Method of finance used by Chow Tai Fook and roles played by HSBC - Assignment Example

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Method of finance used by Chow Tai Fook and roles played by HSBC

This study will begin with the presentation of Chow Tai Fook Jewellery Group Limited. Chow Tai Fook is a leading brand worldwide engaged in different types of business which include property development, transportation, hotel, casino, jewelry, etc. It is an enterprise based in Hong Kong based. The brand name ‘Chow Tai Fook’ is most common Chinese speaking people. Since its foundation, Chow Tai Fook or CTF is a leader in its market segment and enjoys the top position in market share of PRC, as well as Hong Kong and Macau. CTF possess a very wide range of jewellery products with its main focus on producing high-end luxury jewellery items along with gem-set jewellery, platinum jewellery, watches, etc. The retail network of CTF is quite extensive with its points of sale (POS) of jewellery and watches spread all across PRC, Hong Kong and Macau, thus maximizing its exposure and taking sales to new heights every year. Authenticity and trustworthiness are the two main key aspects on which the brand of CTF is recognized. CTF uses a vertically integrated model which is quite effective in having a good control over the entire business process. Hong Kong Shanghai Banking Corporation Limited or HSBC is one of the largest banks in the world and provide financial services globally across the world. HSBC is primarily involved in four global businesses. They are: a. Retail Banking and Wealth Management b. Commercial Banking c. Investment Banking and d. Global Private Banking. ...
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This article is being carried out to evaluate and present method of finance used by Chow Tai Fook Jewellery Group Limited and roles played by Hong Kong Shanghai Banking Corporation Limited or HSBC as a global coordinator, as Book runner and as a sponsor…
Author : shawnmueller

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