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Finance & Accounting
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Safeway’s 10k Form Analysis Name Professor’s name Course Date Question 1 Safeway is the company of my choice for this analysis. Incorporated in February 1990, the company is one of the biggest food and drug retailers in North America and has over 1725 stores by the end of 2009.


The company’s forward looking financial statements and its commitment to quality while expanding perishable offerings influenced my choice. Safeway’s operates in a highly competitive industry where competitors struggle to increase their market control and share. Its strategies of providing products that are tailored to ensure local preferences make it survive the diverse cultures and tastes in the different market segment. The operating strategy of providing value to its customers through stocking high quality products and maintaining high store standards together with the competitive prices makes it preferred by the shoppers (Safeway Inc. Annual Report 2011, n.d, p.43). Besides, it provides a one stop shopping for busy customers. Competitors include supercenters and club stores, specialty supermarkets, dollar store, drug stores and restaurants. The environmental legislation has also not had adverse effect on the financial results and is not expected to do so because of the company compliance to state and federal laws. Labor relations pose a threat to the company because most of the employees are unionized and work stoppages and disputes could affect their results (Safeway Inc. Annual Report 2011, n.d, p.14). Moreover, the failure of Safeway’s to achieve cost reductions could further adversely impair the company financial performance. ...
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