Analysis on Race (Black) and Representation in Media

Analysis on Race (Black) and Representation in Media Essay example
Journalism & Communication
Pages 4 (1004 words)
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Name: Instructor: Course: Date: Analysis on Race (Black) and Representation in Media This paper seeks to analyze race (black) as it is represented in the media, using Lil Wayne’s Lollipop music video as a case example. This paper discusses the media representation of black males, which affect the public attitudes and perceptions towards them, and also the perceptions that they want the viewer to have of them.


While the society has made giant strides towards toppling black discrimination and segregation, significant barriers still remain, reinforced by perceptions created in the media. This paper will look at how these perceptions are perpetuated, especially in music videos in the mass media. The video begins at what looks like Lil Wayne’s residence, and features static Major as his house guest. They seem to be preparing for a night out and are sprucing themselves up in front of a mirror, adjusting their gleaming jewellery and enquiring from each other on how they look. After they are done with their preparations, they leave the house and board an International TXT limousine. They are ushered into the limousine by a scantily clad woman who gives them a secretive glance. Once in the limousine, they seem surprised to find it filled with seemingly intoxicated and similarly scantily clad women. They proceed to make themselves comfortable among the women, who seem to be taken in by the two men, with Lil Wayne rapping along and miming to the song’s lyrics. They drive through Las Vegas and Lil Wayne also climbs to the top of the car to play a guitar. ...
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