Financial Information for Business Decisions - Essay Example

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Financial Information for Business Decisions

Marks and Spencer’s well established business attracts a great deal of consumer base irrespective of demography. The company’s main business consists in selling fabric items and clothing for men, women and kids’. The company, by applying prudent marketing techniques, has been able to grab market share of around 11.0%2 by value and 11.2%3 by volume. Marks and Spencer has also been actively involved in the business of marketing and selling edible products which has earned the company immense revenue in the past few years. Through its unmatchable food quality, Marks and Spencer is now regarded as one of the finest when it comes to quality food products. Operating Performance of the Company Marks and Spencer has been actively involved in the marketing of fresh meals and canned food items. The company also earns a good portion of its revenue through selling some of the finest wines and other affordable grocery products as well. In the recent past the company has been able to renew its food range and now offers a diverse variety of products to its customers. This change in strategy has been of benefit to the company which has caused an increase of 1.8%4 in sales revenue from food business. During the financial year 2010, the company progressed by leaps and bounds. ...Show more

Summary

Executive Summary Marks and Spencer, an internationally recognized name, is considered synonymous with high fashion and trend setting quality. Marks and Spencer is regarded as the premier retailer in the United Kingdom catering to more than 21 million customers…
Author : aliyahfunk
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