Doing Marxists Analysis of the Mass Media  Essay example
Undergraduate
Essay
Journalism & Communication
Pages 3 (753 words)
Download 0
Name Doing Marxist Analysis of the Mass Media The purpose of this essay is to apply Marxist analysis to modern examples of mass media and explore the patterns of ownership and profit-motive within these examples. For the purpose of this, two Time Warner publications have been chosen; Entertainment Weekly and Time…

Introduction

The primary topics covered here are aspects of popular culture, such as film, television, music and theater, and the focus is on critical reviews rather than general celebrity gossip. Time magazine has a circulation of over three million and has been published for almost a century (King, 2011). Time focuses on general news and publishes many special editions throughout the year dedicated to various things, one being “Person of the Year”. There are many different editions of Time, including a European and an Asian version, but this analysis focuses on the United States edition. Time is published on a fortnightly basis, whilst Entertainment Weekly is published weekly. It is worth noting that both these publications are owned by the Time division of the Time Warner corporation. The function of this essay is to illustrate that both publications share patterns of ownership due to belonging to this division. Both publications also show a clear profit motive by having a distinct focus on advertising revenue, and both appeal to specific socio-economic groups which helps to shape the advertising within the magazine and reveal the underlying ideologies of the magazines. Marxist analysis is particularly useful in showing the political and economic focus of the mass media and shows that there are distinct social inequalities within the field (Singleton, 2011). ...
Download paper
Not exactly what you need?

Related papers

Mass media in Saudi Arabia
Saudi Arabia achieves control of the media mainly through the Ministry of Information, which administers the national news agency and the broadcasting services, and is responsible for applying censorship regulations (Rampal, 1994). Simons (2006) states that the three main roles played by mass media are as mirror, witness, and transmitter. This refers to the necessity for media to reflect the news,…
Journalism, Mass Media and Communacation
Examples of entertainment media that have attracted audiences from numerous countries and cultures include television shows such as who wants to be a millionaire, video games such the fighter and sports games and novels such as the Harry Porter series (Schmid and Klimmt,pg.253). These forms of entertainment media have become media artifacts due to there influence and command of audience from…
Interation of Mass Media, Government, Media Owners
It is also managed as strategic business information marketing. These days, Canada Media Directory (2011) listed 1,489 newspapers, 1,878 magazines, 245 television stations, 810 radio stations, 561 interactive websites, 1 alter native advertising media, and 211 registered out-of-home multimedia which is powerfully influencing Canada’s governance. This study will delve how media owners, government…
Race and the Mass Media
In this paper, we will discuss the impact of mass media on improving or weakening the relationships between the people belonging to different races. 2. Concept of Race, Marginalization, Racial Prejudice, and Institutional Racism The concept of race is related to the individual differences based on skin color. The concept of race is a social construction according to the sociologists’ view.…
Terrorism and the Mass Media
This paper argues that the media unnecessarily and irresponsibly represents the threat of terrorism particularly since the 9/11 terror attacks on US soil. In other words, the media engages moral panic in reporting and informing the public of the threat of terrorism. This paper is therefore divided into two main parts. The first part of this paper sets out the theoretical underpinnings of moral…
Mass Media, Culture, and Society
Similarly newspapers and tabloids print pages contain information about celebrities and their lives, where more pressing issues are often ignored (Berger, 10). A couple of decades back, even movies and TV shows had some morals in them which the producers and writers wanted to put across to the world. They were a source of entertainment but in addition to that they were also a source of beneficial…
Media Content Analysis "Just Go With It"
Ever since, he feigns unhappy marriages to get women without having to deal with complications and heartbreaks. The only woman who knows the truth about his life and his schemes is his assistant (Jennifer Aniston), who is divorced and with two lovable kids. Their relationship as friends and workmates took a turn when Adam asked Jennifer to pretend to be his ex-wife, just to give way to Palmer’s…