Ten-Year History on Merck (MRK) and Eli Lily (LLY) - Essay Example

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Ten-Year History on Merck (MRK) and Eli Lily (LLY)

Eli Lily and Company emerged in 1876 and currently has over $20 billion in annual revenue. This report constitutes a broad ranging analysis on these companies over the last ten years and provides a recommendation of which company would be a more desirable acquisition. Qualitative, Cultural, Social There are a number of notable incidents that have occurred in the last ten years of these companies’ histories. While the 2008 economic recession is a prominent consideration that had a detrimental impact on both organizations, there are other problems that have been encountered. For Merck perhaps the most prominent such issue is the 2007 price fixing settlement the company reached, as the company had to pay over $20 million dollar out-of-court settlement with the Department of Health over oligopolistic price fixing in terms of its pharmaceutical drugs (Bowers 2005). Eli Lilly found similar legal troubles as they had to pay a reported $1.42 billion in fines levied by the United States Justice Department for improper marketing techniques in relation to the company’s anti-psychotic drug Zyprexa. ...Show more

Summary

10 Year History Merck (MRK) and Eli Lily (LLY) Introduction While the economic recession dominated the United States’ last presidential election, the second most prominent policy concern was that of health care. Even with the Obama administration’s passage of the Health Care Reform Bill, significant questions remain in-terms of health care organization and efficiency…
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Ten-Year History on Merck (MRK) and Eli Lily (LLY) essay example
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