StudentShare solutions
Triangle menu

Broadcast Radio Stations - Essay Example

Nobody downloaded yet

Extract of sample
Broadcast Radio Stations

This paper will seek to provide the primary product or service of this business sector, ways of making money in this business, and explain how profitable this sector is. Additionally, the paper will also address the key corporations of this business, recent developments, and discuss the current prospects and direction of this business as well as include an overview of any other unique feature of this business. Primary service The primary product or service of broadcast radio stations today is listeners and the means of production owners. Research findings point out that, the main of broadcasting radio today is to communicate or rather air out issues to as many listeners as possible (Greb & Adams, 2003). This shows that acquiring the largest number of listeners is of paramount importance to broadcasting radios as of today (Slotten, 2009). This is because, if the number of prospective listeners of a particular broadcasting radio station is high, its demand for commercials is also high. Generally, having a huge volume of listeners dictates a radio station’s demand in the market given the fact that prospective clients opt for widely listened broadcasting radio stations (Sickles, 2008). The sector’s money generation Every business has ways in which it generates income. However, the case with radio station is a bit complex. Studies show that, most of the money obtained by broadcasting radio stations comes from advertisements (Enrique, 2008). When different companies and organizations as well as other parties come to realize that a certain broadcasting radio station has a huge following in terms of listeners, then these companies choose to advertise with that particular radio station. As such, when these companies or rather clients bring their advertisements, the radio station charges them (Sickles, 2008). Bear in mind that the common aim of these advertisements is to encourage those listening to buy the advertised product more. Apart from advertisements, radio stations also make money through announcements. These announcements could be mainly about certain messages or meetings whose aim is to reach masses. Radio stations charges these announcements with regard to the amount of the required airing time and the frequency with which to be repeated. Therefore, by charging companies for their advertisements and charging special announcements, radio stations generate money (Greb & Adams, 2003). Profitability It is understandable that this sector of telecommunication is indeed profitable. Nevertheless, many people fail to understand how broadcasting radio stations make profits. As explained, the demand for a radio station is high if it has the largest number of listeners and in this way, it gets to make its money (Ickes, 2006). Similarly, the level of profits of a radio station relies heavily on the number of listeners that it has. Observations have indicated that, radios stations with the highest number of listeners make huge profits mainly because their demand is high (Sickles, 2008). Generally, companies and other radio station’s clients seek to make their advertisements and announcements through the most listened radio station. With that respect, radio stations that meet this requirement make huge profits, as the number of advertisements and announcements is always high (Enrique, 2008). Thus, it is agreeable that this sector of business generates very high profits but the level of these profits profoundly ...Show more

Summary

Broadcast Radio Stations Name Institution Broadcast Radio Stations Broadcasting radio stations existed since the onset of 1906. These stations use airwaves, local networking, and/or cables as well as satellites for transmitting sounds. Of late, they have resolved to use the internet in carrying out these tasks…
Author : okeefetyree
Broadcast Radio Stations essay example
Read Text Preview
Save Your Time for More Important Things
Let us write or edit the essay on your topic
"Broadcast Radio Stations"
with a personal 20% discount.
Grab the best paper

Check these samples - they also fit your topic

Introduction to Radio
As far as the history of radio is concerned, radio developed as a result of Guglielmo Marconi’s development of the ‘telegraphy’ idea. His attempts to transmit messages over long distances using wireless telegraphy first and later by using wireless telephony saw the rise and growth of radio.
10 pages (2500 words) Essay
Does radio have a future A historical perspective
diaBritannica, 2011). The forerunner of modern day radio is the wireless telegraphy, a system of communication that does not carry audio. On Christmas Eve in 1906, Reginald Fessenden made the first successful transmission of audio over airwave (O'Neal, 2008).
12 pages (3000 words) Essay
Creation Myth of Radio and Its Nuance to the Story
According to the report since radio invention, there is creation myth that the radio industry is too consolidated media industry. However, when looking at the facts, clear radio channel owns 9% of a nation’s radio stations, and less than 20% of the industry revenue. Other industries are most consolidated and to some extent radio is least consolidated.
4 pages (1000 words) Essay
Radio Technology
In the period of the device, a lot of personalities contributed hypothesis in addition to inventions in what eventually became radio. Essentially, radio advancement began as "wireless telegraphy" (Bellis, 2010; 1). Soon after radio history ever more entails issues of programming as well as content (Crisell, 2002; 15).
8 pages (2000 words) Essay
Radio Broadcasting
Hundreds of technology enthusiasts started experimenting, and broadcasting their messages, by installing their own transmitters in the basements of their homes. What was initially thought of as an innovation suitable for military and on ships, for sending SOS and other messages, quickly percolated to the masses, as amateur radio operators started filling up the airwaves with entertainment programs, like music, talks etc.
4 pages (1000 words) Essay
Radio Broadcast and the FM
This extraordinary importance of information has led to a series of revolutionary changes in its collection, distribution and transmission (Adams). The invention of radio technology in the mid of 19th century changed the whole way the humans used to transfer and share information.
12 pages (3000 words) Essay
Radio History and Development
Radio is the wireless transmission of signals by modulation of electromagnetic waves that have frequencies below those of light (Wikipedia). Radio waves are created whenever a charged object accelerates with a frequency that falls within the radio frequency. In radio this acceleration is caused by an alternating current in an antenna.
5 pages (1250 words) Essay
Data and IT networks are having a significant impact on the production and distribution of radio material
Recently the incorporation of computer and information technology has given a new life to this technology. At the present time we have absolutely different form of radio technology
15 pages (3750 words) Essay
Radio Essay
ion and entertainment through a one-way electronic media to the general public and is usually intended for recreation, enlightenment, education, experimentation or messaging in instances of emergency (Dayan and Katz 2009, p.246). The radio and television are the primary means in
8 pages (2000 words) Essay
Radio 1 report
Sports, business, education, weather, politics, economics, cultural news, and all other types of local and international news are handled with equal value by the BBC radio stations. Even though
4 pages (1000 words) Essay
Hire a pro to write
a paper under your requirements!
Win a special DISCOUNT!
Put in your e-mail and click the button with your lucky finger
Your email
YOUR PRIZE:
Apply my DISCOUNT
Comments (0)
Click to create a comment