaper, Saudi Arabia
15 pages (3750 words)
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...younger audience who participate in such forums. This way, there is a larger audience base and also, there are younger people who give more challenging views which go a long way to confront social structures, which are traditionally upheld and safeguarded by the older generation. The conflicts of such discussions and postings support the case for different views and opinions (Knapp... ? The Usage and Significance of Aliases in Online Journalism: A study of the Al-Eqtisadiah newspaper, Saudi Arabia Masters in Social Media Chapter 1 Introduction Information systems have changed the face of communication tremendously over the past 20 years (Stevens, 1981). The introduction of the World Wide Web, which has...
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First Step in Creating an Ad Campaign-Exploring Target Audience
1 pages (250 words)
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...audience that I will mention below...this is for a mock ad campaign. I am having a hard time figuring out the answers to the following questions. Please note that current relevant information must be used to answer the questions. Scholarly references must be used. As soon as I place the order I will send you a couple of documents that you may or may not be able to use. Also, I do not want this paper to be 250 words, as I just need quality answers to the following 4 questions. The target audience we must research is: Sex: Male Age: Teenagers, possible 14-17 years of age High School Students Geographic: Midwest Region... Instructions: I have 4 questions that I need answered regarding a particular target...
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Sports Advertising
12 pages (3000 words)
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...younger audience to its moribund fan base (CORNWELL, B. 1995, 13-24). Additional lately experts discussed be short of research on the female market for sports marketers. As the passage of Title 9 in 1972, a federal permission to give equal athletic opportunities for men and women, these women, of whom a big group belong to Generation Y, represent an enormous market for sports, sports marketers, and sports celebrities. Though, this main market may be the least investigate section by sports organizations and sports marketers. Do sports... Running Head: SPORTS ADVERTISING Sports Advertising [The [The of the Sports Advertising IntroductionIf we analyzed then we come to know that sports and sports...
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Strategically addressing a hostile audience: advocation of the drug cocaine
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...audience The speech is about the advocation of the drug cocaine, its signs and its effect on the individual as well as on the society. Rhetorical question In the audience, the speech would start with this question "How much longer must our people be involved in serious mental illness? How about using drugs such as cocaine for cure? The audience would be compelled to think about the seriousness of the issue as they already know it is quite harmful but if a cure is present then it must be given a thought to use the drugs. Inoculation principle I would then ask them about anyone who knows the people in their surroundings who are suffering from mental... Number Strategically addressing a hostile...
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Key Messaging Template for clients audience clientfamily connections LCC
2 pages (500 words)
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...Audience Key Messaging Template for Audience Key Message: Training to Improve the Provision of Childcare Services Introduction Childcare providers play an important role in the growth and development of children. In some instances, we combine the responsibilities of parents, society, and other stakeholders to deliver safe, progressive, and value-driven services to children (Plantenga, 2013). Audience 1: Parents As parents, you should view us as your supporters and not as competitors. There have been many cases where you abstain from using our services because you think we are out to usurp your position in your children’s welfare. This is understandable to an extent... Key Messaging Template for...
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The Manhattan Elite
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...younger audience, to transfix them with the Manhattan ideology from an early age. Told through the eyes... Manhattan Elite: Social Aristocracy as an Archetype The Manhattan elite have become a popular archetype for highlighting the distinct social structure and mores of a group of people with unlimited financial wealth who live within the borders of Manhattan. This is a group usually categorized for its close adherence to popular fashion, breaking of underage laws, and general merriment expressed through defaming others not within the ranks of the upper-class aristocracy. With that said, a close look will be taken into the social structure and mores of the Manhattan elite to define what makes them so...
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