StudentShare solutions
Triangle menu

Reading Cultures.Politics of Representation - Essay Example

Nobody downloaded yet
While studying semiotics; however one must consider that there is applied semiotic structures as for instance architecture, dress or cuisine. Any edifice is a refuge and a certain message (Hall, 1980:58). Semiotics maybe applied to cultural studies to artifacts as literary texts, photographs, popular songs, food, road signs, advertisements, and clothing. Semiotics does not seek to find the importance of texts but to be conversant with the process through which they become meaningful and how they are differently being interpreted. Representation is the production of meaning, discourse and image (Hall, 1997:3). Looking at the advertisement “Istanbul European capital of culture”, there are several cultural aspects about Istanbul and the people of Istanbul that are brought out. ...
Big, colorful palaces built in the Ottoman Empire style of houses have been the way to in the Middle East even in the ancient times. From the images, it would be rare to find someone mistaking Istanbul to a city in the U.S, because of the unique buildings. There is a lot of use of horses as a mode of transport, of course representing how long they have been using them. The use of boats can also be seen and, it represents a mode of transport that is free and readily available from the way a boat flies in between buildings. In the advertisement, there illustrations of how easily one can move around the city from using the suspension bridge, to moving from one place to another via en electric train. Most of the modes of transport in the advertisement started in the ancient times. All through the advertisement, there is dancing. To bring out the significance of dancing in understanding the city of Istanbul, is the code of dressing used when dancing, the movements and the musical instruments used. All these elements used in the advertisement cannot be specified to represent only the city of Istanbul; it could be another Islamic city like Dubai or even Qatar. With that in mind, the same elements can only be associated with an Islamic community. Let us use an example in the use of color white as used by Andrew (1996:12). White is commonly associated with peaceful and, good times like weddings and, that is why people wear white wedding dresses, but in some places, white is associated with severe thing such as death. Considering that, it is necessary to note how specific mode of dressing, the architecture and dancing are to a community. The meaning of the images shown in the advertisement is that Istanbul is an ...Show more


Semiotic analyzing of a national advertisement Name: Institution: Semiotic analyzing of a national advertisement The word semiotics refers to the theory of signs and the way in which the study of signs and systems of signs can clear issues of meaning and communication…
Author : maxiesporer
Reading Cultures.Politics of Representation essay example
Read Text Preview
Save Your Time for More Important Things
Let us write or edit the essay on your topic
"Reading Cultures.Politics of Representation"
with a personal 20% discount.
Grab the best paper

Check these samples - they also fit your topic

Court representation
Most defendants cannot represent themselves before a trained attorney representing the government. Due to the cost of good representation, most indigents cannot afford the type of lawyer they might like.
1 pages (250 words) Essay
Reading Cultures: Politics of representation
She argues that representation does work to construct identities and identities are usually marked through symbols. The construction of identity is both symbolical and social. For example, Woodward argues that more often, the construction of national identity is gendered; however, identity is often marked by differences (Woodward, 1997:10).
7 pages (1750 words) Essay
The best application of such principles ensures that teachers understand how their learners study; they also create a community of learners, and adopt a balanced approach to literacy instruction. This would only yield positive results in teaching and reading if the core principles of Syntactic and Semantic come in place.
6 pages (1500 words) Essay
Media Representation
A condition, episode, person, group of persons, emerges to become defined as threat to societal values and interests: its nature is presented in a stylised and stereotypical fashion by the mass media: the moral barricades are manned by editors, bishops, politicians and other right-thinking people; socially accredited experts pronounce their diagnoses and solutions; ways of coping are evolved or (more often) resorted to (Cohen, 1972, p.9).
8 pages (2000 words) Essay
Proportional Representation
forms of proportional representation in that the overall total of party members in the elected body is intended to reflect the overall proportion of votes received. However, it is different from prportional representation as it includes a set of members elected by geographic
5 pages (1250 words) Essay
Court Representation
If an accused person did not have representation before the bench, it would be a condemnation of our system of justice. Justice is blind and should never look at a defendant before filing a judgment of guilty.
1 pages (250 words) Essay
Reading cultures.Politics of Representation
In studying signs, there are denotations and connotations. Denotations can be defined as the most literal and stable meaning of a sign while connotation can be defined as the association or more emotional, expressive and
5 pages (1250 words) Essay
Miss Representation
Jennifer Siebel shows that only 3 % of the women hold clout positions in telecommunication, entertainment, publishing and advertising (Jennifer Siebel Newsom). This indicates gender bias. There is male domination
4 pages (1000 words) Essay
According to the French philosopher Barthes, the role of the reader when going through text is to be writerly instead of being “readerly.” As they go through the essay the reader should add information and write with the author (Mavor, 272). The aspect of being a
1 pages (250 words) Essay
The blame for lack of intensive reading of these printed materials is to be levied on the rapid pace of life. Today, people only engage in reading these printed materials in order to show courtesy. They do not read them to obtain knowledge. Today’s generation
3 pages (750 words) Essay
Hire a pro to write
a paper under your requirements!
Win a special DISCOUNT!
Put in your e-mail and click the button with your lucky finger
Your email
Comments (0)
Click to create a comment
Let us find you another Essay on topic Reading Cultures.Politics of Representation for FREE!
Contact us:
Contact Us Now
  • About StudentShare

  • Testimonials

  • FAQ

  • Blog

  • Free Essays
  • New Essays
  • Essays

  • The Newest Essay Topics
Join us:
Contact Us