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The Commercialization of Christmas
Journalism & Communication
Pages 3 (753 words)
Name: Instructor: Course: Date: The commercialization of Christmas The word Christmas draws its name from the mass of Christ. The day was set a side to mark the celebration of the birth of Christ, Which is believed to have happened 2000 years ago. Although it never existed, it was probably designed to be the alternative to the so popular pagan festivals, which was normally, celebrated on December the 25.
As Christianity spread across different parts of the world, so did its significance. Adding pressure to Christians on the need for its celebrations, this was marked by buying of gifts and decorating of trees. This resulted to the commercialization of Christmas since the demand for Christmas gifts during Christmas season presented ready market for business to boom. This paper, therefore, seeks to explore the traditions of Christmas and how it has been commercialized by advertising and promotion. The roman church, in the recent past, has succeeded in making December 25 a celebration to mark the birth of Christ replacing all other pagan festival that were mark on the same date. However, Christmas is marked base on the same belief. It is celebrated differently in different parts of the world. In Great Britain, Boxing Day is one of the traditions marked on the Christmas season. On this day, boxes of alms were opened in churches and distributed to the poor. This was done whilst singing the Christmas carols, making carols part of Christmas music and long held traditions (Nissenbaum 100). In Scandinavia, during winter there are a times when the sun would not shine for a certain period, and on the return of the sunlight, Scandinavians would hold a festival called yuletide. ...
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