The analysis of core audience of GolfOnline Magazine
...Audience This magazine appeals to the typical golfer. A typical golfer would be male, 39 years old, has a household income of $63,300, plays 21 rounds per year, and is an active consumer. According to data given by GolfOnline, their users are in average:
male(93%), 46 years old, have a household income of $95,000, play 47 rounds per year and make five or more online purchases in one year (the past 12 months).
Their education level is College Graduate (64%), and 71% of them are married.
They generally are employed as C-level executives (WebIndex 428), 70% of them are professional/managerial level or higher, and 77% own their own... Essay Consumer Behavior GolfOnline Magazine www.golfonline.com Target...