StudentShare solutions
Triangle menu

Two Companies in the Leisure Industry - Coursework Example

Nobody downloaded yet

Extract of sample
Two Companies in the Leisure Industry

Hence, in addition for being a leisure getaway for the locals, it is also a tourist attraction directly competing with the above mentioned attractions. The idea conceived by a husband and wife architecture team in 1989 and with the backing of British Airways it took them one and half year to complete the project. The London Eye in particular under the operation of the Tussauds Group that is in charge of other popular attractions mentioned earlier. The London Eye had outdone other London attractions in visitors number, which is at around 3.5 million a year (Barfield, 2007). As the tallest Ferris wheel in Europe and worldwide, it has few competitors that are taller. The tallest Ferris wheel is located in Singapore and it stands 165 meters, while the London Eye stands at 135 meters making it the third tallest Ferris wheel after Star of Nanchang at 160 meters. The 32 sealed and air-conditioned capsules can hold 25 people and allow them enough room to walk around. One complete round takes around 30 minutes and because of the involved slow speed, passengers can walk on and off the capsules without it stopping to accommodate them. The current owner as mentioned earlier is the Tussauds Group that was able to buy out British Airways and Marks Barfield, the family who were among the lead architects. The Tussauds Group after its purchase in 2007 by Merlin Entertainment and currently London Eye is officially knows as the Merlin Entertainment London Eye and the British Airways brand name is slowly giving way to the new brand name (Mann et. al, 2001) (BBC News). It is a successful attraction attested by the fact that since its opening around 30 million people had ridden in its capsules. The new owner is also leaving its print on the Ferris wheel by opening 4D theatre. It does not mean London Eyes did not have financial problems since it was besieged financially in the outset and later on, since some of the land it stands on belonged to other sources that had demanded a huge amount of rent, from 64.000 pound a year to 2.5 million pounds a year (Reece, 2001). However, the mayor of London had intervened and was able to obtain a 25 year lease on behalf of the Ferris wheel that will cost it around 500.000 pounds a year. Arena Leisure Plc Arena Leisure Plc is also another UK company based in London and it operates seven of the UK’s horse racing tracks. The company that started in 1997 also has under its wings golf courses, hotels and an interest of at least 47% stake At The Races making is in charge of at least 25 % of the horse racing business in the UK. The company claims that it has three main divisions namely racing, it operates the known UK race tracks, catering, it creates its own events and cater for others’ events, and At The Races is broadcasting what takes place in the UK and Irish horse racing. Its racing divisions consists of seven tracks and it is from this ownership the 25% share of the racetrack control comes from. In addition, the company is involved in leisure activity that it avails through Lingfield Park Marriott Hotel and a country club with an 18-hole golf club. Its catering division is in charge of catering at the seven horse racing tracks. While its catering division is in charge of catering at the seven horseracing tracks, it has successfully won the bid to provide catering at some of the 2012 Olympic games. The company’ ...Show more

Summary

TWO COMPANIES IN THE LEISIURE INDUSTRY London Eye is an attraction in London that competes with other popular attractions such as Madame Tussaud’s in London and other locations in Europe, the London Planetarium, Warwick Castle, Alton Towers, Chessington World of Adventures and Thorpe Park…
Author : joey07
Two Companies in the Leisure Industry essay example
Read Text Preview
Save Your Time for More Important Things
Let us write or edit the coursework on your topic
"Two Companies in the Leisure Industry"
with a personal 20% discount.
Grab the best paper

Check these samples - they also fit your topic

Managing finance of the two companies the Tesco and the Sainsbury
The research comprises the introduction, which includes the background of the two companies including the sales turnover, profits, and performance. The certain ratios like the liquidity, profitability, efficiency, gearing ratios and the investor’s ratios are calculated. The ratio calculation gives a clear picture on the company’s performance.
14 pages (3500 words) Coursework
William Hill Plc acquired 624 betting shops of Stanley Leisure an Evaluation
The outline of this article is framed in such a manner that the first section describes the theory of investment decisions for the acquisitions. This research highlights the motivation of top management of William Hill Plc behind this acquisition deal. Subsequent section emphasizes the impact of this acquisition on the capital structure of William Hill Plc.
10 pages (2500 words) Coursework
International Agreement of two companies
CheapStock considers the termination a violation of their agreement.  Advise George Ltd as to the validity of the arbitration clause and on the steps that need to be taken to commence arbitral proceedings. Introduction Arbitration is an alternative way to settle disputes out of the court by the parties through arbitrator.
9 pages (2250 words) Coursework
Internet and UK Tourism Industry
People from different corners of the world have used this modern technology that enables them to defy the boundaries, geographically and culturally that exists for centuries. One of the most used and popular forms of communication technology is the internet.
32 pages (8000 words) Coursework
Macau Tourism Industry
According to Concepcion (2006), the Macau Gaming Inspection and Coordination Bureau reported that Macau's casino revenue in 2005 amounted to about US$5.84 billion, up 11.3% from 2004. Asia-Pacific Markets has forecasted that Macau's casino revenue will grow up to about US$7.22 billion in 2006.
40 pages (10000 words) Coursework
Concise review of a great business to work in
It is possible to classify London Eye in the leisure industry since people are coming there to spend some of their leisure time, while enjoying the
5 pages (1250 words) Coursework
Leisure and Tourism Maqnagement Project
Social media has become central to our idea of communicating with the rest of society, not just with friends, and to our notion of consuming content, rivaling traditional forms of media, and increasingly taking up larger and larger portions of our time. Its reach
5 pages (1250 words) Coursework
Two Service Companies
The framework clearly defines the two main elements of a realistic operation strategy (Evans and collier, 83). They include the right operations design choices and coming up with the right infrastructure. This paper will
1 pages (250 words) Coursework
Report on marine engineering industry in the uk
This is good news to the United Kingdom marine (engineering) industry since 90% of visible trade in the region moves by sea. With a turnover of more than
2 pages (500 words) Coursework
Comparing two companies - "New look" and "Next"
ustry is facing a lot of challenges these days that is evidenced by increasing competition, changes in the consumer behaviour, and a shorter product life cycle. The shorter product lifecycle means that the company in question has to quickly adopt or if possible dictate the
10 pages (2500 words) Coursework
Hire a pro to write
a paper under your requirements!
Win a special DISCOUNT!
Put in your e-mail and click the button with your lucky finger
Your email
YOUR PRIZE:
Apply my DISCOUNT
Comments (0)
Click to create a comment