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PwC Pays for Priority New Recruiting Tool for College Students Gives Accounting Firm Top Billing - Essay Example
Author : beaulahhyatt
Finance & Accounting
Pages 3 (753 words)
NAME TUTOR DATE PWC’S PRIORITY Introduction In the recent years PWC, one of the companies in the elite list is spending millions of dollars in unusual college-recruiting technique, some of these millions are being channeled to LinkedIn; career-networking site…
It is deals with all kind of businesses ranging from technology, accounting, auditing, insurance, construction and many others. In this paper, we are going to look at its stretch in expanding its reach as far as accounting is concerned. Its key competitors are KPMG, Ernst & Young, and Deloitte LLP. These firms are all using the same technique to expand their activities; recruiting thousand of undergraduates and graduates as well as promoting these activities through advertisements in media such as Facebook and Twitter (PwC Pays for Priority (article), 2010). PWC has chosen 60 top colleges where it will be channeling funds by sponsoring the education. The top accounting students will get recruitments in the firm as interns for undergraduates and full-time employment for graduates. The competitors have also designed their tactics, they are all competing for new graduates regardless of the current economic crisis all over the world (PwC Pays for Priority (article), 2010). The companies’ performance PCW The firm plans to recruit over 5,500 graduates and undergraduates from different colleges and universities in USA. This is the combination of both new employees and interns. Records how that it is an improvement compared to the previous years where it recruited 4,600 last year and 4,800 the year before the previous recruitment. ...