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Cultural Post-Modernism and the Machine - Essay Example

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Ph.D.
Author : windlerlesly
Essay
Journalism & Communication
Pages 8 (2008 words)

Summary

The essay gives a critique on Michael Bay’s "Transformers". The film Transformers, a 2007 action adventure film directed by Michael Bay with science fiction overtones, is about an alien race that has been created through the creation of robotic life forms…

Extract of sample
Cultural Post-Modernism and the Machine

The essay "Cultural Post-Modernism and the Machine" discovers Michael Bay’s "Transformers". The film ties its themes to heroism, the sub plots involving U.S. Marines as well as covert divisions of the government. The film Transformers is a post-modern study of culture as it explores the nature of good and evil as well as the consumer culture as it is oriented towards the encoded objects for the male gender. The film Transformers has within it the construction those things that are most often associated with the male cultural dream of perfection: oversized machines that are heroic, sentient, and vehicular. Cars are gender coded, the appeal of the car traditionally a high priority for men with women not having the same kind of relationship with their vehicles . Where cars are concerned, men have wished to personify them since they were invented, naming them after women, giving them personalities, and creating a sense of identity through the formulation of the body as combined with the ‘heart’ or engine. In a variety of film projects such as the Disney film The Love Bug, the television show Knight Rider, the film Christine, and even to an extent, the television film Duel directed by Stephen Spielberg, the idea of giving a vehicle sentience and a personality has been used to give life to the post-modern symbol of male virility. The film gives reverence to this concept through everything from the emotional musical score to the intensity and wisdom filled authority of the voice of Optimus Prime. ...
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