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The future of mass media programming
Journalism & Communication
Pages 6 (1506 words)
Future of Mass Media Programming Name Institution Future of mass media programming Introduction Mass media is an industry that has presented a tremendous growth in the recent past. It involves all forms of media that intend to spread information to a large and geographically distributed audience.
All those organizations that undertake controlling of technology are known as mass media. They include publishing firms and companies, and television stations (Paxson, 2010). However, mass media programming is one of the revolving sectors due to the advancing technology. As such, this paper will give a detailed analysis of the speculated future of mass media programming. Internet is worth being a media of mass communication because it provides media services such as television, internet blogging, emails, and websites. It reaches the largest audience all over the world. An example of outdoor form of mass media consists of skywriting, billboards, and signs. The future of the mass media programming will comprise of a highly integrated single electronic system that will have the ability to output high quality audio, video, and printed materials. In this case, everything will be obtained electronically, including newspapers, movies, videos. Everything is going digital, and in the future, it seems there will be more smart media devices, which will be controlled using voices. In ten years time, media landscape will be far much change whereby print and broadcast forms of media will be accessible via the internet. Broadcast form of content will be replaced by streaming content. ...
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