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Journalism & Communication
Pages 3 (753 words)
Rhetorical Analysis Rhetoric is a form of communication conveyed through different artistic frameworks that aim to acquaint, affect, or encourage specific viewers in certain specific settings (Corbett, 1990, 1). Aristotle, considering rhetoric as a correlation of political logic, defined rhetoric as "the faculty of observing in any given case the available means of persuasion (Aristotle’s Rhetoric, Book I- chapter 4, 2004).
Discussion In a rhetorical analysis, one attempts to analyse how the artist (speakers/authors/filmmakers) attempt to persuade, motivate, and/or acquaint their audiences by viewing the different components that combine to make up the persuasive art (Black, 1965). Thus, we can say that rhetorical analysis is: Rhetoric Persuasive art Analysis Disintegrating something into its component parts, in order to interpret and understand how the broken down parts fit together and combine to form the final thing. Components of rhetoric: Rhetoric is generally divided into certain basic key areas: 1. Purpose: This comprises of trying to comprehend the intended objective of a speech or a text matter. 2. Audience: here one must try to locate the targeted audience, since a speaker/author's intended audience plays a significant role in the manner in which the speaker/writer addresses the targeted audience. 3. ...
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