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Finance & Accounting
Pages 12 (3012 words)
Strategy Assessment: DHL Company’s Global Strategy to Be “The Logistics Company for the World” (DHL: Corporate Portrait, 2010) Name Course Instructor’s Name Date DHL Company’s Global Strategy to Be “The Logistics Company for the World” Globalization has been the contemporary trend facing diverse organizations of today.
More aggressive competitive pressures, coupled with drastic changes in the external environment have tested global organizations’ existence in the last few decades. DHL Company has sustained diverse challenges and remained successful through time. It is the objective of this essay to proffer a strategy assessment of DHL Company, as a global organization, with the specific aims of addressing the following concerns: (1) an identification of the organization’s companywide strategy; (2) a determination of the specific aspect of the strategy being focused on; (3) the competitive advantages of DHL; (4) the competitive strategies employed; and (5) an exploration of any identified issues on global management. The analysis of the organization would be used analytical tools such as SWOT and PESTLE analysis for a more comprehensive illustration of its competitive advantage on a global scale. Brief Executive Overview The management report is designed to proffer an assessment of the global strategy of DHL to be “The Logistics Company for the World” (DHL: Corporate Portrait, 2010) where focus would be on logistics and mail. ...
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