Social Media Networks: Challenges and Opportunities to Shape Public Opinion - Thesis Example

Only on StudentShare

Extract of sample
Social Media Networks: Challenges and Opportunities to Shape Public Opinion

This study examined the role played by social media networking in creating a higher level of political activism sufficient to overhaul the entire social order. It addresses the popular belief that social networking is responsible for the succession of political overthrows and unrest in the Middle East since 2010 to the present. The study concluded that while social networking has played a crucial role in facilitating political activism, it was at best effective as a tool for communication dissemination and for instantaneous coordination among a large group of dispersed individuals. Social networking, however, could not dictate how people thought or what action they decide to take. It does not take away individual discernment or create personal convictions. Without the underlying political instabilities and social disequilibria, social networking performs more the function of opinion and information forum, minimizing misunderstanding and reducing extreme perceptions by facilitating social interaction and consensus building. Technology has always been the determinant of the means by which people communicate with each other. The Internet and the instantaneous electronic communications it facilitates have changed the way in which people view the world in general and each other in particular. While the Internet as a medium is capable of empowering individuals, the development of social media networks accessible through the Internet has developed a particularly strong psychosocial influence on the way people collectively think. ...Show more

Summary

The study seeks an answer to the question: How does social media networking influence peoples’ actions, particularly political activism, and how may the challenges of managing or dealing with the impact of social media network be effectively addressed? …
Author : chelseykuhn
Save Your Time for More Important Things
Let us write or edit the thesis on your topic
"Social Media Networks: Challenges and Opportunities to Shape Public Opinion"
with a personal 20% discount.
Grab the best paper

Related Essays

Social networks
This research paper will examine social networks as a technological feature that is altering the way communication is used. Specifically, it will ask if social networks are becoming the new media for communication. The examination will include an understanding of whether the social networks are more persuasive than traditional forms of communication, specifically in the influence of attitudes of individuals with key debates that are created.
12 pages (3000 words) Research Proposal
Public Opinion
Name Subject Professor Date of Submission Topic: Public Relation Public opinion is an outcome of social interactions and intercommunication of peoples. It need not be consensually derived but it has a certain persuasive appeal or force owing to the number of persons involved in shaping the idea, often derived from common experience or of a complex phenomenon that needs shared thoughts (Suo & Chen, 2008).
4 pages (1000 words) Essay
Mass Media and Its Influence on Public Opinion
Mass media includes modern social networking, television, newspapers and the World Wide Web as the most influential sources of information. Mass media allows opinion leaders the ability to express their personal or political views in a source that spans the globe.
7 pages (1750 words) Essay
Social Media & Public Relations
As a result, other leading companies and organizations followed the enormous success of the political strategy of Obama as it is the work of Public Relations. With the advent of technology comes the rebirth of public relations. When Web 2.0 prompted the introduction of Social Media, so as the evolution and rise of PR 2.0 which allows the use of multimedia to enhance and improve the way public relations is conducted by the practitioners.
7 pages (1750 words) Essay
Media Imperialism The Impacts of Global Media on Local Cultures and Identities
social, political, cultural, economic, media etc. therefore it may be relatively difficult to define globalization according to certain fixed parameters. Therefore, different views are espoused by different theorists on the eventual outcomes of Global media climate.
25 pages (6250 words) Research Proposal
The Impacts of Global Media on Local Cultures and Identities
35 Methodology 36 Secondary Research 36 Overall Approach to Research 37 Findings & Analysis 37 Discussion 46 Conclusion 51 Bibliography 53 Abstract There is large amount of academic literature on the impact of globalization on the media however; the fluid nature of globalization and how to actually define it may create challenges in evaluating any such impact.
60 pages (15000 words) Dissertation
Discuss the internet in terms of the concept of the public sphere
It is through the use of the Internet that makes it possible for us to have a bottom-up communication structure. The use of the Internet also removes geographic barriers within the public sphere. It means that the use of the Internet and social networking sites allows the general public to easily spread out news and personal comments worldwide.
24 pages (6000 words) Research Paper
The Continuity Irish Republican Army/Islamic Jihad Union
In that sense the Irish men and women serving in the British army tend to be potent symbols of the British and Irish collaboration and reconciliation. Attacking them allows the Continuity Irish Republican Army to send a message that any individual
1 pages (250 words) Assignment
Public affair class source report 5
nd fosters economic growth in China since international graduates return to China where they utilize their knowledge and skills for research and development in the home country. Relevance: The information is relevant to the department of international student U.S since it
2 pages (500 words) Essay
Find out how much would it cost
to get a custom paper written by a pro under your requirements!
Win a special DISCOUNT!
Put in your e-mail and click the button with your lucky finger
Your email
YOUR PRIZE:
Apply my DISCOUNT