how new media has changed the way in which individuals communicate

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Finance & Accounting
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How New Media Changed the Way in Which Individuals Communicate Since the 1980s, the rapid development in information and communication technologies has effectively reduced the world into a global village wherein time, distance and culture hardly matter anymore…

Introduction

Information and communication technologies are numerous, segmented but that they are characterized by two important dimensions - that of its pervasiveness and the connectivity of the technological platforms/media that is anytime and anywhere. The Internet and the Global Village Unarguably, the Internet is central to the sophistication of information and communication. It has enabled people - through their computer systems and mobile network devices - to be networked together so that they interact real-time. A resident in London, for instance, could chat with a friend from Chile, read an on-going news story about what is happening in Libya and buy some apparel from a manufacturing outfit in China. All these feats could be accomplished at the same time, from the comfort of the Londoner's own home and just with some clicks of his mouse. It is easy to understand how people regard the Internet as a blessing for the sheer reason that it makes life so much easier and for knowledge to be gained at the speed of light. Presently, the global Internet users are fast approaching its 2 billionth mark. (World Internet Usage 2011) Because of this, the Internet became a platform for communication as well as a form of digital community that people could take advantage of for whatever objective, cause and purpose they have. For example, there is the issue of online trade or more popularly known as e-commerce. ...
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