Race and the Mass Media - Essay Example

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Race and the Mass Media

In this paper, we will discuss the impact of mass media on improving or weakening the relationships between the people belonging to different races. It is not difficult to identify how mass media can weaken and marginalize a particular ethnic group which is outlined in the article titled ‘Revealed: How UK media fuelled race prejudice’. Rather it is more of a challenge to understand the concepts of race, marginalization, racial prejudice, and institutional racism. These concepts along with the Antonio Gramsci's concept of hegemony and Stuart Hall literature provide us with an in-depth understanding of why racial discrimination is happening in the United Kingdom and in all western countries including Australia. Once we understand the concepts of race and hegemony, we will become able to truly identify what responsibilities media holds in improving race relations. In this paper, we will discuss the impact of mass media on improving or weakening the relationships between the people belonging to different races. ...Show more


The concepts of power, modernity, and race are related to the individual differences based on skin color. Racial marginalization, racial prejudice, and institutional racism are some of the most critical issues being faced by almost every society of the world. …
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