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Identify the most consequential features of 'new media' and assess how and why sociological theory and concepts deal with these - Essay Example
Journalism & Communication
Pages 8 (2008 words)
The most consequential features of “new media”: how and why sociological theory and concepts deal with these features Name Institutional affiliation Tutor Date The most consequential features of “new media”: how and why sociological theory and concepts deal with these features Introduction The phrase “new media” is used to explain the ease at which the present-day media has made the access to novel information simple for users…
In line with this, this paper aims at recognizing the various features of new media and analyzing the sociological concepts that can be derived from the affirmed features. The linkage of networks, capitalism, virtual relationships, digitalism, selfishness to geographical distances, and cultural identities are the main features of new media whose influence on sociological concepts will be reviewed. The linkage of networks The term “networks” within sociology is used to refer to the different connections between diverse actors, where these connections are driven by new media. Networks, according to Gane & Beer (2008, pp. 30), can be referred to as “dynamic systems that contain infinite creative possibilities, for they bring entities into contact in ways that would previously have been unimaginable.” Platforms are created through interfaces, where various media can be linked and information easily shared by huge numbers of people (Gane & Beer, 2008, pp.7). The sharing of information is easier due to reduced time and cost, and augmented speed of sharing information since there is no environmental supply chain. Gane & Beer (2008, pp. ...